A new survey by Digitalsmiths, a TiVo-owned discovery/search TV company, says 73.6% of respondents want “skinny” TV packages -- around 18.4 channels -- and pay an average of $40.56 a month.
Typical large-pay TV packages can include 100 to 200 channels and can cost consumers anywhere from $80 to $120 a month.
The top channels, according to the survey, to be included in the smaller packages: Discovery Channel (61.3%); ABC (59.9%); CBS (56.8%); History (55.9%); and NBC (55.3%). The next five are A&E (52.2%); Nat Geo (49.4%); Fox (48.4%); HBO (48.0%) and PBS (46.3%).
Other channels getting high votes are Comedy Central, AMC, Food Network, The Weather Channel, CNN, Animal Planet, TBS, FX, TLC and TNT.
But since many skinny pay TV providers don’t offer individual channel selection, DigitalSmiths also surveyed respondents for different packages of some 15 channels -- some with more traditional-skewing networks and others with a focus on sports, while still others emphasize smaller channels.
The top package here, tallying a 35.4% score, is a group of channels priced at $35 a month that focuses mostly on young viewers, as well as a few older-skewing networks: Nickelodeon, Fuse, Cartoon Network, VH1, BET, Fusion, Univision, WE TV, Ovation TV, and Esquire Network.
The second-best package, at 26%, included older-skewing networks and is priced at $39 a month: TBS, USA Network, FX, Discovery, Fox, AMC, CBS, and The Weather Channel.
Digitalsmiths' survey of 3,120 consumers 18 years and older in the fourth quarter of 2015 was produced by a third-party survey service.