George Simpson

Articles by George All articles by George

• Reflecting On Your Life Choices In Hard Times in MediaDailyNews on 03/26/2020
  

  Uncertainty clearly breeds anxiety, but also reflection. People are pondering whether the current crisis will unify or destroy us.

• Common Indoor Ailments Also Caused By The Coronavirus in MediaDailyNews on 03/19/2020
  

  Here are newly emerging medical/mental conditions attendant on this singular shelter in place.

• Working From Home: You Just Might Love It! in MediaDailyNews on 03/12/2020
  

  If you have spent most of your career in offices, the solitude of working alone comes as a bit of a shock.

• Who Will You Pick Out Of The Line-Up? in MediaDailyNews on 02/27/2020
  

  The collection of muddle-headed candidates who oppose Trump make it that much harder to say: "Well, this one would do a much better job."

• How College Can Help Your Advertising Career in MediaDailyNews on 02/20/2020
  

  There is much to learn in college that can be helpful to a career in advertising, from lying to creative excuses to insincerity.

• Is There Facebook In Heaven? in MediaDailyNews on 02/06/2020
  

  I find it pretty tasteless to use social media as a place to grieve for a lost spouse, friend, parent or pet.

• You Look Very Familiar.... in MediaDailyNews on 01/30/2020
  

  By the thousands, folks are uploading their most provocative pictures to dating apps -- but somehow don't expect them to turn up elsewhere on the internet.

• When Your Tech Smiles At You, Will You Smile Back? in MediaDailyNews on 01/23/2020
  

  Seems as if something is cool enough and helpful enough, consumers will readily trade their secrets for convenience.

• Here Comes Privacy -- Well, Kinda in MediaDailyNews on 01/16/2020
  

  I think I am on solid ground declaring that the chances of you erasing your data from the internet are between slim and none.

• Why You Will Never Know How Big The Australian Fires Are in MediaDailyNews on 01/09/2020
  

  Maryland has become the go-to state to size the disaster down under, which doesn't really help.

Comments by George All comments by George

• An Ad Industry Forecast You Never Wanted To See by Joe Mandese (Red, White & Blog on 03/18/2020)
  

  Michael Pursel: it has been my observation that coverage of yer boy Trump tends to be negative because he does and says unforgivably stupid stuff. Don't shoot the messenger.

• Goals For My Column: Continue Shooting The Wounded by George Simpson (MediaDailyNews on 12/19/2019)
  

  My peeps! Have a great holiday and prosperous new year. G

• This is Why You Don't Let Marketers Write Their Own Press Releases by George Simpson (MediaDailyNews on 12/12/2019)
  

  It's a little depressing when your audience is funnier than you...

• This is Why You Don't Let Marketers Write Their Own Press Releases by George Simpson (MediaDailyNews on 12/12/2019)
  

  John, you are wasting your career in research...

• This is Why You Don't Let Marketers Write Their Own Press Releases by George Simpson (MediaDailyNews on 12/12/2019)
  

  Thx Tanya. I would admonish you for using use such a high brow reference in my column, but then Twain would have hated that adjective. 

• Was Peloton Ad An Insult --- Or Brilliant Marketing? by George Simpson (MediaDailyNews on 12/05/2019)
  

  https://twitter.com/vancityreynolds/status/1203118775815622664Oh my.....

• How I Will Win The Streaming Wars by George Simpson (MediaDailyNews on 11/07/2019)
  

  I think that if you can successfully launch that, you are the smartest among us. 

• How I Will Win The Streaming Wars by George Simpson (MediaDailyNews on 11/07/2019)
  

  Wait until your audience finds out edmax is 29.99 a month and your backers say a growth rate of 1700% per quarter is the new norm...

• NFL Must Approve Energy Drink Ads by Wayne Friedman (TV Watch on 11/06/2019)
  

  "playing Texas hold 'em while knocking back single-malt whiskeys'.... passing this along to the Jets. Can't hurt.

• Advertising (Like Journalism) Isn't Perfect by George Simpson (MediaDailyNews on 10/31/2019)
  

  Totally agree that in-market shoppers tend to go online, but that is when they will look at digital ads of products they want (which is why search ads are so successful). But would argue they will also pay closer attention to all ads from newspaper display, to magazines to TV if they can get more information to help them make a purchase.

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