June 3 - 6, 2024
Around the Net
Charles Barkley, Alec Baldwin For Capital One
- NYSportsJournalism.com , Monday, March 11, 2013 8:04 AM
Just in time for March Madness, Charles Barkley, who will be part of the on-air CBS/Turner broadcast team, joins forces with NCAA corporate partner Capital One spokesman and actor Alec Baldwin for a humorous multi-media marketing campaign anchored by as many as nine TV spots and social media activation in which tweets can be turned into tickets for the Big Dance.
