- McCrimmon Heads Creative For Firehouse
People on the Move, Fern Siegel - Monday, December 18, 2023
McCrimmon has worked at various agencies, such as 22 Squared, TM Advertisi ...
- The&Partnership Selects Dobson As Creative Strategy Lead, U.S.
MAD, Fern Siegel - Friday, December 15, 2023
In is new role, Alex Dobson will guide the agency's implementation ...
- Sweet Success: Ghirardelli Chocolate Awards MullenLowe West Creative AOR
MAD, Fern Siegel - Friday, December 15, 2023
The agency will launch the brand's first 360 campaign next summer. ...
- Stagwell Names Rollert First CEO Of Its Marketing Cloud Division
MAD, Steve McClellan - Friday, December 15, 2023
Stagwell formed the unit in 2021 to develop and market a sui ...
- Powers Leaving McCann To Form Her Own Company
People on the Move, Steve McClellan - Friday, December 15, 2023
McCann Worldgroup has announced that Suzanne Powers, Global Chief Product Offic ...
- Omnicom Obtained Warranty, Insurance Indemnifying Ascential Liabilities
MediaDailyNews, Joe Mandese - Friday, December 15, 2023
The disclosure, part of a document sent to Ascential shareholders, states it ...
- Assembly Names Acampora CEO, Townsend Shifts Focus To EMEA
MAD, Steve McClellan - Thursday, December 7, 2023
Acampora was previously Assembly chief operating officer. Townsend is named EMEA C ...
- Ahmed Named Executive Creative Director, Mother In New York
MAD, Fern Siegel - Thursday, December 14, 2023
Previously, Nedal Ahmed worked at Google Creative Lab on the company's Pix ...
- Havas Expands Footprint In Germany, Acquires Performance-Marketing Agency Eprofessional
MAD, Fern Siegel - Thursday, December 14, 2023
Founded in 1999, Eprofessional counts Vodafone, L'Oreal and Hapag Lloyd among i ...
- Hudson MX Targets First-Half Sale, Ascential On The Hook
MediaDailyNews, Joe Mandese - Friday, December 15, 2023
Omnicom has agreed to participate in the sale. Exactly how remains unclea ...
- Will Havas Become A Separate Public Company Again?
Mediapsssst, Richard Whitman - Thursday, December 14, 2023
Vivendi said it is studying the potential benefits of splitting into thr ...
- Jefferson's Bourbon Names Argonaut Creative AOR, Focuses On Brand Differentiation
MAD, Fern Siegel - Wednesday, December 13, 2023
The assignment is the agency's second from the liquor giant. ...
- CEO Switch At Publicis Health As Farquhar Takes The Reins
MAD, Steve McClellan - Wednesday, December 13, 2023
Stephen Farquhar was previously CMO at Publicis Media. Alexandra von Plato ...
- It's The Holly, Jolly, Stressful Time Of Year
Mediapsssst, Richard Whitman - Wednesday, December 13, 2023
Nearly 90% of Americans feel stressed during the holidays. Among the caus ...
- Silicon Valley Throws Its Pocketbook Into The Race
Red, White & Blog, Joe Mandese - Thursday, December 14, 2023
"Every penny we donate will go to support like-minded candidates and oppo ...
- SAP Wants Businesses 'Ready' For AI
MAD, Fern Siegel - Tuesday, December 12, 2023
Rather than focus on tech wizardry, the 30-second ad follows an AI-animat ...
- GroupM Unveils Global Retail Media/Ecommerce Training Program
MAD, Steve McClellan - Tuesday, December 12, 2023
In what the company called a first, GroupM developed the effort wi ...
- Martin Agency, Carat Winners In Papa John's Agency Review
MAD, Steve McClellan - Tuesday, December 12, 2023
The company spent nearly $250 million on measured media in 2022 accordi ...
- PMG Continues Buying Spree, Acquires London-Based RocketMill
MediaDailyNews, Joe Mandese - Wednesday, December 13, 2023
The deal adds RocketMill's 200-person team, bringing PMG's global workforce to ...
- St. Luke's Selected As Wickes' Lead Creative Agency
Accounts on the Move, Fern Siegel - Monday, December 11, 2023
The business has 230 physical stores across the UK and plans ...
- Iris Revamps Strategy Team, Builds Global Reach
MAD, Fern Siegel - Monday, December 11, 2023
Iris has shuffled its executive strategy team to solidify its positioning ...
- Google Celebrates 25 Years Of Search In Playground Campaign
MediaDailyNews, Laurie Sullivan - Monday, December 11, 2023
Google will turn the Playground, which features 25 of the most-searched trendi ...
- IPG Strikes First-Mover Deal With OpenAP, Integrates Persons-Level Data With Acxiom's
MediaDailyNews, Joe Mandese - Tuesday, December 12, 2023
The deal between OpenAP and Magna will provide IPG Mediabrands' agencies a ...
- Giant Spoon Backs New Correnti-Led Agency Dedicated To Women's Sports
Mediapsssst, Richard Whitman - Monday, December 11, 2023
It's called Deep Blue Sports + Entertainment and will be led ...
- Archer Promoted To Chief Creative Officer At SS+K
People on the Move, Steve McClellan - Monday, December 11, 2023
Agency SS+K has promoted Stevie Archer Chief Creative Officer. Archer led the award-winni ...
- TDA Boulder Adds 3 New Clients To Roster
Accounts on the Move, Fern Siegel - Friday, December 8, 2023
TDA is the first ad agency for all three companies. ...
- When Algorithms And Data Make More Ad-Buying Decisions
Data & Programmatic Insider, Laurie Sullivan - Monday, December 11, 2023
How will marketers get more performance from the $88 billion spent ...
- Dentsu Highlights Malaria, Climate Change Link
Mediapsssst, Richard Whitman - Friday, December 8, 2023
The campaign calls on leaders attending COP28 to recognize the impact th ...
- Sweet Win For VML, Named Krispy Kreme's Creative Partner
MAD, Fern Siegel - Thursday, December 7, 2023
The agency will handle creative strategy and visual identity for the bran ...
- IPG Mediabrands Strikes Advertising Deal With Amazon Prime Video
Television News Daily, Wayne Friedman - Thursday, December 7, 2023
Amazon Ads and IPG Mediabrands have struck a three-year deal to he ...