Online dating company
Zoosk has launched a TV and online campaign called "First Comes Like." A sweet 30-second TV ad illustrates that like comes before love and follows a couple who meet online, meet
up for coffee and make plans for an official date. The night begins well, but an incident in the kitchen creates a hiccup in an otherwise ideal evening. Despite the wrench, the couple still manage to
have a nice time. See it here. If you thought the 30-second spot couldn't get more adorable, check out the 60-second online-only version of
the ad that shows more romantic gestures and some not-so-planned portions of the date. Watch it here. MUH-TAY-ZIK | HOF-FER
created the campaign.
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