Marketing Daily
Thursday, August 20, 2015
  • Volvo Offers In-Cinema 'Lean' Experience For XC90

    The launch for the 2016 XC90, on sale this fall, was itself something of a cinematic event, with a big amphitheater event in Sweden, … Read the whole story

  • Target Gains Ground; Corrals Tiny Creatures For Back-To-School Blitz

    With turnaround efforts going better than expected, Target is baiting its back-to-school trap with the irresistible: Tiny tortoises wearing Teenage Mutant Ninja Turtles backpacks, … Read the whole story

  • Celebs Spotlight Domino's' High-Tech Ordering Options

    Specifically, in addition to texting and Twitter, the options currently include Samsung Smart TV, the Pebble smart watch app, the Android Wear smart watch … Read the whole story

  • Shock Top Beer Offers Drought Solutions

    California residents can visit Anheuser-Busch's Shock Top Brewing Co.'s ShockTheDrought.com to pledge support, submit their own water-saving inventions and discover new water-saving tips to … Read the whole story

  • Launching CPG Product Harder Than Launching A Rocket

    Marla Thompson, SVP of strategy for Catalina, said companies have to find ways to grow the base of triers and then drive repeat purchases … Read the whole story