Report Projects OTT Ad Fraud At $4.1 Billion, 17% Of All Impressions


A new report from cybersecurity firm CHEQ and the University of Baltimore estimates that $4.1 billion -- or 17% of the $23.8 billion gross ad dollars spent on OTT ad impressions this year -- will be fraudulent.

The report, "The Economic Cost Of Ad Fraud In OTT," projects ...


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