- Sling Cooks Up 'National Cut The Cord Day' As 5th Anniversary Promotion Hook
Digital News Daily, Karlene Lukovitz - Friday, February 7, 2020
To push still-reluctant consumers to cut the cord, Sling TV is offeri ...
- HBO Max Gets Its Own Movie Studio: Warner Max
Digital News Daily, Karlene Lukovitz - Thursday, February 6, 2020
The studio, a joint venture between HBO Max and Warner Bros. Pictu ...
- 605 Intros 'Bring Your Own Data' App For National Cross-Platform TV
Digital News Daily, Karlene Lukovitz - Thursday, February 6, 2020
The new web-based app, to be piloted by Discovery and AMC Network ...
- Google Fiber Drops Linear TV To Focus On Broadband, Streaming Options
Digital News Daily, Karlene Lukovitz - Thursday, February 6, 2020
New broadband subscribers will have the option of also including either YouTube ...
- NBC Affiliates Seek To Nix Peacock's 'Pre-Airing' Of Late-Night Shows
Digital News Daily, Karlene Lukovitz - Wednesday, February 5, 2020
The network's affiliates are decidedly unhappy about a plan to add val ...
- Google Snafu: Private Videos Sent To Strangers
Digital News Daily, Karlene Lukovitz - Wednesday, February 5, 2020
For a few days in November, some videos in Google Photos we ...
- Despite Streaming Audience Competition, Linear TV Ad Revenue Dipped Just 1% In 2019
Digital News Daily, Karlene Lukovitz - Tuesday, February 4, 2020
SMI's calendar year 2019 data confirm advertisers continue to pay higher CP ...
- YouTube Paid Subscribers Now At 22M, Including 2M For OTT
Digital News Daily, Karlene Lukovitz - Tuesday, February 4, 2020
Paid subs represent just 1% of YouTube's 2 billion overall monthly user ...
- YouTube Confirms It Will Police False Political Content, Including Deepfakes
Digital News Daily, Karlene Lukovitz - Tuesday, February 4, 2020
Unlike Facebook, YouTube will apply its existing deceptive content policies in t ...
- Q4 Streaming Hours Up 58% YoY, Social's Importance Grows In News, Sports Views
Video Insider, Karlene Lukovitz - Tuesday, February 4, 2020
Streaming hours were up 58% globally and up 63% in the Americ ...
- Locast Reports Reaching 1 Million Registered Users
Digital News Daily, Karlene Lukovitz - Monday, February 3, 2020
The free service that streams local broadcast stations -- and is bei ...
- Quibi Among 5 Worst-Rated Super Bowl Ads (But It Beat Trump's Dead-Last-Ranked Ad)
Digital News Daily, Karlene Lukovitz - Monday, February 3, 2020
The big game saw the soon-to-launch short-form mobile streamer's ad ranked ...
- More Audience, Analytics Milestones For ATV
Advanced TV Insider, Karlene Lukovitz - Friday, January 31, 2020
The new MRI-Simmons and FourthWall Media partnership should enable new levels ...
- CIMM Launches TV Attribution Best Practices Study
Digital News Daily, Karlene Lukovitz - Thursday, January 30, 2020
The study, in conjunction with the 4As, will investigate the drivers behi ...
- Scripps, Fox, Graham Join TIP Automated Ad-Buying Initiative
Digital News Daily, Karlene Lukovitz - Friday, January 31, 2020
The TV Interface Practices Initiative, formed to enable automation of local broadca ...
- It's Official: Cheeks Named To Head CBS Entertainment Group
Digital News Daily, Karlene Lukovitz - Friday, January 31, 2020
ViacomCBS has tapped George Cheeks to succeed Joe Ianniello, who will st ...
- Apple Snags Starz's Zlotnik, Plus Netflix Senior Engineer, For TV+ Push
Digital News Daily, Karlene Lukovitz - Thursday, January 30, 2020
Zlotnik, who just stepped down as Starz's president of programming, has ink ...
- Facebook Watch To Deemphasize Original Programming: Report
Digital News Daily, Karlene Lukovitz - Thursday, January 30, 2020
Watch's programming budget is actually growing, but reportedly, more of it ...
- More Podcast Juice: Plepler Invests In Luminary Media
Digital News Daily, Karlene Lukovitz - Thursday, January 30, 2020
Richard Plepler, the HBO CEO turned indie TV/film producer (and Apple T ...
- 4 Big Media Brands Join Xandr's Community Marketplace
Digital News Daily, Karlene Lukovitz - Tuesday, January 28, 2020
Microsoft Advertising, Accuweather, The CW and Tastemade have joined the 8-month-old ad-targeti ...
- Cook Says Apple TV+ Is 'Rousing Success,' But Offers Little Else, Including Numbers
Digital News Daily, Karlene Lukovitz - Wednesday, January 29, 2020
During Apple's Q1 earnings report, CEO Tim Cook acknowledged that Apple ...
- Report: Netflix Shifting Marketing Approach, Planning Some Layoffs
Digital News Daily, Karlene Lukovitz - Wednesday, January 29, 2020
New CMO Jackie Lee-Joe intends to add promotion of the overall benefi ...
- Disney+ Close To Sky Integration Deal
Digital News Daily, Karlene Lukovitz - Wednesday, January 29, 2020
Sky would reportedly be able to fully integrate Disney+ with other programmin ...
- Fraudsters Use Grindr To Target Roku Apps, Turn $1 CPMs Into $25
Digital News Daily, Karlene Lukovitz - Monday, January 27, 2020
Fraudsters exploited mobile ad-security loopholes via Grindr users' devices and Roku ap ...
- Has SVOD Adoption Plateaued?
Video Insider, Karlene Lukovitz - Tuesday, January 28, 2020
In U.S. broadband households, SVOD adoption has plateaued at 71%, according ...
- Fox Adds More Super Bowl Ads Despite 'Sold Out' Declaration
Television News Daily, Karlene Lukovitz - Monday, January 27, 2020
A "floating" commercial break, to appear during a delay or other unschedul ...
- What Does a Cookie-Less World Mean For ATV? Here's Comscore's Take
Advanced TV Insider, Karlene Lukovitz - Friday, January 24, 2020
Comscore believes it's well-positioned to benefit because of its focus on contextu ...
- Plummeting Location Data Threatens Key Marketing Functions
Digital News Daily, Karlene Lukovitz - Friday, January 24, 2020
iOS 13 controls and privacy regulations are contributing to a drop ...
- ABC News Streaming Channel Pushes To 18 Hours Of Live Coverage, Original Programming
Digital News Daily, Karlene Lukovitz - Friday, January 24, 2020
A focus on ongoing headline news, original longer-form news and documentary offerin ...
- New NBC News Studio To Produce Content For Streaming Platforms
Digital News Daily, Karlene Lukovitz - Friday, January 24, 2020
NBC News Studios will produce premium, high-profile documentaries and other nonfiction programmi ...