- B2B Sales Teams Offered New AI Tools For Sending Emails
Email Marketing Daily, Ray Schultz - Wednesday, February 22, 2023
Autobound.ai says it can save B2B salespeople time in creating messages. ...
- B2B Tech Firm Demandbase Receives $175M Investment
Email Marketing Daily, Ray Schultz - Thursday, February 16, 2023
Demandbase will use the investment to further develop its platform, the compa ...
- Enablement Systems Are Being Welcomed By Salespeople, Study Finds
Email Marketing Daily, Ray Schultz - Wednesday, February 15, 2023
Enablement technology helps sales professionals build their confidence, Seismic reports. ...
- The Cold Pitch: B2B Brands In Most Sectors Prefer Email For Outreach
Email Insider, Ray Schultz - Tuesday, February 14, 2023
But some suffer from deliverability issues and other problems, Belkins reports. ...
- Clearbit Adds Data, More Flexible Pricing To B2B Service
Email Marketing Daily, Ray Schultz - Tuesday, February 14, 2023
B2B intelligence firm Clearbit has added enhancements that will allow teams ...
- Email Tools To Help Sales Enablement
Around the Net in Email, Ray Schultz - Friday, February 10, 2023
Email marketers have many tools for driving sales. Here is a li ...
- OpenAI, ChatGPT Offered To B2B Marketers By Global Tech Firm BOTS
Email Marketing Daily, Ray Schultz - Monday, February 6, 2023
ChatGPT Plus is now available to U.S. customers, and BOTS plans ...
- Converting SMB Software Buyers Is No Easy Thing, Study Finds
Email Marketing Daily, Ray Schultz - Friday, February 3, 2023
But most SMBs plan to invest more in software this year, Gartn ...
- Lavender, AI-Driven Email Tool, Raises $13 Million In Funding
Email Marketing Daily, Ray Schultz - Thursday, February 2, 2023
The Lavender AI platform, which is used by clients including Twilio a ...
- Microsoft Unveils AI Tool For Helping Salespeople Send Emails
Email Marketing Daily, Ray Schultz - Thursday, February 2, 2023
Viva Sales will suggest email content for a variety of scenarios, Microso ...
- B2B Gamble: Brands Boost Their Marketing As They Brace For A Recession
Email Insider, Ray Schultz - Tuesday, January 31, 2023
Leaders are more aggressive and more likely to follow best practices, T ...
- B2B Firms See Online Brand Impact As More Important Post-Pandemic, UK Study Finds
Email Marketing Daily, Ray Schultz - Monday, January 30, 2023
Visual identity is a strong branding factor, Motion Marketing reports. ...
- 'Extremists' Aim To Wipe Out Ad Industry, IAB's Cohen Says
PolicyBlog, Wendy Davis - Thursday, January 26, 2023
"Washington D.C. leaders including Amy Klobuchar and Ted Cruz will throw o ...
- Outreach Offers AI-Driven Tool For Creating B2B Sales Emails
Email Marketing Daily, Ray Schultz - Thursday, January 26, 2023
The new solution will improve efficiency for sales reps, the company s ...
- B2B Brands Urged To Use Email Signatures, Messaging
Email Marketing Daily, Ray Schultz - Wednesday, January 25, 2023
Email signatures produce the highest click-through rates, according to a study ...
- InnovateMR Acquires Ivy Exec, B2B Expert Network
Email Marketing Daily, Ray Schultz - Tuesday, January 24, 2023
The combined firms offer research capabilities with a global network and sourci ...
- Magna Trial Finds Consumers Hold Brands Responsible When Ads Don't Align With Content
MediaDailyNews, Joe Mandese - Monday, January 23, 2023
"Ad environments that fall into grey areas require careful judgment calls ...
- B2B Tech Purchasing Is Hampered By Many Issues, Study Finds
Email Marketing Daily, Ray Schultz - Friday, January 20, 2023
B2B brands face slow processes for initiating and gaining approval for purcha ...
- B2B Brands Should Adopt Causes Larger Than Themselves
Around the Net in Email, Ray Schultz - Wednesday, January 18, 2023
B2B brands are less likely than B2C to support local or glob ...
- American Express To Acquire Nipendo, B2B Payments Firm
Email Marketing Daily, Ray Schultz - Friday, January 13, 2023
Amex hopes to build an end-to-end B2B payments platform. ...
- Coho AI, B2B Startup, Raises $8.5 Million In Funding
Around the Net in Email, Ray Schultz - Thursday, January 12, 2023
Coho AI, a startup that seeks to help B2B SaaS companies boo ...
- A Recession Plan For B2B Marketers
Around the Net in Email, Ray Schultz - Tuesday, January 10, 2023
Recession may be coming. How can B2B companies ready themselves for i ...
- Tailing Personalization: Few Brands Say They Are Very Good At It
Email Insider, Ray Schultz - Tuesday, January 10, 2023
Budget issues are a bigger challenge than they were last year, Ascen ...
- Email Rated As Top B2B Lead Generation Tool
Email Marketing Daily, Ray Schultz - Monday, January 9, 2023
A UK survey shows that 59% of marketers believe B2B is twi ...
- Quebec Firm Offers Tool For Moving B2B Leads Through Funnel
Email Marketing Daily, Ray Schultz - Monday, January 9, 2023
DataSun Marketing unveils Increasify, a solution built on a new algorithm. ...
- 'Golf Course Industry' Increases Email Newsletter Frequency, But Reduces Items
Publishers Daily, Ray Schultz - Sunday, January 8, 2023
The 'Fast & Firm' newsletter is moving from weekly to three tim ...
- B2B Brands Are Spending On ABM This Year, Study Finds
Email Marketing Daily, Ray Schultz - Friday, January 6, 2023
B2B marketers plan to invest in ABM this year, but face sever ...
- B2B Content More Likely To Be Used By Sellers When Top Peers Suggest It: Study
Email Marketing Daily, Ray Schultz - Thursday, January 5, 2023
Team leaders and marketers do not achieve the same strong results wh ...
- Google Ads Campaigns Can Help Convert Customers
Around the Net in Email, Ray Schultz - Tuesday, January 3, 2023
Many B2B brands turn to Google Ads, hoping to drive a qui ...
- 7 Knots Digital Names Justin Berger As COO
Email Marketing Daily, Ray Schultz - Tuesday, January 3, 2023
Berger will head email marketing and other digital services at B2B fi ...