Commentary

Where Virtual Reality Is Heading: A Podcast With Isobar Exec Leigh Christie

by Chuck Martin , Staff Writer, May 21, 2018

This podcast conversation with Leigh Christie deals with virtual reality, augmented reality and 360-degree video, where it’s all heading and how brands fit in.

Leigh Christie is director of NowLab Americas at Isobar, which is part of the Dentsu Aegis Network, with 6,000 people in more than 85 locations. Christie has been lead innovation engineer at Isobar and manager of its NowLab Americas, which he directs for North and South America. At Isobar, his focus is on The Internet of Things, virtual reality and artificial intelligence, among other leading-edge technologies. Click below to listen to the podcast.

agency, augmented reality, iot, search, virtual reality

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About the Author

Chuck Martin is Editor of the AI & IoT Daily at MediaPost and writes the daily Connected Thinking column. He is a NY Times Business bestselling author and his latest book is “Digital Transformation 3.0” (The New Business-to-Consumer Connections of The Internet of Things.) He is CEO of Net Future Institute and a frequent keynote speaker internationally. Follow him on Twitter @chuckmartin and contact him at Chuck@MediaPost.com.