CW's Seed Will Showcase 'Tough Mudder'

The CW ordered a new reality series from Tough Mudder, the name for the the popular games in which competitive teams slog through a miles-long obstacle course. Five of the six parts will be shown on CW's digital home, CW Seed, in 2017.
The finale will show up on the CW TV network itself. 
The separate obstacle course event streaming which emphasizes overcoming personal challenges, has been a hit on live digital platforms, gaining popularity for Tough Mudder. A dozen events, streamed via Livestream and Facebook, grabbed an average of 723,316 views each, Tough Mudder Inc says, and a global reach of 42.5 million.
On YouTube, Tough Mudder's channel has over 85 million views, up 23% since May, the company says. In June, it joined with Snapchat and equipment maker Merrell for a competition in Tahoe seen by millions.


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