- Hyundai, Kia Announce Super Bowl Plans
Marketing Daily, Tanya Gazdik - Friday, January 20, 2017
Hyundai Motor America will film a 90-second documentary during the game th ...
- Bulmers Creative Reviews Ends With O&M Appointment
Around the Net In MAD London, Sean Hargrave - Thursday, January 19, 2017
Bulmers is refreshing its advertising strategy after appointing Ogilvy & Mather ...
- VML Elevates 2 To NA Chief Creative Officer Roles
MAD, Steve McClellan - Wednesday, January 18, 2017
John Godsey and Mike Wente are taking on the new roles, whi ...
- NEW! Don't Cry Over Spilled Milk, Unless It's Canadian Milk
Out to Launch, Amy Corr - Wednesday, January 18, 2017
Dairy Farmers of Canada launched "The Dinner Party," a 30-second spot th ...
- American Standard Creates Self-Cleaning Toilet
Out to Launch, Amy Corr - Wednesday, January 18, 2017
Talk about useful inventions. I would love to see this bowl ...
- Dan Beder Joins A&G As Boston Managing Director
MAD, Larissa Faw - Monday, January 16, 2017
Previously with Isobar, Beder will oversee the agency's business leadership, brand strateg ...
- NEW! Chevrolet Launches Lego-Version Of 'Real People, Not Actors' Campaign
Out to Launch, Amy Corr - Monday, January 16, 2017
Chevrolet launched an amazing Lego-version of its "Real People, Not Actors" ...
- Creative All Star: Aaron Shapiro
MediaPost All Stars, Joe Mandese - Sunday, January 8, 2017
"Today, in America, the typical person makes 35,000 decisions a day," Aar ...
- Jack Morton Hires Former McCann Health Global Creative Officer, Stuffs Manufactured Quote Into Her Mouth
Mediapsssst, Richard Whitman - Thursday, January 12, 2017
Jack Morton Worldwide has hired Rachel Donovan as senior vice president, executi ...
- Snapchat Starts Talking To London Shops
Around the Net In MAD London, Sean Hargrave - Thursday, January 12, 2017
Snap, owner of instant-messaging service Snapchat, has contacted agencies ahead of t ...
- Former Mirum CCO Joins iCrossing
MAD, Larissa Faw - Friday, January 6, 2017
Frederic Bonn is joining iCrossing to oversee its creative operation for i ...
- NEW! Green Giant Returns, Jolly And Lifelike
Out to Launch, Amy Corr - Friday, January 6, 2017
The Jolly Green Giant has returned, and he's more lifelike than y ...
- Army Puts $4 Billion Ad Contract Into Review
MAD, Steve McClellan - Thursday, January 5, 2017
The U.S. Army has issued an RFP for its next ad a ...
- Will Dynamic Creative Have Its Moment This Year?
RTBlog, Tobi Elkin - Friday, January 6, 2017
More creative and media teams will focus on dynamic creative executions with ...
- NEW! Live Large By Being Small In Ad For Princess Cruises
Out to Launch, Amy Corr - Wednesday, January 4, 2017
Live large by being small in a 50-second ad for Princess Crui ...
- AOL Launches BrandBuilder Framework At CES
Real-Time Daily, Philip Rosenstein - Thursday, January 5, 2017
AOL announced on Thursday at CES the launch of BrandBuilder, a creati ...
- Real-Time Creative Optimization Will Come To Native Advertising
Native Insider, Tobi Elkin - Wednesday, January 4, 2017
This year, programmatic capabilities will come to native advertising, according to D ...
- NEW! Krispy Kreme And Nutella Unite For #EasiestSellEver
Out to Launch, Amy Corr - Friday, December 30, 2016
A 30-second online video from Krispy Kreme touts the brand's latest doughn ...
- Madtech To Rule In 2017, When Multitouch Attribution Will Finally Take Hold
RTBlog, Tobi Elkin - Tuesday, January 3, 2017
Madtech, a mashup of marketing, advertising, and technology, will have the advanta ...
- NEW! Burger King Brings Back Cheesy Tots, Napoleon Dynamite Characters
Out to Launch, Amy Corr - Thursday, December 29, 2016
Burger King is bringing back Cheesy Tots, a fan-favorite snack of cheese-fill ...
- NEW! Matthew McConaughey Relaxes In Back Seat Of 2017 Lincoln Continental
Out to Launch, Amy Corr - Wednesday, December 28, 2016
Alright, alright, alright. Matthew McConaughey takes a back seat to the 20 ...
- Hybrid Model Emerging For Marketers That Bring Programmatic In-House
RTBlog, Tobi Elkin - Thursday, December 29, 2016
Some marketers have brought programmatic services in-house, but that doesn't mean th ...
- NEW! Cracker Barrel Caters, Office Productivity Soars
Out to Launch, Amy Corr - Tuesday, December 27, 2016
Cracker Barrel now caters, which means a hero office manager elevated h ...
- TD Bank Appoints TBWA\Chiat\Day As Creative AOR
MAD, Steve McClellan - Thursday, December 22, 2016
The appointment follows a review that began in May for both t ...
- Is It Time For Programmatic Creative?
Around the Net in Real-Time, Tobi Elkin - Thursday, December 22, 2016
When we talk about programmatic media and advertising, it's usually a discussi ...
- Creative Leadership Reshuffling At W+K Portland
MAD, Steve McClellan - Wednesday, December 21, 2016
Longtime W+K Creative Director Eric Baldwin and former W+K Creative Director Jas ...
- Second-Party Data Is Needed To Understand Audiences
RTBlog, Tobi Elkin - Wednesday, December 21, 2016
Tom Laband, CEO and Co-Founder of adsquare, a real-time mobile data marketplac ...
- NSPCC Looks For Creative Agency For Fundraising Arm
Around the Net In MAD London, Sean Hargrave - Tuesday, December 20, 2016
Agencies received RFIs for the new business last week and pitches a ...
- Vann Graves Tapped As CCO For JWT Atlanta
MAD, Steve McClellan - Thursday, December 15, 2016
The agency's CCO post has been vacant since the departure of Per ...
- DDB Creates NA CCO Role, Hires BBH Creative Star
MAD, Steve McClellan - Wednesday, December 14, 2016
Ari Weiss, who has been chief creative officer at BBH New Yo ...