The Audit Bureau of Circulation is to launch a combined print circulation and online readership measurement report early next year, in a likely partnership with PwC, TheMediaBriefing has learned. The new report will provide an accurate, deduplicated measure of readers accessing content through different mediums - in line with audience measurement reports PwC provides for the Financial Times, UBM Built Environment and Centaur Media.

The Advertising Standards Authority has banned a Playboy TV lorry that's been touring the home counties with pictures of improbably-endowed 'ladies' on it, exhorting the natives to retune their Freeview sets to get Playboy TV. The ASA had received one complaint which suggests that people didn't mind much or the lorry driver was sheltering from the elements in a warm cafe, as they do. The ASA says that, regardless of the lack of complaints, the ad, if such it is, could be seen by children so it's got to go.

Nordic newspapers will be the latest to offer unlimited streaming music through Aspiro's WiMP service, after publisher Schibsted bought the firm. But latest funding for Aspiro's growth comes from outside of publishing. The Oslo-based vendor says its music service WiMP will be offered through Swedish newspaperAftonbladet and Danish daily Politiken.

It is the second major agreement BSkyB has made with a "big six" Hollywood studio since being cleared of holding a monopoly of UK pay-TV film rights. The satellite broadcaster has expanded its existing multi-year deal with NBC Universal, which sells the rights for Universal Pictures in the UK and Ireland, effectively shutting out rivals including Netflix and Amazon'sLoveFilm for the next four to five years.

Since 2006 IQ mobile has focused on the development of apps, mobile media portals, mobile ad-server and tracking tools as well as messaging solutions. Today IQ mobile is a full-service agency for mobile services, technologies and creative solutions in the D-A-CH region as well as Eastern Europe. The move by Aegis Media expands its mobile offering.

Social gaming company Zynga has launched the 3-D version of its city-building game, CityVille 2 on Facebook, which will be introduced globally in 15 languages. CityVille 2 will enable players take on the role of a mayor to build a virtual city by guiding to create businesses, museums, homes, roads, parks and other aspects of urban life. In addition, the new version will introduce a new online chat feature that allows online friends to help build one another's' cities, communicating in real time.

The Government's plan to save money and make services easier by making them accessible online has been pushed forward with the release of the Government Digital strategy and Digital Efficiency report by Francis Maude, Minister for the Cabinet office. The Digital Strategy outlines how the government can save up GBP1.2 billion by 2015 by making everyday transactions digital.

French regional daily newspaper and website La Nouvelle Rpublique has developed mobile apps that push local news and sport to readers based on their location. The publisher of the French title, which covers the west central region of France and includes cities Tours and Poitiers, is an example of a commercial newspaper brand that is customising news for its audiences based on location.

M&M Global is to cease publishing its printed quarterly magazine after 25 years and focus the brand around its digital portfolio and leading awards ceremony, the M&M Global Awards. The move towards a 'digital first' model comes following a 200% rise in global web traffic to mandmglobal.com in the last six months.

Nine people have been fined after admitting revealing online the identity of a woman raped by the footballer Ched Evans. The woman's name was circulated on social network sites, including Twitter and Facebook, after Evans's conviction, at Caernarfon crown court, in April. Some of the defendants also launched abuse at the victim, calling her names including "money grabbing slut" and "poor little victim".