Search & Performance Marketing Daily Editions for March 2021
- Search & Performance Marketing Daily - Wednesday, March 17, 2021
- Google Blocked 99 Million Fake COVID-19 Ads
- SXSW: Journalists Discuss Struggle To Keep Local News Publishers Alive
- A Brainwave Computer That Could Change Advertising, Starting With Spotify
- Hudson MX Unveils Cloud-Based Media Accounting Platform, Says It Will Transform The Ad World
- Premium Streamers Consider New Reality: Ad Counts, Metrics In Pricing
- Consumers Understand Tracking Value Exchange, Might Opt Out Anyway
- TikTok: Users Must Now Accept Personalized Ads
- Samsung Smart TV Platform Dominates Global Market With 162 Million Devices
- Salesforce Debuts Tools To Help B2B Teams Conduct ABM Campaigns
- Vizio 'Platform+' Unit Doubles Ad Sales
- Under Pressure: Modern CMOs Must Be Fast AND Efficient
- Search & Performance Marketing Daily - Tuesday, March 16, 2021
- DuckDuckGo Calls Out Google For Reportedly Spying On Users In Incognito Mode
- Foursquare Relaunches Places, Introduces Enterprise API
- Programmatic, CTV Drove Retail Video Ad Impressions Up 63% In February
- Epsilon Expands Verizon Partnership
- BrandTotal Continues Battle With Facebook Over Data, Says It Could Face 'Immediate Liquidation'
- The Commerce Revolution: Reinventing CPG Companies To Compete In A Consumer-Led World
- Mediabrands, Magna Host 'The Equity Upfront'
- Proposed Law To Help Publishers Is Workable, Despite Flaws
- Google Slashes In-App Commission Rate In South Korea
- Microsoft Advertising Makes Static Headlines Available For Dynamic Search Ads
- Nokia's Partnerships With Amazon, Microsoft, Google Center On 5G, Cloud
- Choosing Sides In The Cold War Over Privacy
- Search & Performance Marketing Daily - Monday, March 15, 2021
- Identity Industry Vet Gets Behind Next Generation Of Ad Targeting
- Google Search Terms Identify How Gamers Changed Behavior During COVID-19 Pandemic
- Google Can't Shake Privacy Claims Over 'Incognito' Tracking
- How Cookies Crumble At Some Of The Largest Companies
- Google Battles Rumble Video Platform Over Antitrust Claims
- Facebook Australia News Ban Fiasco Missed The Mark
- Plans For Cannes Lions Festival 2021 In Flux
- Xandr Partners To Improve Contextual Capabilities
- Can Contractors Survive Franchise Machines?
- Search & Performance Marketing Daily - Friday, March 12, 2021
- Performance Data Making A Difference -- What Types And Why
- Google Calls Microsoft An Opportunist That Could Break The Web
- Marketing Edge Leads Ad Industry To Create Diversity In Educational Programs
- Federal Privacy Bill Garners Support From Network Advertising Initiative, Other Business Groups
- Interest In Website 'Design,' 'Builders' Surges
- SmileDirect Aligns Brand/Performance Mix With Every Video Screen
- Brand Loyalty Is On Its Way Out. Now What?
- Congress Must Pass Law To Support News Publishers
- Publishers See Gains In Referrals, Though Direct Traffic Is Strong
- Search & Performance Marketing Daily - Thursday, March 11, 2021
- Microsoft Connects Bits With Atoms, Creates More Personal Experience
- Google Builds Integration For Programmatic Publisher Identifiers
- Twitter Slowed By Russian Authorities For Banned Content
- Stirista Ups Data Strength, Acquires Venture Development Center
- Broadband Carriers Should Seek Permission Before Harnessing Web-Browsing Data For Ads, Groups Say
- Attention Metrics Startup Gets Attention Of Ad Industry's Elite Research Thinkers, Names Them To Board
- P&G: Biggest -- And Most Cost-Efficient -- TV Advertiser In 2020
- Search & Performance Marketing Daily - Wednesday, March 10, 2021
- Dentsu Study Reveals Performance Metrics When Ad Choosers Choose Advertisers
- U.S. To Introduce Bill Making Google, Facebook Pay For Publishers' Content
- YouTube's Mohan Touts Trends Redefining Video Ads, Surges On CTV At IAB's ILM
- Advertisers Gain Real-Time, Search-Powered Audiences For CTV And Video
- T-Mobile To Target Ads Based On Subscribers' Web Browsing, App Use
- Comscore's Movie Analytics/Syndicated Digital Business Records Revenue Declines
- Automaker TV Spending, Impressions Decline In February
- Balancing Value Between Behavioral Targeting And Behavioral Attribution
- Search & Performance Marketing Daily - Tuesday, March 9, 2021
- He Built Google's Ad Biz, And Is Now Launching A Subscription-Based Search Engine
- IAB Artificial Intelligence Group To Build Standards, With Focus On AI, Machine Learning, Bias
- Microsoft's LinkedIn Pauses Sign-Ups In China
- IAB To Vet New Addressable Targeting Specs, Including Consumer 'Identity Tokens'
- Unfamiliar Advertisers Using Consumer Location Data Deemed 'Creepiest' Marketing Tactic
- Unilever: 'Normal' Is No Longer The New Normal, Bans Word From All Advertising
- Trustworthy Accountability Group Certifies 234 Companies This Year
- Huawei Readies New Email Service Provider: Petal Mail
- Create Killer Video Content, Maximize Social Media
- Antitrust Scholar To Reexamine How Big Tech Is Regulated
- Microsoft Strengthens Phishing Protections
- Search & Performance Marketing Daily - Monday, March 8, 2021
- The CMO Behind Creative Agency Majority
- L'Oreal Vs. Google: The Impact Of Privacy On Consumers, Brands, Advertising
- Celebrating Women: Pinterest's Maddy Loves Publishing, Technology
- Google Touts Cohort Targeting, Hopes Advertisers Will FLoC To It
- Majority Agency Partner Says Data Tells The Story, Inspires Creative
- Brands Showing Greater Interest In Relationship Marketing
- Info Is King: Study Finds Americans Simply Want Ads To Tell Them About Products
- Consumers Frustrated With The Online Shopping Experience, Study Finds
- Search & Performance Marketing Daily - Friday, March 5, 2021
- Pinterest To Launch Its First Brand Campaign, Following This Week's Ad Summit
- eBay Delists Six Dr. Seuss Books, Sending Amazon Prices To The Moon
- Why This Google Competitor Will Benefit From The Change In Ad Targeting
- U.S. Ranks 23 For Ad-Block Software Download Queries
- Net Neutrality Advocate And Silicon Valley Critic Tim Wu To Join Biden Administration
- White House Is Concerned As Microsoft Email Breach Spreads
- EU Viewers Prefer Streaming To Broadcast, Use AVOD About As Much As SVOD
- Search & Performance Marketing Daily - Thursday, March 4, 2021
- Data Shows How Emotional Connections Fuel Consumer Loyalty
- Brave To Build Privacy Engine With Ads
- Google Gains Additional Data From Performance To Target Ads
- Comcast 2020 Performance Data Shows Customers Generated 1 Trillion-Plus Internet Requests Daily
- Privacy Advocates Push Back Against Google's New Targeting Plan
- Google's New Approach Still Relies On Tracking, Raises Privacy Concerns
- New Mexico AG Urges Appellate Court To Revive Privacy Lawsuit Against Google
- How Google's Latest Privacy Moves Will Affect Publishers
- 3 Ways To Build On AR's Growing Momentum
- Nielsen Gets Higher Rating, On Wall Street
- Data Winter Is Coming
- Intelligent Audience Tool Debuts For Publishers, Brands
- Under-The-Hood Changes To Gmail
