- Might Makes Right, Right?
MediaDailyNews, Joe Mandese - Friday, August 9, 2024
What's next? Will the fossil fuel industry sue the IAE for i ...
- Ascential Agrees To Acquire Effies, Will Join Lions
MediaDailyNews, Joe Mandese - Wednesday, August 7, 2024
Effie Worldwide, the New York-based nonprofit known for the Effie Awards, wi ...
- Ahold Delhaize Taps Havas For Media, Cites Real-Time Data
MediaDailyNews, Joe Mandese - Tuesday, August 6, 2024
The grocery retailer has named Havas Media Network its new media agen ...
- OMG Reorganizes UK Strategy Team, Taps Channel 4's Peters For New OMD Role
MediaDailyNews, Joe Mandese - Monday, August 5, 2024
Ebdy moves from Chief Strategy Officer of OMD UK. Peters becomes Chi ...
- GroupM Saves Two Blue Whales In Past-Year Media Buys
MediaDailyNews, Joe Mandese - Thursday, August 1, 2024
GroupM this morning announced it saved 230 tonnes of CO2 - equivale ...
- Carat Taps Mediahub's Drinkwater As CIO
MediaDailyNews, Joe Mandese - Thursday, August 1, 2024
Long-time Mediahub Chief Investment Officer Carrie Drinkwater has joined Carat US wi ...
- What's Black & White And Red, White & Blog All Over?
Red, White & Blog, Joe Mandese - Thursday, August 1, 2024
Perceptions that Trump fumbled his NABJ appearance are dead wrong. It w ...
- L'Oreal Taps Wavemaker, Includes Amazon Activity
MediaDailyNews, Joe Mandese - Wednesday, July 31, 2024
L'Oreal International Distribution has tapped GroupM's Wavemaker to handle media planning a ...
- Trump Value Per Unique
Planning & Buying Insider, Joe Mandese - Wednesday, July 31, 2024
The only thing more volatile than the stock market value of Tru ...
- Ascential Slashes Value Of Hudson MX, Cites Longer Than Expected Sale Process
MediaDailyNews, Joe Mandese - Tuesday, July 30, 2024
In first-half results released this morning, Ascential plc said it took ...
- Nielsen v. TVision Also Ends With A Stipulated Dismissal
MediaDailyNews, Joe Mandese - Monday, July 29, 2024
Like a similar dismissal of a patent infringement suit against HyphaMetrics, Niels ...
- Hijab Brand Uses AR To Transform 'Liberty' During Paris Games
MediaDailyNews, Joe Mandese - Monday, July 29, 2024
The application augments France's Liberty icon's Phrygian cap into a hijab ...
- Ad Market Expands For 15th Month In June, Rises 4.8%
MediaDailyNews, Joe Mandese - Thursday, July 25, 2024
June's expansion was driven primarily from smaller ad categories, as the t ...
- The New Agile Political Media Campaign Cycle
Red, White & Blog, Joe Mandese - Friday, July 26, 2024
It's a matter of months, not years, of campaign spending, because t ...
- Product Placement Spending Surges, Despite Impact Of Hollywood Strikes
MediaDailyNews, Joe Mandese - Thursday, July 25, 2024
Brands increased product placement spending 12.3% globally on TV, film, video gam ...
- What's The Secret To A Great Cookieless Targeting Announcement... Timing!
Planning & Buying Insider, Joe Mandese - Thursday, July 25, 2024
Just days after Google scrapped plans to do away with cookies, Hav ...
- Cannes Lions Operator Ascential Weighing $1.5B Bid
MediaDailyNews, Joe Mandese - Tuesday, July 23, 2024
Ascential plc, which also is in the process of selling agency te ...
- What's On IPG's Mind: Media, Especially The Principal Kind
MediaDailyNews, Joe Mandese - Wednesday, July 24, 2024
That's based on remarks IPG chief Philippe Krakowsky made during the holdco ...
- Ascential, Informa Agree To Pay Shareholders Cash Dividend On Hudson MX Sale
MediaDailyNews, Joe Mandese - Wednesday, July 24, 2024
The agreement, part of Informa's $1.5 billion bid for Ascential, would p ...
- Kinesso's Mission: Everything Shoppable Everywhere All At Once
Media 3.0, Joe Mandese - Tuesday, July 23, 2024
That's what Kinesso Commerce says its new "ShopNow" creative units will enab ...
- Yes She Can!
Red, White & Blog, Joe Mandese - Tuesday, July 23, 2024
Kamala Harris has the super powers necessary to beat Trump: She's t ...
- 3.know: Shelly's Take On Crowdstrike/Microsoft, The GOP Convention, And More
Media 3.0, Joe Mandese - Friday, July 19, 2024
Thankfully, Shelly Palmer and I conducted this "3.know" via Zoom, not Microso ...
- Flywheel Reboots C-Suite, Painter Moves To Omnicom Commerce Chief
MediaDailyNews, Joe Mandese - Thursday, July 18, 2024
Six months after its acquisition by Omnicom, Flywheel Digital reorganized its C-suit ...
- Former VideoAmp Measurability Chief Chasin Adds Upwave To Advisor Roles
MediaDailyNews, Joe Mandese - Wednesday, July 17, 2024
Long-time audience measurement vet Josh Chasin is now an advisor to ...
- Pure-Play AI Ad Spending Accelerating
MediaDailyNews, Joe Mandese - Wednesday, July 17, 2024
Despite reducing estimates for ad-supported AI agent spending, Wall Street analysts estima ...
- Wren Shares Omnicom Secret Media Sauce: OMNI + Flywheel
MediaDailyNews, Joe Mandese - Wednesday, July 17, 2024
Asked why it has won so much media biz over the pa ...
- Stan Mack, Real Memes, Not-So-Funny
Media 3.0, Joe Mandese - Monday, July 15, 2024
Personally, I would have thought comic strips would be the perfect form ...
- GroupM Raids Platforms Chief From Omnicom's Flywheel
MediaDailyNews, Joe Mandese - Tuesday, July 16, 2024
A seven-year Flywheel vet, Sandy Welsch is credited with building seminal programmat ...
- PMG Taps Wavemaker's Conti To Lead New Sports Practice
MediaDailyNews, Joe Mandese - Tuesday, July 16, 2024
The move comes ahead of the Summer Olympic Games, and the n ...
- Let Me Get My Shoes
Red, White & Blog, Joe Mandese - Monday, July 15, 2024
It probably won't register in the annals of presidential quotes, but ...