BIZ DEV: Dacor Names Team One As AOR

Following a pitch process, Team One was awarded work for Dacor, a subsidiary of Samsung Electronics America that designs, manufactures and distributes American-made, ultra-premium kitchen appliances.

Team One will handle creative, strategy, public relations, social, digital, experiential and media planning duties, while Samsung's media agency, Starcom, will handle media buying. New brand creative for Dacor will launch this summer.

"We chose Team One because they share our intense ambition for Dacor's future," said Chuck Huebner, president and chief executive officer of Dacor. "Their deep understanding of affluent customers, along with their creative ideas for the brand, will help us succeed across digital, social and experiential channels."



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