- Havas Posts Nearly 18% Organic Revenue Growth In Q3
Mediapsssst, Richard Whitman - Thursday, October 21, 2021
By region Europe and North America were the biggest contributors with grow ...
- Mader Joins XD Agency As Head Of Creative
People on the Move, Steve McClellan - Thursday, October 21, 2021
The XD Agency, a specialist in the experience design space, has appoint ...
- Disney Offers 'Clean Room' To Help Marketers' First-Party Data Needs
Television News Daily, Wayne Friedman - Thursday, October 21, 2021
"Clean" rooms offer marketers the ability to match their first-party data wi ...
- Moon Rabbit Named AOR For Proposed Opioid Overdose Product
Accounts on the Move, Steve McClellan - Wednesday, October 20, 2021
Consumer and healthcare agency Moon Rabbit has been named agency of reco ...
- Gonzales Appointed NA CEO At iProspect
MAD, Steve McClellan - Wednesday, October 13, 2021
The move comes as the agency is being repositioned as a glob ...
- Former Dentsu Programmatic Chief Muldoon Turns His Attention To The Supply-Side, Launches Next-Gen Publisher Platform
MediaDailyNews, Joe Mandese - Thursday, October 21, 2021
ArcSpan Media portends to do for sellers of digital advertising what agen ...
- Kroger Launches Private Programmatic Marketplace Built On First-Party Data
Mediapsssst, Richard Whitman - Wednesday, October 20, 2021
Publicis Groupe was the first holding company to participate in the alp ...
- 4A's Adds Dentsu's Freemore, Others To Management Team
People on the Move, Steve McClellan - Wednesday, October 20, 2021
The new hires include SVP-media, tech & data Kevin Freeman who joi ...
- Kroger Launches Private Marketplace To Support First-Party Ad Targeting
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, October 20, 2021
Kroger Precision Marketing on Wednesday announced the launch of a private programmat ...
- espnW Unveils Campaign For Women's Sports Platform
Marketing Daily, Tanya Gazdik - Tuesday, October 19, 2021
The brand unveiled the work today at its annual Women+Sports Summit th ...
- Deloitte Digital Launches 'Ethos' Practice
Mediapsssst, Richard Whitman - Tuesday, October 19, 2021
It's designed to help CMOs and others develop programs, products and campaig ...
- Amazon Quietly Transitions Name Of Ad Biz To 'Amazon Ads,' Follows Google And Facebook
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 19, 2021
Amazon's first global, integrated ad campaign to promote its advertising business revea ...
- Media.Monks Takes Brands Into The Metaverse
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, October 20, 2021
Media.Monks Chief Growth Officer Joe Olsen is so passionate about the futu ...
- Brands Begin Using 'Incrementality Experiments' To Fill Facebook Measurement Gaps
Digital News Daily, Colin Kirkland - Tuesday, October 19, 2021
A new method using "incrementality" experiments is showing promise, and could shi ...
- GroupM's Essence Expands To France
MAD, Steve McClellan - Monday, October 18, 2021
Essence France, whose clients include Google, will be managed by Guillaume ...
- OMG To 'Certify' Media Supply Chain For Diversity
MediaDailyNews, Joe Mandese - Tuesday, October 19, 2021
Initiative is a media agency first partnership with the National Minority Suppli ...
- New Report Explores Brand Opportunities In Burgeoning World Of 'Community Commerce'
Mediapsssst, Richard Whitman - Monday, October 18, 2021
That's not to be confused with "social commerce" which the report, fr ...
- Melega Joins Doner As Global
People on the Move, Steve McClellan - Monday, October 18, 2021
Ad agency Doner has tapped Tito Melega as its next Global Chi ...
- Don't Try This At Home: New Insurance Ad Depicts Murderous Intent Of Beneficiaries
MAD, Todd Wasserman - Friday, October 15, 2021
The ad from Fred & Farid for Ladder positions the firm's li ...
- With Cancer Death Rates Down, PSA Pleas For More Donations
MAD, Todd Wasserman - Friday, October 15, 2021
The ad tries to rally viewers to donate to keep the moment ...
- UM Named Media AOR For Storck USA
MAD, Steve McClellan - Friday, October 15, 2021
The client spends close to $10 million annually on measured media ...
- We Are (All) the Champions
MAD, Jennifer Houston - Friday, October 15, 2021
As parents and business leaders, we must adjust our mindsets of wh ...
- Advertising Industry Opens To Mental Health Awareness
Performance Marketing Insider, Laurie Sullivan - Monday, October 18, 2021
Advertising Week has launched a full track focused on mental health. ...
- Merkle Newly Appointed Global CEO Speaks About Advertising
Search & Performance Marketing Daily, Laurie Sullivan - Friday, October 15, 2021
Michael Komasinski's recent appointment to global CEO of Merkle comes at ...
- WPP Taps Remling As New Chief People Officer
MAD, Steve McClellan - Thursday, October 14, 2021
Jennifer Remling, previously with GroupM, will join WPP's Executive Committee, reporting ...
- Mediassociates Bolsters Staff, Leadership Team As Client Roster Expands
MAD, Steve McClellan - Thursday, October 14, 2021
The agency has doubled billings in the past year to $200 milli ...
- Avrett Free Ginsberg Wins TheraTears Creative AOR
MAD, Steve McClellan - Thursday, October 21, 2021
The business will be handled out of afg&'s New York office a ...
- Changing Of The Guard At Merkle
People on the Move, Steve McClellan - Thursday, October 14, 2021
Dentsu International announced that Michael Komasinski is to be promoted to t ...
- Omnicom Media Group Wins Chanel Global Media Account
MAD, Steve McClellan - Wednesday, October 13, 2021
OMG unseated long-time incumbent WPP to win the French luxury brand's busin ...
- Publicis Groupe Boosts Outlook After Strong Q3 Showing
MAD, Steve McClellan - Thursday, October 14, 2021
The company now expects to generate organic revenue growth of between 8. ...