• by Joe Mandese  @mp_joemandese, March 7, 2023

GroupM's Motion Entertainment unit Monday announced a deal with Warner Bros. Discovery that will support the agency's "Diverse Voices Accelerator" (DVA) initiative promoting creators -- writers, producers, directors and studios -- from traditionally underrepresented groups in entertainment.

As part of their agreement, any series developed through the DVA will be available across Warner Bros. Discovery networks and platforms.

The first on the deal's slate is "Rebuilding Black Wall Street: Greenwood," a six-party documentary chronicling the reconstruction of the Greenwood District of Tulsa, which was destroyed during the infamous 1921 massacre.

The series will air this fall on Warner Bros. Discovery's OWN network.

"This benefits everyone," GroupM North America CEO Kirk McDonald said in a statement announcing the deal. "It empowers content creators who face barriers, provides brands with access to diverse and engaged audiences, and offers viewers authentic programming that captures the richness of the human experience."