- Microsoft Announces General Availability Of Azure OpenAI Services, ChatGPT Coming Soon
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 17, 2023
The worldwide release is the result of the ongoing partnership with OpenA ...
- Data Privacy Scores Weigh Heavy On Some Search Engines
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 17, 2023
Neutronian has officially launched the next iteration of its Data Privacy Scor ...
- What Google Is Reportedly Doing With Sophisticated Tracking Technology
Performance Marketing Insider, Laurie Sullivan - Tuesday, January 17, 2023
Google is working on a new Bluetooth tracking device to compete wi ...
- TikTok's Offer To Share Algorithm Details Could Set Precedent For Adland
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 16, 2023
TikTok reportedly revealed to Washington lawmakers and civil-society organizations details of ...
- L'Oreal ANZ Taps Tech Stack To Distribute Targeted Information On Google, Facebook, TikTok
Data & Programmatic Insider, Laurie Sullivan - Monday, January 16, 2023
L'Oreal ANZ chose Productsup's product-to-consumer software to drive down costs and enhan ...
- Media All Star: Michael Gullaksen
MediaPost All Stars, Laurie Sullivan - Sunday, January 8, 2023
An agency’s success begins at the top. A positive culture supports chan ...
- Google Ads Served Malware, Draining An NFT Influencer's Crypto Wallet
Performance Marketing Insider, Laurie Sullivan - Monday, January 16, 2023
Malware delivered in Google Ads is said to have drained an influencer ...
- Marketers Finally Make Digital Ads More Relevant, Data Shows
Search & Performance Marketing Daily, Laurie Sullivan - Sunday, January 15, 2023
CivicScience January data shows consumers believe the digital ads they see a ...
- YouTube Testing Free Streaming Channels
Performance Marketing Insider, Laurie Sullivan - Friday, January 13, 2023
YouTube is testing free, ad-supported streaming channels, putting it in direct competiti ...
- Apple TV+ Documentary Provides Intimate Look At Super League Crisis, Soccer And The Human Angle
Search & Performance Marketing Daily, Laurie Sullivan - Friday, January 13, 2023
The documentary provides an intimate look at the Super League crisis a ...
- Google Announces AI Tools For Retailers
Search & Performance Marketing Daily, Laurie Sullivan - Friday, January 13, 2023
Retailers gain AI tools from Google Cloud to streamline in-store shelf checki ...
- Bankrate's Use Of AI To Write Content Stirs SEOs, Google
Performance Marketing Insider, Laurie Sullivan - Thursday, January 12, 2023
Treegoat Media says its technology unlocks the value of content trapped ...
- Agencies: Cost To Run Digital Campaigns Rising, Criteo Report Finds
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 11, 2023
The cost of social will rise the most, according to Criteo's repo ...
- AI-Driven Merchandising Hub To Provide Risk-Sharing Option For Retail
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 11, 2023
"The technology will enable Coveo to guarantee performance," says Brian McGlynn, ...
- Marketers Lose Confidence In Optimizing Campaigns
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 12, 2023
Marketers' confidence continues to wane as the number of consumer choices f ...
- Apple Business Connect Debut Sparks Integration With A Slew Of Companies
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 12, 2023
Many companies have announced integrations with the tool, which enables businesses ...
- Search Engine Finds All Available Domain Names Worldwide
Performance Marketing Insider, Laurie Sullivan - Wednesday, January 11, 2023
Mateusz Mazurek, creator of .dotisto, built an engine that collects and serv ...
- Microsoft To Build Complete Omnichannel Retail Media Platform
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 10, 2023
Microsoft on Tuesday shared its vision to create the industry's most comple ...
- TikTok Reportedly Undercuts Ad Prices Of Social Media Rivals
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, January 10, 2023
TikTok reportedly is offering less expensive ad rates than rival social med ...
- Higher-Education Marketers Lose $94.6M In Annual Ad Spend To Invalid Paid Clicks
Performance Marketing Insider, Laurie Sullivan - Tuesday, January 10, 2023
CHEQ examined the prevalence of fraud in higher-education marketing and found o ...
- Microsoft, BigCommerce Launch Marketplace Ads And Listings
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 9, 2023
The agreement allows BigCommerce customers to take their catalog of products so ...
- What The Joint Industry Committee Means For Ad Measurement
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 9, 2023
OpenAP CMO Brittany Slattery explains why the JIC is important for a ...
- Adobe: Online Prices Fell 1.6% YoY In December
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 10, 2023
Adobe released the latest online inflation data from the Adobe Digital Pri ...
- Advertisers Reacting To Google Update For Removing Redundant Keywords
Around the Net in Search Marketing, Laurie Sullivan - Monday, January 9, 2023
Google updated one of its auto-applied recommendations policies, and advertisers are n ...
- Weather Data Will Have Historic Impact On Ads: IBM Watson Advertising CMO
Data & Programmatic Insider, Laurie Sullivan - Monday, January 9, 2023
Organic product placement through augmented and virtual reality are some of t ...
- Paid-Search Ad Spend Falls 18% On Average In December
Performance Marketing Insider, Laurie Sullivan - Monday, January 9, 2023
The average daily amount spent in paid-search advertising fell 18% in Decemb ...
- Google Maps Navigation Now Works Without A Phone
Around the Net in Search Marketing, Laurie Sullivan - Friday, January 6, 2023
Google announced users of Google Maps can rely on turn-by-turn navigation on We ...
- Google Takes RCS Apple Message To CES 2023
Around the Net in Search Marketing, Laurie Sullivan - Friday, January 6, 2023
Google at CES 2023 ran two ads for Android that continue ...
- Inflation To Dramatically Influence Purchase Decisions In 2023, Survey Finds
Performance Marketing Insider, Laurie Sullivan - Friday, January 6, 2023
Amidst economic uncertainty, U.S. adults are making changes to their spending habit ...
- Google Working On Cross-Device Uninterrupted Listening
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 5, 2023
Google is working on a media playback feature that will allow consume ...