- Passion Dominates Site Visitor Jumps
Research Brief, Jack Loechner - Sunday, February 29, 2004
Nielsen//NetRatings reports that traffic from home to movie sites surged during t ...
- Mail and Messages Over the Air Outpace On the Ground
Research Brief, Jack Loechner - Friday, February 20, 2004
The Nielsen//NetRatings top 10's for the week ending February 8th ...
- Accountability and ROI Are Radio's Most Important Measurements
Research Brief, Jack Loechner - Friday, February 20, 2004
Gary Fries, President and Chief Executive Officer of the Radio Advertising Burea ...
- Income And Age In The Country Holding Web Penetration Back
Research Brief, Jack Loechner - Friday, February 20, 2004
A study by the Pew Internet & American Life Project finds tha ...
- Wealthier and More Educated Read Newspapers More
Research Brief, Jack Loechner - Friday, February 20, 2004
Mediamark Research Inc. and Interactive Market Systems Inc. recently released a repo ...
- Trends Influencing Business and Society in 2004
Research Brief, Jack Loechner - Friday, February 6, 2004
A recent eMarketer report presents information from a team of Senior Analys ...
- W-2's and Tax Sites Go Hand In Hand
Research Brief, Jack Loechner - Friday, February 13, 2004
Nielsen//NetRatings reports that surfers from home flocked to tax sites as employe ...
- TV Combined With Online Advertising Provides Greater Impact
Research Brief, Jack Loechner - Friday, February 13, 2004
For Beyond the Click, Dynamic Logic examined ten studies in which televisi ...
- Marketers Spend 90% More To Reduce Blocked Email By 40%
Research Brief, Jack Loechner - Friday, February 13, 2004
In its new report "Overcoming the Spam Effect: Maximizing E-Mail Marketing Messa ...
- Retail Sector Optimism Highest Ever
Research Brief, Jack Loechner - Friday, February 13, 2004
According to the latest findings of the NRF Executive Opinion Survey, reta ...
- Anti-Virus Programs and Cold Weather Spiked Web Traffic
Research Brief, Jack Loechner - Wednesday, February 11, 2004
According to Nielsen//NetRatings, surfers from work flocked to security sites to downlo ...
- Trust Is A Must In Business To Consumer Relationship
Research Brief, Jack Loechner - Friday, February 6, 2004
A survey of U.S. consumers and businesses on privacy, trust and acce ...
- Twelve Billion Dollars of Hearts And Flowers On Valentines Day
Research Brief, Jack Loechner - Friday, February 6, 2004
The NRF 2004 Valentine's Day Consumer Intentions and Actions Survey, conducted ...
- Students Still Buy Books At The Bookstore
Research Brief, Jack Loechner - Friday, February 6, 2004
According to the latest report from the NACS Foundation, only 11% ...
- Super Bowl Ads and Stunts Score Online
Research Brief, Jack Loechner - Friday, February 6, 2004
comScore Networks released an analysis of Internet visitation and preferences related ...
- Americans Go To Tax, Survivor and Babyname Sites in January
Research Brief, Jack Loechner - Saturday, January 31, 2004
"The Web has made it easier for millions of Americans to fi ...
- US Health Websites Losing Share to Canada
Research Brief, Jack Loechner - Saturday, January 31, 2004
Hitwise, a provider of online competitive intelligence services, reports that their demographi ...
- Adsertion Top Internet Radio Advertising Sales Network
Research Brief, Jack Loechner - Saturday, January 31, 2004
According to Arbitron Internet Broadcast Ratings, the Adsertion Network was ranked ...
- Hands-on Facilitates a Faster Purchase Decision
Research Brief, Jack Loechner - Saturday, January 31, 2004
Jack Morton Worldwide, describing experiential marketing, quotes from publications to make t ...
- Potpourri of World Press Trends From New SFN Flash
Research Brief, Jack Loechner - Saturday, January 31, 2004
According to SFN Flash, a new monthly update of World Press Tren ...
- Top Internet Destinations First Two Weeks of January
Research Brief, Jack Loechner - Tuesday, January 27, 2004
Entertainment, lifestyles, education and careers take a backseat to computers and electroni ...
- Do Not Call Me; Do Not Advertise to Me
Research Brief, Jack Loechner - Tuesday, January 27, 2004
Chris Charron of Forrester Research reports that an advertising backlash is up ...
- What's Hot and What's Not on Consumer Shopping Lists
Research Brief, Jack Loechner - Tuesday, January 27, 2004
Big-ticket high-tech items and discount shopping topped consumers' 'hot' lists along wi ...
- Mobile Marketing Potential
Research Brief, Jack Loechner - Sunday, January 18, 2004
Reveries.com surveyed US marketers about mobile marketing's potential and found that whi ...
- Digital TV To Grow 39% This Year
Research Brief, Jack Loechner - Sunday, January 18, 2004
Strategy Analytics reports that sales of digital television set-top boxes will gr ...
- Arbitron Internet Radio Results
Research Brief, Jack Loechner - Sunday, January 18, 2004
According to the Arbitron report, AOL Radio@Network and LAUNCH were the top-rank ...
- Consider Women Differently And Some Different Than Others
Research Brief, Jack Loechner - Sunday, January 18, 2004
Horowitz Associates, Inc. has recently released their latest consumer research study, Women ...
- Internet Exceeds All Other Media in Growth Of Heavy User Groups
Research Brief, Jack Loechner - Sunday, January 18, 2004
in the 85 metro markets surveyed by The Media Audit, the percenta ...
- Merchandise Sales Up Five Percent In 2004
Research Brief, Jack Loechner - Sunday, January 18, 2004
The National Retail Federation (NRF) released its 2004 forecast, predicting that GA ...
- Newspapers Looking Up
Research Brief, Jack Loechner - Sunday, January 18, 2004
A recent release by the NAA reports that the sharp employment dr ...