Adobe Unveils Drag-And-Drop Content Creation Tool

Adobe has launched a product that it says will help brands streamline their created content. 

The new tool, Creative Cloud Express, can assist marketers in creating social media posts, as well as stories and invitations, logos, flyers, banners and other marketing materials. 

The drag-and-drop content product offers thousands of templates, 20,000 premium Adobe fonts and 175 million licensed Adobe stock images, while leveraging Adobe Sensei, the firm’s AI/ML framework, Adobe says.  

Adobe notes that a growing number of individuals and businesses are seeking to monetize their content, goods and services online.

Creative Cloud Express provides “a simple, template-based tool that unifies the creation, collaboration and sharing process so anyone can create with ease,” says Scott Belsky, chief product officer and executive vice president, Creative Cloud, Adobe. 



In addition, Creative Cloud Express has features such as Quick Actions, for removing background features from photos trim and merge videos, turn videos into GIFs and convert/export PDFs. 

it also includes Shared Templates and Shared Brands to ensure brand consistency across teams, Adobe says. 

Users can manage social media publishing workflows with ContentCal features once they are integrated with Adobe and integrate with Creative Cloud Libraries.

Creative Cloud Express is free to start on the web and via an app from the Microsoft Store, Google Play Store and Apple App Store. Adobe also offers premium plans.

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