- MacCoin Marks 50th Anniversary Of The Big Mac
Around the Net In Brand Marketing, Karlene Lukovitz - Monday, July 30, 2018
Starting at the lunch rush on Thursday, customers can receive a MacCo ...
- Zevia To Launch Its First TV Campaign
Marketing Daily, Karlene Lukovitz - Friday, July 27, 2018
The leading zero-calorie, stevia-sweetened beverages company will air spots starring crossfit sta ...
- Smirnoff, Absolut Take Local, Global Tacks On Limited-Edition Bottles
Marketing Daily, Karlene Lukovitz - Thursday, July 26, 2018
Smirnoff's bottles are designed for specific N.A. cities; Absolut's 'World Bottle' ...
- Latest Glenfiddich 'Experimental' Whisky Campaign Aims To Surprise
Marketing Daily, Karlene Lukovitz - Wednesday, July 25, 2018
This primarily social international campaign for new Fire & Cane single ma ...
- Chick-fil-A Dips A Claw Into Meal Kits Business
Marketing Daily, Karlene Lukovitz - Tuesday, July 24, 2018
Atlanta-area in-store test of 5 chicken-recipe kits is first QSR venture in ...
- State Supreme Court Upholds Philly Soda Tax; Battle Continues
Marketing Daily, Karlene Lukovitz - Monday, July 23, 2018
This is soda tax proponents' first win after big, recent losses ...
- Evian U.S. Ditches Babies for Celebs, Sticks With 'Live Young'
Marketing Daily, Karlene Lukovitz - Thursday, July 12, 2018
Ads feature the multi-faceted lives of Maria Sharapova, Madison Keys and Lu ...
- Papa John's' PR Crisis Explodes As Schnatter Resigns
Marketing Daily, Karlene Lukovitz - Thursday, July 12, 2018
Founder John Schnatter is out as chairman after apologizing for using ...
- Coca-Cola, 7-Eleven Team On Global FIFA-Themed Mobile Game Promo
Marketing Daily, Karlene Lukovitz - Tuesday, July 10, 2018
The promo, across 14 countries, requires 7Rewards membership and buying Coca-Cola produc ...
- Honey Nut Cheerios Offers Amazon Prime Freebie
Marketing Daily, Karlene Lukovitz - Monday, July 9, 2018
The top-selling brand on Amazon Prime Pantry rewards online buyers, while helpi ...
- Del Taco Celebrates Its 'Hardest-Working Hands'
Marketing Daily, Karlene Lukovitz - Friday, July 6, 2018
TV, digital, video and radio ads spotlight fresh ingredients while saluting t ...
- Organic Valley 'Censors' Existing YouTube Videos To Explain Ghee
Marketing Daily, Karlene Lukovitz - Friday, July 6, 2018
17 mischievous ads bleep out butter and oil mentions in influencers' cooki ...
- Canada Dry Maker Faces False Advertising Lawsuits
Marketing Daily, Karlene Lukovitz - Thursday, July 5, 2018
Dr Pepper Snapple now faces two suits over its use of "Ma ...
- Hamilton, As Extra Crispy Colonel, To Guest On 'General Hospital'
Marketing Daily, Karlene Lukovitz - Monday, July 2, 2018
The guest shot is on July 6, designed National Fried Chicken ...
- First Grader Takes Charge At Zico To Dramatize Message Of Change
Marketing Daily, Karlene Lukovitz - Friday, June 29, 2018
The video of six-year-old's time in charge is part of Anomaly's "Ser ...
- Fans To Direct Bacardi Music Video For Instagram's IGTV, In Real Time
Marketing Daily, Karlene Lukovitz - Friday, June 29, 2018
Fans can vote within Instagram Stories, using the new Polls feature, ...
- Jell-O Launches Line of Edible Toys
Marketing Daily, Karlene Lukovitz - Wednesday, June 27, 2018
The iconic brand looks to reignite buzz and drive new revenue throu ...
- Coca-Cola's Peace Tea Rewards 'Randomer' Acts Of Kindness
Marketing Daily, Karlene Lukovitz - Monday, June 25, 2018
The brand is spurring acts of kindness via a team of ...
- Smirnoff 'Extends' July 4th Holiday, Taps Van Ness for NYC Pride March
Marketing Daily, Karlene Lukovitz - Sunday, June 24, 2018
Smirnoff Ice Red, White & Berry sweeps pays winners to take o ...
- Arby's Sets Guinness Ad Records To Promote Coca-Cola Deal
Marketing Daily, Karlene Lukovitz - Thursday, June 21, 2018
Smallest ad (on a sesame seed) and largest ad (five acres' wort ...
- Snickers Deploys Two-Stage Campaign For New Flavors
Marketing Daily, Karlene Lukovitz - Wednesday, June 20, 2018
Insulting print ad is followed by apologetic video spot explaining that t ...
- Kellogg Boxes Now Showing 'Jurassic World' Video
Marketing Daily, Karlene Lukovitz - Tuesday, June 19, 2018
200 Frosted Flakes, Keebler Fudge Stripes boxes sold only on Amazon ha ...
- Oscar Mayer Adds JetPack To Its Wienerfleet
Marketing Daily, Karlene Lukovitz - Monday, June 18, 2018
A Jetsonesque "Superhotdogger," debuting today, will be the brand's tour attraction th ...
- Eight O'Clock, Chili's Deploy Augmented Reality Games
Marketing Daily, Karlene Lukovitz - Monday, June 18, 2018
Chili's' in-restaurant soccer game is timed for World Cup fever; Eight O'Clock ...
- Heineken Lauds 'The Unexpected' In Latest Campaign
Marketing Daily, Karlene Lukovitz - Thursday, June 14, 2018
The humorous, U.S.-led campaign across TV, digital, out-of-home is first under t ...
- Domino's Promo Offers Towns Road Repair Funds
Marketing Daily, Karlene Lukovitz - Thursday, June 14, 2018
The pizza brand will give out 20 grants of undisclosed amounts ...
- Kraft's Wackiest Gift Yet: Dad's Head Sculpted in Cheese
Marketing Daily, Karlene Lukovitz - Tuesday, June 12, 2018
The five highest bidders on eBay will be able to immortalize dad ...
- Moet & Chandon's 'Must Be' Celebrates Memorable Moments
Marketing Daily, Karlene Lukovitz - Monday, June 11, 2018
The new global campaign's centerpiece is a video directed by France's Ma ...
- Country Time Offers 'Legal Ade' For Lemonade Stands
Marketing Daily, Karlene Lukovitz - Friday, June 8, 2018
The Kraft Heinz brand will reimburse fines, permits when town ordinances threat ...
- Prairie Organic Spirits Unveils 'A Better Spirit'
Marketing Daily, Karlene Lukovitz - Thursday, June 7, 2018
With 80% of consumers now buying organic food, the national campaign argue ...