- California Privacy Law Will Evolve Search Data Collection Practices
Performance Marketing Insider, Laurie Sullivan - Friday, June 29, 2018
Search engines still rely on data collection to serve the "most relevan ...
- Microsoft Bing Launches Visual Search On Android, iOS
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, June 21, 2018
A visual search feature on Bing launched Thursday for Android and i ...
- Bing Ads Makes Changes In Location Targeting, Dimensions Tab
Around the Net in Search Marketing, Laurie Sullivan - Monday, June 18, 2018
Bing Ads will roll out a couple of changes to its us ...
- Marin Software Integrates Data Silos, Introduces New Platform
Performance Marketing Insider, Laurie Sullivan - Thursday, June 14, 2018
The trend toward combining search and social campaigns led Marin Software ...
- LiveRamp Partnership Brings People-Based Marketing To Bing
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, June 13, 2018
LiveRamp, an Acxiom company, announced an integration with Microsoft to deliver people-bas ...
- LinkedIn Introduces Carousel Ads For Sponsored Content
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, June 12, 2018
Carousel Ads, which initially debuted on social sites like Facebook and sear ...
- LinkedIn Taps Bing Maps To Show Commute Times
Around the Net in Search Marketing, Laurie Sullivan - Friday, June 8, 2018
LinkedIn now calculates data from Bing Maps to show the distance fr ...
- NetElixir Ties Search Platform To Bing Ads
Performance Marketing Insider, Laurie Sullivan - Wednesday, June 6, 2018
The deal will allow marketers at small to medium-sized businesses to optimi ...
- PGP Encryption Inventor To Advise StartPage Search Engine
Performance Marketing Insider, Laurie Sullivan - Tuesday, June 5, 2018
Philip Zimmermann, the inventor of the PGP encryption system he designed ...
- Microsoft Reportedly Acquires GitHub
Digital News Daily, Laurie Sullivan - Sunday, June 3, 2018
Reports out on Sunday suggest that Microsoft has acquired web-based hosting a ...
- Performics, Northwestern University Find Time-To-Purchase Intent In Search
Search & Performance Marketing Daily, Laurie Sullivan - Friday, June 1, 2018
Consumers are 180% more likely to click on results with concrete wor ...
- Mary Meeker: Google Shifting To Commerce, Amazon To Ads And Search
Performance Marketing Insider, Laurie Sullivan - Thursday, May 31, 2018
The biggest trends influencing search marketers include smartphone shipments, voice search a ...
- Google And Wix Work To Index Sites In Search Within 30 Seconds
Performance Marketing Insider, Laurie Sullivan - Wednesday, May 30, 2018
Referral traffic from Google search is up, due primarily to increased traff ...
- Bing Ads In-Market Audiences Rolls Out In U.S.
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, May 29, 2018
Microsoft began rolling out Bing Ads In-market Audiences on Tuesday to bran ...
- European Union Ambassadors Endorse Search Engine Snippet Copyright Rule
Search & Performance Marketing Daily, Laurie Sullivan - Monday, May 28, 2018
A draft copyright rule endorsed by the European Union ambassadors on Frid ...
- Forrester Calls Amazon, Voice New Search Opportunities
Performance Marketing Insider, Laurie Sullivan - Tuesday, May 22, 2018
The Forrester report suggests retail brands will invest 55% more in onli ...
- Adobe Adds Advertising Analytics For Paid Search
Search & Performance Marketing Daily, Laurie Sullivan - Friday, May 18, 2018
The move enables marketers to combine intent from offsite advertising strategies wi ...
- Bing Bans Cryptocurrency Ads
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, May 16, 2018
Microsoft is banning ads promoting the sale of cryptocurrency on Bing, a ...
- Facebook Reportedly Developing Cryptocurrency
Digital News Daily, Laurie Sullivan - Friday, May 11, 2018
The creation of a unique cryptocurrency would allow Facebook members to ma ...
- Fewer Opportunities To Connect With Consumers As Mother's Day Approaches
Search & Performance Marketing Daily, Laurie Sullivan - Friday, May 11, 2018
An analysis of Mother's Day floral purchase data and trends found th ...
- Microsoft Audience Network Launches, Supported By Bing Ads, LinkedIn Data
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, May 3, 2018
Focused on audience segments, the platform integrates LinkedIn data and intent signa ...
- Mobile Pushes Social, Search Spend Higher
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, May 1, 2018
Mobile accounted for 78% of social spend and 44% of paid-search spe ...
- Marketers Spend 11% More On Search, Fueled By Europe
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, April 26, 2018
Click-through rates for search rose 25% year-over-year, showing how improved ad targeti ...
- Microsoft Personal Shopping Assistant To Roll Out Advertising Tool For Marketers
Search & Performance Marketing Daily, Laurie Sullivan - Friday, April 27, 2018
Microsoft Personal Shopping Assistant will soon have a marketing tool, as t ...
- Retail Brands Investing More In Amazon, Less In Traditional Search Channels: Forrester
Performance Marketing Insider, Laurie Sullivan - Wednesday, April 25, 2018
Retail brands will invest 55% more in online marketing and advertising ...
- More Than 70% Of Consumers Have Never Used Voice Search To Make A Purchase
Search & Performance Marketing Daily, Laurie Sullivan - Monday, April 23, 2018
People who embrace voice search aren't using it to shop. Some 71. ...
- Amazon Launches Search Services For Small Agencies Through Alexa.com
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, April 12, 2018
Alexa.com, an Amazon subsidiary focused on analytics and data, began rolling o ...
- Forrester Estimates E-commerce On Smartphones Will Reach $209 Billion In 2022
Performance Marketing Insider, Laurie Sullivan - Wednesday, April 11, 2018
Forrester's latest U.S. mobile and tablet commerce forecast for 2017 to 20 ...
- Bing Shopping Ads Add Multiple Images, Product Status Reporting
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, April 10, 2018
Bing Shopping ads now allow marketers to include multiple image URLs ...
- Bing Ads Rolls Out Mobile, Desktop Price Extensions
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, April 4, 2018
Bing Ads announced the addition of price extensions on Wednesday for mobi ...