- Gale Debuts Social Series For Bob's Discount Furniture
MAD, Fern Siegel - Monday, July 14, 2025
"Till Decor Do Us Part" lets one partner design a room ...
- Polaroid Shoots 'Analog' Life With New Flip Camera
MAD, Fern Siegel - Friday, July 11, 2025
The OOH campaign is placed near tech offices, creating a compare/contrast wi ...
- 72andSunny Amsterdam Wins Global Brand Work For Disaronno
MAD, Fern Siegel - Friday, July 11, 2025
Future campaigns will target younger demos. ...
- Calkins To Oversee Meyocks' Social Media
People on the Move, Fern Siegel - Friday, July 11, 2025
The agency services food, agriculture and health brands. ...
- Bud Light's 'Armchair Quarterback' Celebrates Fandom
MAD, Fern Siegel - Thursday, July 10, 2025
Peyton Manning kicks back with a rabid fan who imitates coordination ti ...
- Cheil Taps Devitt As First CCO, North America
MAD, Fern Siegel - Thursday, July 10, 2025
Cheil operates within a network of agencies, including McKinney, Iris and Barbar ...
- Fiji Water Celebrates 'Origins,' Introduces Slim Bottle
Out to Launch, Fern Siegel - Thursday, July 10, 2025
The art design and animation is by Emmy-winning creative Nadia Tzuo. ...
- Untangld Taps Gilmore To Direct UK, Europe Strategy
MAD, Fern Siegel - Wednesday, July 9, 2025
Previously, she headed strategy for creative agency Accenture Song. ...
- OAAA Launches First Agency Council
MAD, Fern Siegel - Wednesday, July 9, 2025
The 11-member council will provide industry guidance on emerging media trends. ...
- Toad&Co Banks On Nostalgia Tag In New Ads
Out to Launch, Fern Siegel - Wednesday, July 9, 2025
Someoddpilot developed the quirky campaign. ...
- Black Joins Preston Spire As ECD
People on the Move, Fern Siegel - Wednesday, July 9, 2025
The 25-year creative ad vet has won numerous awards and worked ...
- Prime Storage Names Generator Media As Media AOR
Accounts on the Move, Fern Siegel - Tuesday, July 8, 2025
The data-driven account was won after a competitive review. ...
- AI-Powered Plus1 Assembly Debuts, Readies For Creative Revolution
MAD, Fern Siegel - Tuesday, July 8, 2025
The new London agency launches with three clients, while acquiring an ...
- Ex-Huge Execs Launch Shophouse: Focus On Brand Marketing, Digital Development
MAD, Fern Siegel - Tuesday, July 8, 2025
First clients include Tapestry brands Coach, Kate Spade and P&G's SK-II. ...
- 'Cows' Come Home In New Kemps Spot
Out to Launch, Fern Siegel - Tuesday, July 8, 2025
AOR Betty launched the campaign in six Midwestern states. ...
- A&G Highlights Wonders Of New England Aquarium
MAD, Fern Siegel - Monday, July 7, 2025
The ad campaign is an invitation to experience a unique world. ...
- Former QB Troy Aikman Scores 3 Spots For His Eight Elite Beer
MAD, Fern Siegel - Monday, July 7, 2025
Johnson & Sekin's creative positioning: "Lose the Additives, Keep the Taste." ...
- Media Works Names New President, Elevates Staffers
People on the Move, Fern Siegel - Monday, July 7, 2025
Michele Selby moves into a consultant role at year's end and Melis ...
- Tea-ser: 'Gossip Girl' Stars Share Betty Booze Vodka Iced Teas
MAD, Fern Siegel - Thursday, July 3, 2025
The Maximum Effort creative blurs the line between fiction and reality. ...
- Cactus Restructures, Watson Upped To CCO
MAD, Fern Siegel - Thursday, July 3, 2025
Key staffers have been promoted in media and creative to usher ...
- Small World: Lil McDonald's Happy Meals Launches Worldwide
MAD, Fern Siegel - Thursday, July 3, 2025
Tms' multichannel campaign spans toys, digital and retail. ...
- Elevado Taps Ehrich As AI-Savvy Campaign Producer
MAD, Fern Siegel - Wednesday, July 2, 2025
The creative studio helps agencies and brands chart AI creativity and strat ...
- Zenni Optical Selects Yodel Mobile To Grow U.S. App Audience
MAD, Fern Siegel - Wednesday, July 2, 2025
The focus is utilizing data-led decisions and performance reporting into actionable resu ...
- Giada De Laurentiis Cools Off With Peroni Beer Ice
MAD, Fern Siegel - Wednesday, July 2, 2025
The Quality Meats creative brings a little taste of the dolce v ...
- Redscout Adds 4 Accounts To Client Roster
Accounts on the Move, Fern Siegel - Tuesday, July 1, 2025
Wins include Thorne, El Car Wash, Aspen Dental and a beauty br ...
- Pizza Hut Turns Pineapple Love Into Spicy Moments
MAD, Fern Siegel - Tuesday, July 1, 2025
Pizza Hut's Lover's Line offers four new pies. The creative is ...
- BAM Connection Enlarges Rohto Portfolio
MAD, Fern Siegel - Tuesday, July 1, 2025
The agency is now responsible for all Rohto Eyedrops work in t ...
- MSM's New Logo Highlights Agency's Media Creds
Out to Launch, Fern Siegel - Tuesday, July 1, 2025
The visual refresh is accompanied by changes to the executive team. ...
- Aventi Group Ups Melgaard To Partner
MAD, Fern Siegel - Monday, June 30, 2025
The veteran marketer is particularly adept at social media-digital marketing practices. ...
- The 'Leaf' Agenda: Canadians Buy Local In Response To U.S. Tariffs
MAD, Fern Siegel - Monday, June 30, 2025
Maple Leaf Foods puts premium on national pride with OOH campaign. ...