Real-Time Daily Editions for October 2016
Real-Time Daily - Monday, Oct. 17, 2016
Trading Desk Places
Sizmek Launches Ad Builder 2.0
Quantcast Expands Programmatic Education Offerings With ANA Partnership
'The Atlantic' Adds Pay Wall For Ad-Block Users
In Programmatic B2B, Opportunity Trumps Risk
New Tech Ushers In New Age Of Publisher Yield
Addressable: Watch The TV Program Ad, Watch The TV Show
Real-Time Daily - Friday, Oct. 14, 2016
Genesis Media Partners With GateHouse Media To Optimize Video Ad Serving
UK Lowers Instance Of Ad Fraud
Horizon Media Signs With Ad/Fin Verification Service
Google To Regain MRC Accreditation For DoubleClick For Publishers Mobile Impressions
Turner: Measurement Side Needs To Step Up For Audience Deals
Are We Too Critical Of Tech, Or Not Tough Enough?
Real-Time Daily - Thursday, Oct. 13, 2016
The Ever-Expanding World Of Native Advertising
Xaxis Cuts Biggest Deal Ever, Acquires Triad Retail Media
Schwartz Rejoins Undertone As Prez, Franchi Promoted To Biz Dev
AOL Adds IAS Pre-Bid Viewability To ONE Platform
LiveRamp Launches IdentityLink To Enhance Cross-Channel Data Resolution
Real-Time Daily - Wednesday, Oct. 12, 2016
Vemba, SpotX Partner On Video Syndication Suite
Presidential Debates Increase Fill Rates, Available Impressions On News Sites
The Future Of Consumer Targeting Lives At Intersection Of Digital, Physical Data
New IAB Standards Promise Major Ad Shakeup
Snapchat, The MTV Of 2016
Real-Time Daily - Tuesday, Oct. 11, 2016
Entering The Era Of Ad Tech 2.0
SpotX Will Run Playwire Media's Video Ad-Serving Business
RTB House Uses 'Deep Learning' Tech To Model Conversion Probabilities
'Agency of the Year' Open For Submissions
Judge Tosses Copyright Lawsuit Against Ad Network JuicyAds
Real-Time Daily - Monday, Oct. 10, 2016
The RTB Truth, Well Told
RTB Continues To Dominate Programmatic Market By Wide Margin
RadiumOne Launches Smart Links To Customize Customer Journey
Livestreaming: Already Changing The TV Mindset
Where Are You On The Attribution Maturity Scale?
Ad Blocking Is A Racket -- And Google Has Been Fuelling The Fire
Real-Time Daily - Friday, Oct. 7, 2016
Varick No Longer On Varick, Neither Is Rostkowski
Operative Releases Programmatic Platform For Publishers
Kiosked Shuffles Exec Suite, Says It's Putting Consumers In The Sweet Spot
Another Reason Not To Take Sick Days
Optimove Launches CRM Optimization Bot
Real-Time Daily - Thursday, Oct. 6, 2016
Is Viewability Actually A Useful Metric?
Mediaocean Enables Direct Access To Katz's Grit, Escape Network Inventory
Rubicon Taps Google's Kershaw As Product Chief, Touts 'Mobile-First' Chops
When TV And Digital Merge, Good Things Happen
TapFwd Raises $3 Million, Launches Mobile Data Marketplace
Cross-Device Attribution Still Sticky Wicket
Facebook Targets Craigslist And eBay
Real-Time Daily - Wednesday, Oct. 5, 2016
Adding Rocket Fuel To The Fire Sale
Criteo Worked With Forward Thinkers At HookLogic Long Before Acquisition
Driving Data For Agencies: Q&A With Centriply
Razorfish Hires Harvard Physicist To Help Expand Cosmos
Targeting Both Household Influencers And Buyers Increases Conversion 211%
Further Tracking Facebook's Measurement Snafu
Unilever CMO Calls Out The 'Digital Bluffers' -- Get Tooled Up, Get Trained Up Or Ship Out
Real-Time Daily - Tuesday, Oct. 4, 2016
The Krux Of Programmatic's Matter: Simplicity Vs. Complexity
Criteo Snares HookLogic, Supply Chain Continues To Consolidate
Salesforce Acquires Krux, DMP Market Consolidates Further
PushSpring, ComScore Partner To Enhance Mobile Audience Segments
Build, Buy Or Die? The Existential Question Of Cross-Device Identity
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