- Microsoft Announces Parakeet For Privacy Controls, Bing API For Private Search
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, April 21, 2021
Microsoft introduced a proposal to the World Wide Web Consortium to assi ...
- Google's Privacy Walled Garden Will Help Services Like Stirista ID Graph Thrive
Data & Programmatic Insider, Laurie Sullivan - Sunday, April 18, 2021
What if marketers had access to an identity graph that updates ...
- Google Misled Consumers Over Data Location Setting, Australian Court Finds
Search & Performance Marketing Daily, Laurie Sullivan - Friday, April 16, 2021
Although Google denies any wrongdoing in the way it configures location setting ...
- GOP Floats New Curbs On Tech Companies
PolicyBlog, Wendy Davis - Friday, April 16, 2021
Republican staff in the House suggest broadening the Children's Online Privacy Protecti ...
- Firm Integrates With Mailchimp To Send Videos By Email
Email Marketing Daily, Ray Schultz - Thursday, April 15, 2021
The arrangement will allow brands to send personalized videos the way te ...
- Business Groups, TechFreedom Urge Court To Nix California Net Neutrality Law
Digital News Daily, Wendy Davis - Tuesday, April 13, 2021
"The very concept of state regulation of data use is problematic," t ...
- Facebook Wants Draft Versions Of FTC Settlement To Remain Confidential
Digital News Daily, Wendy Davis - Tuesday, April 13, 2021
"These draft settlement documents, replete with proposed revisions, reflect Facebook's confidential commerci ...
- Roku Adds Measurement Partners For More 'Performance Outcome' Metrics
Television News Daily, Wayne Friedman - Tuesday, April 13, 2021
Roku is adding new partners to help them measure and target da ...
- New Attribution Tool Is Based On First-Party Data
Email Marketing Daily, Ray Schultz - Tuesday, April 13, 2021
The new tool measures newly acquired leads and re-opt-ins through a firm ...
- Wavemaker Adds To C-Suite: Recruits Data, Growth Officers
MediaDailyNews, Joe Mandese - Monday, April 12, 2021
GroupM's Wavemaker unit has made two key hires, naming Amazon's Delphine Fabre-Herno ...
- Campaign Monitor Integrates With Salesforce CRM
Email Marketing Daily, Ray Schultz - Monday, April 12, 2021
A new app allows Campaign Monitor clients to create email campaigns witho ...
- Data Alternatives: What Marketers Can Do To Increase Performance
Performance Marketing Insider, Laurie Sullivan - Monday, April 12, 2021
Affinity Solutions commissioned Forrester Consulting to evaluate companies' readiness to work wi ...
- Do-Nothing Data: Salesforce Survey Finds Hurdles in Access And Usage
Email Insider, Ray Schultz - Friday, April 9, 2021
Most companies are putting a priority on use of data and measureme ...
- Facebook Paying People For Information That Feeds AI Algorithms To Prevent Bias
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, April 8, 2021
Facebook on Thursday released a dataset for AI researchers that includes ...
- Publicis Strikes Exclusive Deal With The Trade Desk, Integrates Epsilon's Consumer IDs As Cookie Solution
MediaDailyNews, Joe Mandese - Thursday, April 8, 2021
Nearly two years after it acquired big consumer data platform Epsilon f ...
- Why Amazon Continues To Take Google Share
Performance Marketing Insider, Laurie Sullivan - Thursday, April 8, 2021
Amazon expanded into search to bring silos of data together across a ...
- Marketers Are Hampered By Data Immaturity: Study
Email Marketing Daily, Ray Schultz - Wednesday, April 7, 2021
Over half of businesses are hesitant to make marketing decisions based ...
- Tip-Top Tech: Six Trends That Will Redefine Digital Marketing
Email Insider, Ray Schultz - Tuesday, April 6, 2021
From customer data ownership to omnichannel audience modeling, these are the thin ...
- How Killi Unveil Makes Data Accessible To 320M Americans
Performance Marketing Insider, Laurie Sullivan - Tuesday, April 6, 2021
Killi announced today the launch of a product that gives U.S. consume ...
- How Neustar Changes Customer Identity Data Management
Data & Programmatic Insider, Laurie Sullivan - Monday, April 5, 2021
Facing significant changes, from Apple's IDFA to Google Cohorts, marketers need ...
- Google Presses Judge To Throw Out Larceny Claim In Chrome Privacy Battle
Digital News Daily, Wendy Davis - Friday, April 2, 2021
Google is asking a federal judge to reconsider her recent decision allowi ...
- Oklahoma Opt-In Privacy Bill Stalls
Digital News Daily, Wendy Davis - Friday, April 2, 2021
An Oklahoma privacy bill that would require companies to obtain consumers' explic ...
- The Sway Of The CCPA: How Consumers Have Reacted To The Law
Email Insider, Ray Schultz - Friday, April 2, 2021
The average company receives 137 data subject requests per million identities, DataGra ...
- Google To Detail FLoC Targeting Nuances In Coming Weeks
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, April 1, 2021
Google began testing FLoC and Privacy Sandbox in Chrome earlier this we ...
- Google Play Apps Still Unlawfully Collect Children's Data, Advocates Tell FTC
Digital News Daily, Wendy Davis - Wednesday, March 31, 2021
Google continues to mislead parents by representing that apps on the Pl ...
- GDPR Squeeze: Bavarian Data Authority Says Publisher Can't Send Email Addresses To Mailchimp In U.S.
Email Insider, Ray Schultz - Wednesday, March 31, 2021
One concern is that the data could end up in the han ...
- Study Shows What Consumers Understand About Changing Ad Preferences, Data Regulations
Performance Marketing Insider, Laurie Sullivan - Wednesday, March 31, 2021
The ad industry continues to roll out new protocols around online da ...
- Google Hit With Privacy Suit Over Real-Time Bidding
Digital News Daily, Wendy Davis - Monday, March 29, 2021
"Google actively sells and shares consumers' personal information with thousands of entitie ...
- BrandTotal 'Recklessly' Built Data-Harvesting Business, Facebook Tells Court
Digital News Daily, Wendy Davis - Monday, March 29, 2021
"BrandTotal developed, promoted, and distributed several browser extensions and mobile applications, a ...
- Super Bowl Down 6% In Total Ad Revenue To $400.7 Million
Television News Daily, Wayne Friedman - Monday, March 29, 2021
The average unit rate in 2020 was $4.99 million, and there we ...