In the South, college football is everything. Bojangles' Jackie Woodward, chief brand and marketing officer, explains why it moved so fast to sign two top college quarterbacks.

Panera wants to be best work buds with a changing universe of office-goers. Hoping to regain its No. 1 caterer crown, it's introducing new at-work options for remote teams.

Following Krispy Kreme's latest stock offering, QSR Land checks in with Mintel to ask the big question: What drives all the endless love for these sweet treats?

Michael Breed is the new senior vice president of marketing at Brinker International, overseeing Chili's and It's Just Wings. He tells QSR Land what's ahead.