Anecdotally, one of the PR people cited "speed" as a big differentiator, which doesn't surprise me, but what I really understand is how they are materially different in the substance of where media gets planned, bought and sold.
Beyond that, I'd like to understand what controls these developers are using to train their AI models and to make sure they yield trustworthy recommendations.
And this just in... as I was getting ready to press the button on today's Media3.0 newsletter, I just got a press pitch for "10 Pitfalls For Using Artificial Intelligence In Sales And Marketing," which oddly just included three of them: that AI lacks "emotional intelligence,"a moral compass, and common sense."
In my experience, so do some pitches form human PR pros.
Interestingly, I just indexed "AI" enabled, powered, generated messages in my inbox today and through 2:45 pm, I received 39.
Oh, and about the M3DIA image in today's newsletter, it's just something I was toying with, because I'm not thrilled with the "Media3.0" logo that we started this newsletter with.
I like the position of "Media 3," just not the .0 and the way it's connected in our current logo.
So I mocked up my own variant merging the numeral 3 in place of the letter e in media.
What do you think? Does that work, or should we stick with the current "Media3.0" version?