- Building the Data-Driven Digital Practice and Consumer Experience
Show Daily, Nina Lentini - Tuesday, August 20, 2019
Speaking in a charming Venezuelan accent, Kinser said she has been ask ...
- Reaching Consumers At Their Most Receptive
Show Daily, Nina Lentini - Tuesday, August 20, 2019
Pilgrim's Just Bare Chicken banks on being among the top results ...
- Pepsico's Media Transformation: Journey Towards Analytics Engine
Show Daily, Nina Lentini - Monday, August 19, 2019
When an exec from PepsiCo started talking about understanding more about t ...
- Branding in A Performance Era: Rethinking the CPG Media Mix
Show Daily, Nina Lentini - Monday, August 19, 2019
It's not every day that you meet a marketer of chicken a ...
- We Are Who We Said We Are: Authenticity In Commodity Businesses
Show Daily, Nina Lentini - Monday, August 19, 2019
Hot on the heels of a panel discussion that involved animal nutritio ...
- Q&A: Learning From the DTCs: Flex and Test
Show Daily, Nina Lentini - Monday, August 19, 2019
Hubble Contacts has been disrupting the industry now for nearly three year ...
- Reframing a Brand: Expanding Without Alienating
Show Daily, Nina Lentini - Monday, August 19, 2019
Snacks like chips are in 90% of U.S. households. But snacks li ...
- Q&A: Inquisitr's Miserandino On The State Of Publishing Today
MediaPost Connect, Nina Lentini - Friday, August 16, 2019
Dominick Miserandino, has worked with dozens of publishers and is now C ...
- What A Cut-up: Demographic Insight Leads To AR Solution
MediaPost Connect, Nina Lentini - Tuesday, July 23, 2019
Laston Charriez, head of marketing at Pilgrim's Pride, will make a presentati ...
- Organic Valley Puts Fitbits On Cows
The MediaPost Cases, Nina Lentini - Tuesday, July 16, 2019
Organic Valley was finally hitting a point of breakthrough in awareness. ...
- Q&A With Pour Moi Skincare's Ulli Haslacher
MediaPost Connect, Nina Lentini - Friday, July 12, 2019
The founder and president of Pour Moi Skincare will present "TV Ho ...
- Q & A With Land O Lakes
MediaPost Connect, Nina Lentini - Friday, July 5, 2019
Miller will present a case study at our upcoming Brand Insider Summ ...
- GasBuddy Finds Personalization Puts Gears In Drive
The MediaPost Cases, Nina Lentini - Thursday, June 27, 2019
GasBuddy's Car Profile feature allows for the inference of tank size a ...
- Hearst Sees How Data Mining Boosts Revenue
Show Daily: Videos, Nina Lentini - Thursday, June 20, 2019
"Data has become real. Our data is creating value for our advertiser ...
- What To Do When Your Email Team Is ... Just You
Show Daily: Videos, Nina Lentini - Wednesday, June 19, 2019
When she found herself a team of one after her co-worker to ...
- At Boxed, Automating Personalization That Feels Real
Show Daily, Nina Lentini - Tuesday, June 11, 2019
Attention to detail on a more human level makes customers feel value ...
- So You're An Agency Now
Show Daily, Nina Lentini - Saturday, June 15, 2019
"We are bullish on getting way into strategy, creative and getting t ...
- Betting Big On OTT
Show Daily, Nina Lentini - Saturday, June 15, 2019
Newsy has pivoted from desktop syndication to OTT, which has proven successf ...
- Evolving Women's Media: A Fuller Perspective
Show Daily, Nina Lentini - Friday, June 14, 2019
In order to diversify, "Hollywood Life" has been working with platforms li ...
- Selling the PMP Value Proposition
Show Daily, Nina Lentini - Friday, June 14, 2019
"DSPs were first to realize they had to fight more to w ...
- Hearst Magazines: The Data-Driven Publisher
Show Daily, Nina Lentini - Thursday, June 13, 2019
The company employs trained data scientists. In fact, Mike Smith is ba ...
- Is Revenue Diversification a 'Strategy' Yet?
Show Daily, Nina Lentini - Thursday, June 13, 2019
"The reality is, the print business is eroding quickly," said McClatchy's Ni ...
- Apple 'Minus?' and The New Math of Distribution
Show Daily, Nina Lentini - Thursday, June 13, 2019
With Facebook Watch, the platform wants loyalty and active viewing. "They're adjusti ...
- Winning On A Team Of One
Show Daily, Nina Lentini - Wednesday, June 12, 2019
Charma Parker, senior manager-marketing innovations, the Atlanta Hawks & State Farm Aren ...
- Building Stacks That Last
Show Daily, Nina Lentini - Wednesday, June 12, 2019
Nout Boctor-Smith, marketing technologist at ADP, has no ERP or CDP ...
- Zillow Group's Customer Experience Machine: Using AI To Help Consumers Into A Home They Love
Show Daily, Nina Lentini - Tuesday, June 11, 2019
If there's one thing we learned from this morning's presentation from Zillow ...
- Email Design Critique
Show Daily, Nina Lentini - Tuesday, June 11, 2019
In a new take on interactivity at our Email Insider Summit, ...
- Takeaways Of The Hair-Trigger Harriets
Show Daily, Nina Lentini - Tuesday, June 11, 2019
"Starting from the bottom and layering up leads to your North Star ...
- Email Across The Generations: Practical Tips To Get To (And Stay In) The Inbox
Show Daily, Nina Lentini - Tuesday, June 11, 2019
Kids see mail with their names and begin to identify as adult ...
- It Takes Several Villages: DraftKings' Multichannel, Multi-Team Success
Show Daily, Nina Lentini - Monday, June 10, 2019
DraftKings tested to see which channel is best -- email or pus ...