Nielsen Study Finds European Consumers Expect Pandemic To Last Year Or More, Alter Behaviors


If the sentiment of Europeans is a leading indicator for the U.S., the impact of COVID-19 is likely to last as much as a year or more. That's the consensus of a series of studies of consumers conducted by Nielsen in 18 European markets over the past couple of weeks. …


Reminder: You are seeing this premium content because you are a subscriber to MediaPost's Research Intelligencer and/or a member of the Center for Marketing & Media Research. This content cannot be viewed by non-subscribers/non-members.


Next story loading loading..

Discover Our Publications