Commentary

Omnicom In 'Close Contact With Twitter' Given Client Concerns About Its Ad Platform

As reported earlier this week, Havas Group and Interpublic are the only major holding companies publicly urging their clients to pause advertising on Twitter due to safety concerns, given the chaotic transition from public company to an Elon Musk-owned platform.
But other major groups are also intently focused on the platform, although most are not commenting on the record.
But Omnicom Group did issue a statement: “We are in close contact with Twitter as we assess the impact of new ownership and potential changes in their strategy.  It’s understandable that uncertainty of this kind raises concerns among advertisers, and we are providing guidance to clients so they can make informed decisions.”  
Several other groups would only speak on background, and the gist is similar to what Omnicom stated. That is, no blanket pause (yet), but meeting with individual clients to discuss options. 

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4 comments about "Omnicom In 'Close Contact With Twitter' Given Client Concerns About Its Ad Platform".
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  1. Clark Celmayster from Endeavor, November 7, 2022 at 8:28 a.m.

    More proof of how controlled by or indoctrinated the leftist, autocratic, one world order oligarghs, the media, education and business are, to destroy FREE SPEECH They are the ones who HAVE already greatly weakened our Democracy! 

    TOMORROW IS THE FIRST DAY OF THE REST OF YOUR LIVES, TO SELF DETERMINE THE FATE OF AMERICA!

    ARE YOU BETTER OFF TODAY THAN YOU WERE 2 YEARS AGO? THEN NAME EXACTLY HOW!

    DO PRONOUNS DEFINE YOUR LIFE? WHAT WILL YOUR CHILDRENS LIVES BE LIKE IF WE CONTINUE DOWN THIS PATH OF ECONOMIC DESTRUCTION, LAWLESSNESS, OPEN BORDERS ETC?

    READ SOME HISTORY OF HOW COMMUNISM AND FASCISM STARTED EXACTLY LIKE THIS IN EVERY INSTANCE IN HISTORY! YOU ARE REPEATING IT WHICH IS WHY THE LEFT IS TRYING TO DESTROY IT!

    ARE YOU SHEEPLE WHO THINKS THOSE RUNNING THE CURRENT CORRUPT GOVERNMENT, CARES ABOUT YOU OR SIMPLY WANT TO KEEP THEIR OWN POWER AND JOBS?


  2. Marion Murphy from MZM Productions, Inc., November 7, 2022 at 9:01 a.m.

    It's quite interesting how your interpretation of history is the exact opposite of mine.  When an entire party follows a corrupt leader, who actually attempted to overthrow the elected government, the will of the people, that is what I interpret as FASCISM.  When that corrupt leader has followers who subvert the law, make up the rules by gerrymandering on a local level, as it is the only way they can win, stack the courts at the last minute (contrary to what they do when the other party is in power) that is what I interpret as FASCISM.   No one, that I am aware of, is saying that what we have now is perfect.  But it is not the democrats who rolled back women's rights, it is not the democrats who want to allow 18 year olds to own automatic weapons - might I point out you need to prove you can drive before your are allowed a license for that - but for an automatic weapon - you just need the money.  It is not the democrats who have decided Social Security, which we have all paid into our entire careers, is some kind of welfare, rather than our own money.  It is not the democrats who have rolled back the taxes on corporations, in spite of the fact that their profit margins are the highest they have been in 50 years.  It is not the democrats who do not demand that the uber wealthy pay their fair share.  Talk about welfare.  The GOP only believes in welfare for the wealthy and the corporations.  THAT is FASCISM !  To subvert the will of the majority !   Your use of capitals does not change that.  I encourage all those who believe in democracy to go out and vote, vote out the cult, vote out the old rich white boys and their latest acquisition of loud mouthed Karens.  VOTE BLUE TO SAVE DEMOCRACY !

  3. Jillian Tate from Bounteous replied, November 7, 2022 at 9:49 a.m.

    I hope this gentleman's professional employer is aware of how they're being represented in a public & searchable forum.  Just in case they're not, I let them know:
    https://www.electronicdesign.com/contact-us

  4. Kenneth Fadner from MediaPost, November 7, 2022 at 11:23 a.m.

    Mr. Celmayster ...
    You asked: "Are you better off today than you were 2 years ago? ... How!"

    Take a look at this: https://tradingeconomics.com/united-states/gross-national-product

    GNP is 15% higher in the 3rd quarter of 2022 than it was in 3rd quarter of 2020.

    Also, unemployment rate 3.7% vs. 6.7% (data from elewhere).


     

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