- Hey, Mr. President! Does This Mean You Can Stop Assaulting Me With Messages Now?
Mobile Insider, Steve Smith - Thursday, November 8, 2012
This campaign leveraged some of the most sophisticated tools target marketing a ...
- DC Mobilizes Its Digital Distribution, Spikes 200%
MoBlog, Steve Smith - Thursday, November 8, 2012
Kudos to DC, home of Superman, Batman, Swamp Thing, and more recent ...
- Elevating Apps...By Restricting Them
MoBlog, Steve Smith - Wednesday, November 7, 2012
The desire for uniform app ratings to enable parental controls is understandabl ...
- A Less Polished Apple? Impressions From A Mall Crawl
Mobile Insider, Steve Smith - Tuesday, November 6, 2012
In my mind, Apple is mindfully ceding part of the tablet mark ...
- Verizon App Store To Close: Succumbs To 'New Tech Landscape'
Mobile Marketing Daily, Steve Smith - Tuesday, November 6, 2012
Verizon is shutting down its app marketplace on Android and BlackBerry model ...
- Mobile People Meter Reveals How Disaster Affects Behavior
MoBlog, Steve Smith - Tuesday, November 6, 2012
By tracking the locations people visited before and during Sandy's assault ...
- comScore: Smartphone Penetration Hits 51%
Mobile Marketing Daily, Steve Smith - Monday, November 5, 2012
Like Presidential polling, it is most important to get beyond the surfa ...
- The Campaign Goes AR: Should (Augmented) Reality Be Biddable?
MoBlog, Steve Smith - Monday, November 5, 2012
An artful use of AR to trigger Obama and Romney campaign interactio ...
- Staying Minutes Ahead Of The Next Twitter Trend
Data and Targeting Insider, Steve Smith - Friday, November 2, 2012
MIT researchers say they have developed an algorithm that predicts 90 minut ...
- Amazon Swoops Into The Mobile Playground With Cross-Platform Game App
Mobile Marketing Daily, Steve Smith - Friday, November 2, 2012
Amazon continues its push into publishing with a freemium game title f ...
- Targeting Both Place And Time Critical To Mobile Ad Effectiveness
MoBlog, Steve Smith - Friday, November 2, 2012
Leveraging data from its own mobile ad network and location profiling fr ...
- Rereading Old Media...In the Dark
Mobile Insider, Steve Smith - Thursday, November 1, 2012
The most fascinating part of radical media change is the way ...
- The iPhone 5 Effect: App Downloads Surge 33% After Launch
MoBlog, Steve Smith - Thursday, November 1, 2012
Downloads from the Apple App Store spiked in the weeks following t ...
- Google For iOS Takes It To Siri...On Her Home Turf
Mobile Marketing Daily, Steve Smith - Wednesday, October 31, 2012
Google brings its advanced voice assistant to iOS in an update ...
- Local Search Super-Users Leading The Way
MoBlog, Steve Smith - Wednesday, October 31, 2012
Less than a quarter of local mobile search users are responsible f ...
- Blackout Edition: Or, Try That With Your Digital Gadget, Fan Boy!
Mobile Insider, Steve Smith - Tuesday, October 30, 2012
In a staggering act of modern rebellion, my daughter goes all anal ...
- Yo, Desktop! We Never Liked You That Much, Anyway: PC Exodus Quickens
MoBlog, Steve Smith - Tuesday, October 30, 2012
The mobile platform is quickly earning the status of "first screens," ...
- AT&T Brand Breaks Out Of The Joke Pile
Mobile Marketing Daily, Steve Smith - Monday, October 29, 2012
Once the butt of many jokes about dropped calls and poor cellul ...
- Freemium Rules: Apps Earn Their Keep, Dominate Mobile Revenue
MoBlog, Steve Smith - Monday, October 29, 2012
In just two years, the freemium model has overwhelmed the app econo ...
- Fumbling Toward A Second-Screen Connection
Data and Targeting Insider, Steve Smith - Friday, October 26, 2012
Living-room behavior is changing. But programmers shouldn't expect it to be ea ...
- Consumers Skeptical Of Mobile Wallets
Mobile Marketing Daily, Steve Smith - Friday, October 26, 2012
A new study of shoppers and their holiday plans suggests that enthusia ...
- My Apple 'Genius' Just Disintermediated Himself
MoBlog, Steve Smith - Friday, October 26, 2012
A recent forced march to the increasingly unpleasant Apple Store experience underscor ...
- Punch Cards With a Brain: Making Mobile Make Sense To Mom And Pop
Mobile Insider, Steve Smith - Thursday, October 25, 2012
Small businesses really don't care about your bright, shiny mobile objects. Th ...
- Opera Sings: iOS, Sports, Apps Driving Mobile Ad Revenue
MoBlog, Steve Smith - Thursday, October 25, 2012
iOS continues to dominate mobile monetization for publishers, according to one ...
- Second Screen, Third Screen, Fourth Screen, More
MoBlog, Steve Smith - Wednesday, October 24, 2012
It was clear from yesterday''s discussion of second-screen interactivity at OMMA Vid ...
- OMMA M-Commerce Kicks BSOs Under The Bus
Mobile Insider, Steve Smith - Tuesday, October 23, 2012
Take your eyes off the gadgetry and think more about solutions a ...
- Time To Be Responsive...But To What?
MoBlog, Steve Smith - Tuesday, October 23, 2012
Time.com's new responsive design is nice work...so far as it goes. "Responsi ...
- Imagine AR Becoming A Reflex
MoBlog, Steve Smith - Monday, October 22, 2012
Hardware is becoming robust enough and network speeds fast enough to he ...
- Point-Of-Gaze: Tracking The Shoppers' Eyes
Data and Targeting Insider, Steve Smith - Friday, October 19, 2012
In a cool new use of eye-gaze behavioral tracking, two companies a ...
- Google's $8 Billion Run Rate In Mobile Revenue For 2012 Uses New Math
Mobile Marketing Daily, Steve Smith - Friday, October 19, 2012
Beneath the surface of yesterday's claim by Google that mobile revenue wou ...
