• Guardian Top Mail Online In Number Of UK Readers
    The latest combined print and website circulation figures for the UK have been released, showing that the Guardian has increased its lead over the Telegraph by a further 100,000 readers. According to the newly released NRS PADD (National Readership Survey Print and Digital Data) report, the Guardian now has 1.7 million more monthly readers than the Telegraph, compared to May when this figure was 1.6 million.
  • Lucrative: Spammers Post Links On Facebook
    Spammers posting links on Facebook fan pages to send people to third-party scam sites are earning $200m every year, according to calculations by a team of Italian security researchers who have investigated hundreds of thousands of posts on the social network. Andrea Stroppa and Carlo De Micheli, the leaders of the group, analysed pages across the network, and identified spam through the use of phrases such as "Hey click here for a free iPhone" followed by links to sites outside the network.
  • MTV Online Prank Promotes Catfish Series
    MTV has launched an online prank campaign to promote the second series of its TV show Catfish which airs next Monday (2 September). The media owner worked with creative agency Ralph to produce the campaign, which centres on a webcam forum, which fans can log-in to chat live with the show's characters. The twist of the campaign is that the video fans see when they log-in to the forum is prerecorded, mimicking a live experience.
  • 13 Million Readers Makes Sun Most Popular
    The Sun remains the most read UK newspaper, according to data from the National Readership Survey. A poll of 36,000 British adults found that just under 13.5m people read The Sun or The Sun (Sunday) either in print or online every week. The paper is 1.5m readers ahead of its nearest challenger, the Mail, which attracts 12m readers across its daily and Sunday print titles and the Mail Online.
  • Feedly Drives More Traffic To News Sites Than RSS
    News sites are the third biggest traffic driver to other news sites, a new reporthas found. The first monthly 'authority report' was published by analytics platform Parse.ly. The report "takes a look at the state of the industry as assessed from our analytics data spanning 5 billion page views per month", John Levitt from Parse.ly told Journalism.co.uk by email. The research analysed data from "hundreds of online news publishers", all of which are Parse.ly clients, and found, perhaps unsurprisingly, that Google was the top driver of traffic in July, followed by Facebook.
  • Mirror Exposes Global Child Abuse Network On Twitter
    An investigation into how paedophiles use the social networking site has also resulted in the jailing of a convicted sex offender, snared by a Sunday Mirror journalist posing as a paedophile. The investigation, led by reporter Dominic Herbert, saw a 36-year-old man, who cannot be named, arrested by police hours after the paper handed over evidence from the paper. He was returned to prison after police discovered he was a convicted paedophile who had been released on licence earlier this year.
  • Observer Introduces Monthly Tech Supplement
    The Observer will launch a monthly technology supplement next month, the Observer Tech Monthly. The title said the supplement would bring together news and views on science and technology and build on existing tech coverage. As well as a free inclusion in The Observer, the supplement will feature in the Guardian and Observer iPad edition and be available online and on mobile.
  • Investigate Jack The Ripper Cases -- On Twitter
    Amateur detectives can investigate the unsolved murders of Jack the Ripper as the case progressed thanks to a new Twitter project. The History Press, a UK publisher, has opened a Twitter account designed to explore details about the Jack the Ripper murders. Its Whitechapel Real Time account provides an experience of what life in Victorian London was like during the unsolved murders through tweets describing the action as it progresses.
  • Spacey Lecture Met With Defence Of Traditional TV
    At the same time as Kevin Spacey was telling TV executives to embrace online or die at the annual industry gathering in Edinburgh, a combined audience of 12 million viewers was settling down at home to watch ITV's Emmerdale and EastEnders on BBC1. Those millions of soap fans could be forgiven for thinking the technological revolution espoused by the Hollywood star had passed them by (when in fact, it is just beginning). There was no shortage of warmth in Edinburgh for Spacey's sentiments. If anyone can deliver a winning speech, it's a double Oscar winner, but the backlash was not ...
  • UK May Ban Mobiles Resembling Car Key Fobs
    A government spokesman told the BBC that it was discussing the issue with the National Trading Standards Board and the Serious Organised Crime Agency. In the meantime the NTSB has asked retailers to stop selling the products The Times had reported some of the Chinese-made products were being advertised with prisoners in mind - having a mobile in jail is an offence.
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