Around the Net
Consumers Crave AI And AR Mobile Experiences
- NetImperative, Friday, February 17, 2017 7:56 AM
Retailers need to embrace next generation technology such as artificial intelligence (AI) and augmented reality (AR) if they want shoppers to continue using their apps, new research has found. The study found that nearly 30% of consumers would like to see more innovation in mobile apps, so that they provide a better, more personalised shopping experience.
