• Pizza Hut, Shudder Serve Up Halloween Jump Scares
    Halloween is always a heavy-duty pizza night. Pizza Hut wants to make it extra scary, providing scary films to up to 200,000 fans on Shudder.
  • McDonald's Finally Testing McPlant In The U.S.
    McDonald's is inching its way into the hearts of vegans, announcing plans to test the McPlant burger in eight U.S. restaurants.
  • Starbucks Prospects Perk Up Even As Coffee Crisis Looms
    Wall Street watchers say business is looking up for Starbucks, which has missed revenue targets in recent quarters. And South American coffee woes are getting worse.
  • With Smoked Sweatpants And College Running Backs, Arby's Looks For New Fans
    With "Arby's RBs," Arby's is the latest fast-food company to tap into college athletes -- and the first to target a position: running backs.
  • With Loyalty App, Cinnabon Looks To Boost Digital Sales
    Cinnabon, which has long relied on that heavenly aroma to tempt customers, is moving deeper into digital. It hopes the new app and loyalty program will increase online sales.
  • Bojangles Adds Naming Rights For Dale Earnhardt Jr. Studio
    Earnhardt's content company is now recording in the Bojangles Studio, and Bojangles can create content for Earnhardt's podcasts.
  • Mountain Mike's Celebrates 49ers With Big Giveaway
    Football is back, and Mountain Mike's is celebrating the 75th anniversary of the San Francisco 49ers with a $75,000 cash giveaway.
  • Subway Keeps Gag Going With New Serena Williams Ad-Within-An-Ad
    How meta can sandwich meat be? Subway's latest ad features Serena Williams, with copy spilling over into tennis legend's Beats by Dre spot.
  • Shake Shack, Milk Bar Spin Up New Partnership
    Shake Shack is out to tantalize fans with two new Milk Bar-inspired shakes, as it looks for new ways to boost traffic.
  • Applebee's Taps TikTok's 'Fancy Like' Frenzy
    Applebee's Neighborhood Grill + Bar is introducing a new ad campaign starring country music singer Walker Hayes and his catchy "Fancy Like," the hit dominating TikTok these days.
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