Barbour has launched a global Facebook, Twitter and Tumblr campaign celebrating the British summer. With the aim of driving consumer engagement, the Creative Agency created the '100 Days of Summer' campaign to reflect Barbour's association with festivals, country walks and other summer activities.
By combining data from a national survey of print readership with web readership data from Comscore, the NRS has come up with a combined print and web readership figure for most of the major magazine titles in the UK. The table at the jump gives monthly print readership, monthly online readership and then a combined figure which NRS says has been de-duplicated to provide a net total.
The BBC is planning its biggest digital Glastonbury coverage to date, with the festival to be streamed from mobile devices - a first for the broadcaster. More than 120 live performances will be broadcast on TV, radio, red button and online throughout the three days of the festival, which takes place between 26 to 30 June.
Nextdoor.com is a free platform which allows neighbours to network at a local level. Although the site launched in 2011, it has only recently begun to gain momentum in the United States and has gained GBP27 million of financial backing in the last year alone. The next door that Nextdoor will be knocking on is Britain with the site expected to launch some time in 2014.
The Guardian has unveiled its #guardiancoffee venture, which it describes as 'a single site operation which is both a coffee shop and a space for journalists to work in'. The launch in Box Park also sees the job of retail operations manager, which has a salary of GBP25,000 to GBP30,000, and has led to #guardiancoffee trending on Twitter.
Who's that trip-tapping across my Google+ profile? A child with the face of one of the Three Billy Goats Gruff. Thankfully this isn't a strange, social-networking nightmare fuelled by one-too-many views of Goat Lucky on YouTube. It's a new application created by book publisher Penguin and ad agency BBH, running on Google+ and using the latter's Hangout technology to make children and their parents part of the famous fairytale.
Britons are warming to the idea of having to pay for online content, according to a new report. A poll on over 1,000 consumers from KPMG has found that while the amount of time spent browsing social media sites and consuming content is down on previous years, the amount spent on purchasing online media has risen.
The Swan Hill Guardian in Victoria, Australia, had its highest day of web traffic on record on Monday- with a 634% growth in visitors, rising to nearly 6,000 readers from a daily average of about 900. The reason was the launch of the UK paper the Guardian's Australian website (hard on the heels of The Drum's launch of its own extended coverage of Aussie affairs).
The BBC has announced that its flagship iPlayer service will offer radio programmes up to a month after their broadcast from 2014, harmonising its radio and TV offer. At present radio fans have just seven days to stream their favourite shows before they vanish for good but, starting next year, they will have seven days to download content, 30 days to store it and an additional seven days to view the content once opened.
The European Commission (EC) is likely to demand more concessions from Google to end a long running antitrust investigation into the company's alleged misuse of its dominant position in the online search market. EC VP in charge of competition policy, Joaqun Almunia, was quoted by the Telegraph as saying that almost 100% of remedy proposals published last month did no go far enough to address rivals' complaints that Google unfairly promotes is own services in general search rankings.