- Best In Show: How The Top Brands Run Their CRM
Email Insider, Ray Schultz - Wednesday, December 23, 2020
Email KPIs are the main metrics being measured. But there's a spl ...
- Salesmsg Adds Contact Searching, Syncing Features
Email Marketing Daily, Ray Schultz - Friday, December 11, 2020
The added features will allow sales and marketing teams to export contac ...
- Policygenius Uses Email To Help Insurance Buyers 'Connect The Dots'
Email Marketing Daily, Ray Schultz - Monday, December 7, 2020
Policygenius CRM Manager Sara Yamamoto urged brands to "keep your email simil ...
- NBCUniversal Amps Up Cross-Media CRM Efforts With Salesforce
Television News Daily, Wayne Friedman - Tuesday, December 1, 2020
NBCU is boosting its CRM data efforts in an expansion of i ...
- Salesforce Will Acquire Slack In $27.7 Billion Deal
Email Marketing Daily, Ray Schultz - Tuesday, December 1, 2020
Together, the firms plan to "shape the future of enterprise software a ...
- Facebook Reportedly In Talks To Acquire Customer Service Social Commerce Startup Kustomer
Search & Performance Marketing Daily, Laurie Sullivan - Monday, November 30, 2020
Facebook is reportedly nearing a deal to acquire a platform specializing ...
- Mirabel Technologies Offers New Email Verification Tool
Email Marketing Daily, Ray Schultz - Wednesday, November 25, 2020
Clean Your List is a solution that identifies valid, invalid, and unkno ...
- Microsoft And Adobe Team Up On CRM Solution
Around the Net In Digital, Ray Schultz - Wednesday, October 28, 2020
Microsoft and Adobe have teamed up to challenge Salesforce in the enterpri ...
- New App To Help SMBs Send Email Campaigns Unveiled By Really Simple Systems
Email Marketing Daily, Ray Schultz - Thursday, October 22, 2020
The new email marketing tool can be integrated with CRM systems, t ...
- Microsoft Sales Teams Challenge Salesforce In Cloud Software: Report
Around the Net in Email, Ray Schultz - Wednesday, October 21, 2020
Microsoft is competing with Salesforce in the CRM cloud software arena ...
- Levitate, Redtail Technology Partner On Tools For Financial Advisors
Email Marketing Daily, Ray Schultz - Monday, October 19, 2020
The integration allows users to send personalized emails and avoid batch-and-blast, Levita ...
- Customer Data Platforms Take On Bigger Role As Cookies Disappear, Privacy Compliance Tightens
Search & Performance Marketing Daily, Laurie Sullivan - Monday, October 12, 2020
Customer Data Platforms that can combine first-, second- and third-party data ha ...
- ECI Buys Bolt, Adding Cloud-Based Tools For Home Construction Market
Email Marketing Daily, Ray Schultz - Monday, October 5, 2020
ECI's Residential Home Construction Group includes Lasso CRM, a tool that facilitat ...
- Equifax Debuts A New B2B Marketing Suite
Email Marketing Daily, Ray Schultz - Friday, September 4, 2020
The B2bConnect database can help brands set up automatic email or C ...
- Small Business CRMs For Gmail
Around the Net in Email, Ray Schultz - Tuesday, September 1, 2020
What kinds of CRM work best with Gmail? Here’s an analysis ...
- Adobe Chooses MediaWallah As Premiere Partner For Identity Resolution Onboarding
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, August 18, 2020
MediaWallah became the official onboarding provider for users of Adobe Audience Manage ...
- NetBlaze Launches A Marketing App For Small Businesses
Email Marketing Daily, Ray Schultz - Monday, July 27, 2020
The new tool combines all activities including email marketing into one dashboar ...
- Infutor Launches Service To Help Brands Get Ready For Cookie-Less Future
Digital News Daily, Ray Schultz - Tuesday, June 30, 2020
Infutor's CRM FreshLink is a data-as-a-service product that helps brands achieve identi ...
- The Cookieless Future Won't Give Up On Data
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, June 30, 2020
A few companies -- Clickagy, LiveRamp, and Infutor -- have been worki ...
- PathFactory Offers New Sales Content Tool
Email Marketing Daily, Ray Schultz - Thursday, June 25, 2020
Pathfinder for Sales allows teams to track intent to buy within the ...
- CustomerLabs Offers No-Code CDP
Email Marketing Daily, Ray Schultz - Monday, June 8, 2020
The new platform is designed to remove the tedium of collecting a ...
- Nerdwallet Insider Says Marketing, Content Teams During A Crisis Take Data
Performance Marketing Insider, Laurie Sullivan - Monday, June 8, 2020
Kelly Gillease, CMO at Nerdwallet, opened the first virtual Search & Performan ...
- Research Suggests: Stop Putting The Customer First
Around the Net in Email, Ray Schultz - Friday, June 5, 2020
It may sound crazy, but it’s time to stop putting the custom ...
- MessageGears Raises $12 Million In New Funding
Email Marketing Daily, Ray Schultz - Tuesday, June 2, 2020
The company will use the money to hire staff and invest ...
- Comcast, Charter, ViacomCBS Take Equity Stake In Advanced TV Data Platform Blockgraph
Television News Daily, Wayne Friedman - Friday, May 29, 2020
The deal provides aggregated, anonymized data to be used in advanced advertisi ...
- Periscopix Name Dropped As Team Merged Into Merkle
Around the Net In MAD London, Sean Hargrave - Wednesday, April 22, 2020
Dentsu is closing down the Merkle-owned Periscopix peformance marketing brand. "Campaign" revea ...
- Why HubSpot Shares Fell By 25.8% in March: Opinion
Around the Net in Email, Ray Schultz - Tuesday, April 7, 2020
HubSpot shares fell by 25.8% in March — a steep drop ev ...
- Madison Logic Forms LinkedIn ABM Integration
Email Marketing Daily, Ray Schultz - Friday, March 6, 2020
Madison Logic is also integrated with Salesforce, Marketo, and Oracle Eloqua, t ...
- Boots Suspends Use Of Its Advantage Loyalty Card
Around the Net In MAD London, Sean Hargrave - Thursday, March 5, 2020
The BBC is reporting on a CRM nightmare for Boots, which h ...
- Pipedrive Acquires Mailigen, Email Marketing Provider
Email Marketing Daily, Ray Schultz - Thursday, March 5, 2020
Pipedrive, which offers a CRM platform developed for salespeople, gains email capabiliti ...