Amazon Prime Video and Netflix scored the highest in a study of how strongly consumers respond to brands of streaming services. The report comes as consumers continue to hook up their televisions to the internet, opening the door to a bigger universe of programming.
Amazon Prime Video, which can be …
Reminder: You are seeing this premium content because you are a subscriber to MediaPost's Research Intelligencer and/or a member of the Center for Marketing & Media Research. This content cannot be viewed by non-subscribers/non-members.