- Selected Top Internet Sites for Weeks Ending Jan 26 and Feb 3
Research Brief, Jack Loechner - Thursday, February 13, 2003
A double-dip this week to include the latest releases from Nielsen//NetRatings. Americ ...
- Jazz Jumps
Research Brief, Jack Loechner - Thursday, February 13, 2003
According to Arbitron's MeasureCast Ratings two jazz stations were ranked within t ...
- The Web is More Than Just a Communicator
Research Brief, Jack Loechner - Thursday, February 13, 2003
As more people use the Internet, the frequency of trying specific activiti ...
- Baby Boomers Have The Time, Money And Lifestyle To Fuel Broadband Growth
Research Brief, Jack Loechner - Sunday, February 9, 2003
In a follow-up on a recent Brief on BroadBand, another report summa ...
- Here's Where to Advertise to the Lovers and the Wannabe's
Research Brief, Jack Loechner - Tuesday, February 11, 2003
Flowers, and other special occasion gifts are must-haves for loved ones duri ...
- Newspapers Skipping a Generation
Research Brief, Jack Loechner - Sunday, February 9, 2003
James T. Madore, staff writer for Newsday, reporting on recent response ...
- Women's Sites Attracted 34.8 Million Visitors in December
Research Brief, Jack Loechner - Sunday, February 9, 2003
According to a recent special feature from comScore Media Metrix, women wie ...
- Commerce, News and Information Site Traffic
Research Brief, Jack Loechner - Monday, February 3, 2003
In the week ending January 19th, eBay, Amazon and Yahoo topped t ...
- Make Your Site Memorable Enough to be a Bookmark
Research Brief, Jack Loechner - Sunday, February 9, 2003
According to WebSideStory's StatMarket division in a recent release, the majority ...
- Broadband Is Getting Broader
Research Brief, Jack Loechner - Monday, February 3, 2003
Ben Macklin, Senior Analyst for eMarketer, reports that the first wave ...
- Food Wholesalers Note: Europeans Are Dining Out
Research Brief, Jack Loechner - Monday, February 3, 2003
According to The McKinsey Quarterly, 2003 Number 1, retail sales of fo ...
- Online in the Golden Years
Research Brief, Jack Loechner - Monday, February 3, 2003
According to a recent SeniorNet report, 46% of US seniors (people a ...
- A Sharply Divided and Non-Homogeneous Electorate
Research Brief, Jack Loechner - Sunday, January 26, 2003
President George W. Bush currently enjoys high approval ratings and a sharp ...
- Home Sweepstakes, War and Health Drives Viewers to Internet
Research Brief, Jack Loechner - Sunday, January 26, 2003
During the latest week, Nielsen//NetRatings data shows that more than 1.5 milli ...
- Americans Would Rather Have a Toothbrush Than a Cellphone
Research Brief, Jack Loechner - Sunday, January 26, 2003
According to the Invention Index Survey from Lemelson-MIT, conducted by Taylor Nels ...
- Phone Marketers Beware
Research Brief, Jack Loechner - Sunday, January 26, 2003
Perhaps not metric research, but an important “discovery” if your organization's marketi ...
- A State of the Union Warm-Up
Research Brief, Jack Loechner - Sunday, January 26, 2003
Certainly advertisers and marketers, in respecting the mood of the public, wa ...
- Media Intelligence Forecasts Moderate Rise In Overall Ad Spending For 2003
Research Brief, Jack Loechner - Sunday, January 19, 2003
Ad spending is expected to rise 3.3 percent in 2003, up ...
- Who Does the In-Flight Magazine Reach?
Research Brief, Jack Loechner - Sunday, January 19, 2003
According to Scarborough Research, nearly a quarter of adults in 74 citi ...
- Outdoor Advertisers Have More Viewers
Research Brief, Jack Loechner - Sunday, January 19, 2003
Arbitron Inc. has reviewed and compared Census 1990 and 2000 data ...
- Broadcast vs. Cable Primetime Season-to-Date Ratings: 2002-2003
Research Brief, Jack Loechner - Sunday, January 19, 2003
Accoding to the TVB.org, through week 15 of the broadcast season, whi ...
- The Super Bowl Is Advertising
Research Brief, Jack Loechner - Sunday, January 19, 2003
On January 26th more than half of all Americans (54%) will wat ...
- The Teller Is Being Threatened By The Computer in Europe
Research Brief, Jack Loechner - Friday, January 10, 2003
According to Nielsen//NetRatings Global Index, OnLine banks reached more than 30 perce ...
- Cars and Computers on the Internet
Research Brief, Jack Loechner - Friday, January 10, 2003
Measurements in the 3rd week of December by Nielsen//NetRatings shows that eB ...
- How Best To Reach Women With Health Care Needs
Research Brief, Jack Loechner - Friday, January 10, 2003
New research findings from Solucient's HealthViewPlus survey of 20,000 health care consume ...
- At-Workers Prefer Internet for News and Information
Research Brief, Jack Loechner - Friday, January 10, 2003
According to a recent study conducted by Market Facts, and released ...
- Newspaper Advertising Estimates Up 3.2% to 6.1% in 2003
Research Brief, Jack Loechner - Friday, January 10, 2003
According to estimates from the Newspaper Association of America in the Janua ...
- The Importance of the Web to Online Americans
Research Brief, Jack Loechner - Friday, January 10, 2003
Not to belabor the Holidays, but regardless of how “we did,” it ...
- Online Audience Using Popular Internet Applications
Research Brief, Jack Loechner - Thursday, January 2, 2003
Nielsen//NetRatings reports that more than 72 percent of the total U.S. onli ...
- Seniors Reach Out and Touch Someone
Research Brief, Jack Loechner - Thursday, January 2, 2003
A survey of adults 50 and older was conducted on the SeniorN ...