- Thorsdottir Named Innovation Director For Attachment, Extending Creator-Brand Alliances
MAD, Fern Siegel - Monday, June 26, 2023
Ana Thorsdottir will be the client lead for Google, YouTube and Ama ...
- 'I*m Migrant' Spot Promotes Positive Impact, Shifts Political Narrative
MAD, Fern Siegel - Wednesday, June 21, 2023
WorldRemit unveils nationwide campaign to highlight immigrant contributions as a key pa ...
- Rebranded As Archer, Memphis Agency Charts Future
MAD, Fern Siegel - Wednesday, June 21, 2023
The agency is now at an "inflection point," according to CEO Ru ...
- Leagas Delaney Names Boyton As Managing Partner
MAD, Fern Siegel - Friday, June 23, 2023
Boyton's hire reflects the agency's growth. It won 17 new clients ...
- NYC Goes Pink, Rides OOH Promos For 'And Just Like That'
MAD, Fern Siegel - Wednesday, June 21, 2023
In partnership with OUTFRONT Media, Max is promoting creative on buses, subwa ...
- Adam&EveDDB Strengthens Account Management Team
MAD, Fern Siegel - Tuesday, June 20, 2023
The creative agency promoted four staffers to secure the future of accou ...
- Nehemiah Manufacturing Names Curiosity Creative AOR
Accounts on the Move, Fern Siegel - Monday, June 19, 2023
The company is committed to bringing manufacturing jobs back to Cincinnati's inn ...
- Visit Tampa Bay Heats Up Gulf Coast Travel
MAD, Fern Siegel - Monday, June 19, 2023
Ads run through August in Atlanta, Orlando and Miami-Fort Lauderdale, targeting bo ...
- Dolce & Gabbana Makes 3D Push For Q Fragrance
Out to Launch, Fern Siegel - Monday, June 19, 2023
The immersive ad is featured on highways and bus shelters, 100% brand ...
- 'Five' Hop On Great Western Railway To Celebrate Train Travel
MAD, Fern Siegel - Friday, June 16, 2023
The TV ad highlights the benefits of trains: speed, sustainability, comfort a ...
- Workers 'Thank' Red Wing Shoes For Safety
Out to Launch, Fern Siegel - Friday, June 16, 2023
Red Wing boots utilize construction techniques that produce durable boots and sh ...
- Special Names Day Chief Creative Officer
People on the Move, Fern Siegel - Friday, June 16, 2023
Day joins the London agency this fall. He is presently executive creati ...
- Ibotta Promotes Female College Athletes, Healthy Habits
MAD, Fern Siegel - Thursday, June 15, 2023
Ibotta, Pearpop and The Brandr Group are empowering female athletes to beco ...
- ANA: Improving Programmatic Practices Could Save Marketers Billions
MAD, Fern Siegel - Thursday, June 15, 2023
The majority of an ad's target audience -- 95% -- could mo ...
- Thomas Heads Grey London's Design Team
People on the Move, Fern Siegel - Thursday, June 15, 2023
A recent Webby and Clio winner, Liam Thomas will lead the agency ...
- Hotel Tango Debuts Specialty Bottle To Celebrate Pride Month
MAD, Fern Siegel - Wednesday, June 14, 2023
For every bottle sold, the brand donates $1 to the Modern Milita ...
- AT&T Promotes 'Next Level' To Keep Businesses Sharp
MAD, Fern Siegel - Wednesday, June 14, 2023
AT&T is setting a new standard for networking with reliable Fiber a ...
- Samsonite Pitches Nostalgic Travel To Drive Excitement
MAD, Fern Siegel - Tuesday, June 13, 2023
The imagery, from the 1970s, evokes youth and excitement. The pitch: Trav ...
- Giant Spoon Names Fagon Creative Director
MAD, Fern Siegel - Tuesday, June 13, 2023
Ian Grody, Chief Creative Officer of Giant Spoon, said Olivia-Jene Fagon "kno ...
- Opinionated Names Higgins Chief Growth Officer
MAD, Fern Siegel - Monday, June 12, 2023
The post is the first such role for the 6-year-old Portland, Orego ...
- Star Athletes Promote Gunboxing To Save Lives
MAD, Fern Siegel - Monday, June 12, 2023
Eight children and teens are unintentionally injured or killed due to "fami ...
- Cambio Roasters Pours First Brand Campaign
MAD, Fern Siegel - Friday, June 9, 2023
The "Rich Taste, Less Waste" work underscores the brand's commitment to sustainabil ...
- Walsh's Big Win: Named McKinney's First Female President
MAD, Fern Siegel - Friday, June 9, 2023
Walsh is the the first person to hold the agency post ...
- Vizit, CourtAvenue Utilize AI To Enhance Brand Reach, Ecommerce
MAD, Fern Siegel - Thursday, June 8, 2023
The partnership provides brands with a complete view of each digital consum ...
- Game On: Coca-Cola, League Of Legends Launch New Flavor
MAD, Fern Siegel - Thursday, June 8, 2023
A limited-edition flavor, Coca-Cola Ultimate, is the brand's first collaboration with ...
- Ogilvy Names Matos Global ECD For SC Johnson Brands
People on the Move, Fern Siegel - Thursday, June 8, 2023
Matos' hire follows SC Johnson's consolidation of its global creative and commer ...
- Intuit Quickbooks Names FCB As Global Creative AOR
MAD, Fern Siegel - Wednesday, June 7, 2023
The agency's remit is to develop a new global brand platform, strate ...
- DAVID Buenos Aires Ups Vara, Flotta To Chief Creative Officers
People on the Move, Fern Siegel - Wednesday, June 7, 2023
The duo are also responsible for Argentinian creativity featured in the Sup ...
- Island Fin Poke Co. Kicks Off National TV Spot
MAD, Fern Siegel - Tuesday, June 6, 2023
The 30-second commercial launched on digital streaming services, targeting food lovers a ...
- Ogilvy Canada Selects Daly As Chief Strategy Officer
MAD, Fern Siegel - Tuesday, June 6, 2023
Jeremy Daly will work across various offices for clients including Mondelez, ...