- Yard NYC Showcases Penn Medicine's Illustrious History
MAD, Fern Siegel - Monday, July 6, 2026
The "First Then, First Now" campaign notes 275 years of achievements. ...
- Esports World Cup Kicks Off 'Greatness' With $75M Prize Pool
MAD, Fern Siegel - Monday, July 6, 2026
Various agencies created the spot, which runs in the U.S. and abr ...
- Reddit Infiltrated By Stealth AI In Brand Citation Race
MediaDailyNews, Laurie Sullivan - Monday, July 6, 2026
By deploying advanced AI tools, Reddit reduced user exposure to spam ...
- Criteo Attracts Takeover Bids From Equity, Investment Firms
MediaDailyNews, Laurie Sullivan - Monday, July 6, 2026
Criteo has been building its ad business and partner network for year ...
- ChatGPT Keeps Rolling Out Major Ad, Targeting Updates
MediaDailyNews, Laurie Sullivan - Tuesday, July 7, 2026
Ad features and updates built on AI enhance targeting, bidding, and ...
- Stagwell Discovers Where Agent Performance Comes From
Performance Marketing Insider, Laurie Sullivan - Tuesday, July 7, 2026
Stagwell has integrated Microsoft Copilot, which is powered by Model Context Protoco ...
- England World Cup Victory Scores Record 23.1M U.S. Viewers
Television News Daily, Wayne Friedman - Tuesday, July 7, 2026
Telemundo had 9.4 million viewers with Peacock at 13.0 million, according ...
- Omnicom Study Says Traditional Ad Model No Longer Works
Around the Net In Media, Ray Schultz - Sunday, July 5, 2026
The traditional practice of developing a creative asset and adapting it acro ...
- Comcast Gives Up Old-School Media Model: Fox-Roku Steps In
TV Watch, Wayne Friedman - Monday, July 6, 2026
Roku has seen rapid growth in viewing and ad revenue, but i ...
- 'Minions & Monsters' Opens To Franchise Low $61M
MediaDailyNews, Wayne Friedman - Monday, July 6, 2026
Projected to take in $80 million to $95 million, 'Minions & Monster ...
- Pinterest Helps Advertisers Track Their Overseas Campaigns
Around the Net In Media, Ray Schultz - Thursday, July 2, 2026
Pinterest is offering a feature that will help advertisers better understand how their ad campaigns are doing in various countrie ...
- Heart & Soul Marketing Inserts Bar-S Hot Dogs Into History
MAD, Fern Siegel - Thursday, July 2, 2026
The brand uses parody as a promotional tool. ...
- Ogilvy, Audi 'Driven' To Promote Performance Excellence
MAD, Fern Siegel - Thursday, July 2, 2026
The 30-second spot complements the Summer of Audi sales. ...
- Reddit Unveils Ad Variant Testing Tool
MediaDailyNews, Colin Kirkland - Thursday, July 2, 2026
Advertisers running campaigns on Reddit now have the option to directly compa ...
- Why AI Makes It Difficult For Amazon, Google To Zero Out Carbon Emissions
Performance Marketing Insider, Laurie Sullivan - Friday, July 3, 2026
Amazon and Google have pledged to zero out their respective carbon emissio ...
- Hornet Launches Creative Agency Perfect Stranger, Combines Skill Sets
MAD, Fern Siegel - Wednesday, July 1, 2026
The alliance offers brands an integrated approach to strategy, design and advertis ...
- Performance TV Electrified - Finally - By CTV
Media Insider, Dave Morgan - Thursday, July 2, 2026
With the digital/TV divide collapsed by CTV, digitally driven linear will ...
- Patriotism Alive, But American Brands Split On Narrative
MediaDailyNews, Laurie Sullivan - Wednesday, July 1, 2026
Six in 10 participants in a recent survey say they feel ...
- TikTok Launches Agentic Marketplace For Ad Partners
MediaDailyNews, Colin Kirkland - Wednesday, July 1, 2026
TikTok, which has opened its ad platform to third-party AI agents, ...
- We Are Social Ups Senior Leadership In AI, Strategy And Operations
People on the Move, Fern Siegel - Wednesday, July 1, 2026
The appointments reflect the agency's 20% YoY growth in the U.S. ...
- World Cup Brand Ads Getting Higher 'Attention'
Television News Daily, Wayne Friedman - Thursday, July 2, 2026
On Fox networks, the average attention index for marketers is 121. Wor ...
- Mia Hamm, Emma Sears Score Attention For Pain Relief
MAD, Fern Siegel - Tuesday, June 30, 2026
Joining with Tylenol, the soccer-star duo encourages fans to share their stor ...
- Waggle Selects Unbound To Handle Creative, Brand Strategy
MAD, Fern Siegel - Tuesday, June 30, 2026
First work is expected later this year. ...
- Supernatural Celebrates Dulce Vida Tequila's Source
MAD, Fern Siegel - Tuesday, June 30, 2026
The agave plant, shot with dramatic lighting, speaks directly to the cam ...
- TikTok Incentivizes Brands To Create Promotional Episodic Content
MediaDailyNews, Colin Kirkland - Tuesday, June 30, 2026
TikTok is inviting marketers to develop and publish branded microdramas powered ...
- When AI Needs A Kill Switch
Performance Marketing Insider, Laurie Sullivan - Wednesday, July 1, 2026
The shift from chatbots to more capable agentics that can complete comple ...
- TVB: Nielsen Ad-Supported TV Estimates Need Context
Television News Daily, Wayne Friedman - Wednesday, July 1, 2026
"Higher broadband-only penetration estimates could inflate streaming's audience and undercount linear audiences ...
- Less Than Half Of Child Safety Measures On Social Platforms Work
Around the Net In Media, Ray Schultz - Tuesday, June 30, 2026
Little more than 40% of the youth-safety features offered by TikTok, Instagra ...
- Java Factory Pours Flavor 52 Campaign, Brews Weekly Discovery
MAD, Fern Siegel - Monday, June 29, 2026
Cool Nerds Marketing push isn't just a coffee to buy, but ...
- SCOTUS Allows Trump To Oust FTC Members
MediaDailyNews, Wendy Davis - Monday, June 29, 2026
"Subordinates who exercise the President's power are subject to removal by him ...