- iSpot Extends Audience Measurement To 'Flexible' Person-Level Data
Television News Daily, Wayne Friedman - Wednesday, December 9, 2020
iSpot is expanding its audience efforts to more granular "person-level" data cross-platfor ...
- What Brands Are Doing With The New Flow Of Incoming Data
Around the Net In Digital, Ray Schultz - Wednesday, December 9, 2020
The surge in online shopping has led to a flood of n ...
- Former Salesforce Chief Scientist Takes On Google By Building A Search Engine
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, December 8, 2020
The former Salesforce chief scientist wants to take on Google, helping peop ...
- ActionIQ Expands Executive Team As Revenue Skyrockets
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, December 9, 2020
On the heels of 100% year-over-year revenue growth, ActionIQ today announced t ...
- How U.S. Will Get A Federal Privacy Law Affecting Online Advertising
Data & Programmatic Insider, Laurie Sullivan - Monday, December 7, 2020
"California will have its own dedicated agency that enforces CPRA, which wi ...
- Facebook Sued For 'Weaponizing' Consumer Data To Squelch Competition
Digital News Daily, Wendy Davis - Saturday, December 5, 2020
Two Facebook users have brought an antitrust lawsuit accusing the company ...
- Live From The Email Insider Summit: How PCH Plays The Game
Email Insider, Ray Schultz - Monday, December 7, 2020
The sweepstakes company sends 6 billion emails a year, while seeking ...
- Newspaper Group Supports Privacy Regulations Aimed At 'Most Harmful' Companies
Digital News Daily, Wendy Davis - Thursday, December 3, 2020
"We do need more privacy regulation in the United States," David Chaver ...
- Starbucks CEO Kevin Johnson Joins Amperity Board
Digital News Daily, Ray Schultz - Thursday, December 3, 2020
Johnson is credited with driving a technology-based mindset at Starbucks, where ...
- Touchpoint Anarchy: Brands Failing To Use Data To Drive An Omnichannel Experience
Email Insider, Ray Schultz - Thursday, December 3, 2020
Fewer than half utilize data from email to fuel strategy, Forrester sa ...
- Industry Privacy Watchdog Faults Abbott Laboratories Over Disclosures
Digital News Daily, Wendy Davis - Tuesday, December 1, 2020
Abbott allegedly allowed outside companies to collect consumer data for ad-serving purpos ...
- NBCUniversal Amps Up Cross-Media CRM Efforts With Salesforce
Television News Daily, Wayne Friedman - Tuesday, December 1, 2020
NBCU is boosting its CRM data efforts in an expansion of i ...
- Turns Out Context May Be King, After All
RTBlog, Joe Mandese - Monday, November 30, 2020
Among the solutions being proffered for the ongoing deprecation of the cook ...
- UK Government To Create Code Of Conduct For Facebook, Google, Others Dominating Markets
Search & Performance Marketing Daily, Laurie Sullivan - Friday, November 27, 2020
The U.K. on Friday introduced a dedicated Digital Markets Unit within t ...
- Amazon Steps Up Actions To Tackle Sale Of Counterfeit Goods On Its Platform In U.S., Europe
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, November 25, 2020
Amazon this week launched several initiatives to crack down on trademark issu ...
- Comcast Extends Data Caps Throughout Country
Digital News Daily, Wendy Davis - Monday, November 23, 2020
Starting next year, Comcast subscribers in 14 additional states and the Distri ...
- Omnicom's SSCG, Nielsen Co-Develop First-Of-Its-Kind Planning Tool
Mediapsssst, Richard Whitman - Tuesday, November 24, 2020
The new planning tool, which is exclusive to SSCG, will enable agen ...
- A Startup Pays Consumers For Privacy-Compliant Data It Sells To Brands
Data & Programmatic Insider, Laurie Sullivan - Monday, November 23, 2020
Last week Killi began rolling out PayCheck, an opt-in reoccurring weekly payme ...
- FTC Wants To Question Stephen Bannon Over Cambridge Analytica
Digital News Daily, Wendy Davis - Friday, November 20, 2020
The agency argues it needs Bannon's testimony in order to determine wheth ...
- Marketers Unveil Code Of Consumer Data Ethics, Literally
MediaDailyNews, Joe Mandese - Friday, November 20, 2020
EASTON, CT -- The role of ethics took center stage Thursday duri ...
- Budgets Shift Back To DOOH, Verizon Media Study Shows Reversal Of Fortune
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, November 19, 2020
Advertisers used more digital media on portable devices early in the COVID- ...
- Judge Sides Against Apple In 'Faceprint' Battle
Digital News Daily, Wendy Davis - Wednesday, November 18, 2020
Illinois consumers can proceed with a lawsuit alleging that Apple's Photos a ...
- Facebook Data Breach Settlement Moves Forward
Digital News Daily, Wendy Davis - Tuesday, November 17, 2020
A federal judge has granted preliminary approval to Facebook's settlement of ...
- Apple Begins 2021 With 2 Major Changes That Advertisers, Developers Need To Know
Performance Marketing Insider, Laurie Sullivan - Wednesday, November 18, 2020
One change is part of an App Store Small Business Program. Apple ...
- Apple Hit With Privacy Complaints In Germany And Spain
Digital News Daily, Wendy Davis - Monday, November 16, 2020
A privacy group led by prominent activist Max Schrems has filed complain ...
- NaviStone, Harriet Carter Argue That Consumers Consented To Data Collection By Not Blocking Cookies
Digital News Daily, Wendy Davis - Monday, November 16, 2020
Visitors to Harriet Carter Gifts' website had no "reasonable expectation of privac ...
- Marketers Mostly Clueless About Apple IDFA Changes
Performance Marketing Insider, Laurie Sullivan - Tuesday, November 17, 2020
Some 73% of marketers expect a negative impact of IDFA changes ...
- Google Says Its Ads Are Not Based On Personal Gmail Data, Rolls Out Email Privacy Options
Search & Performance Marketing Daily, Laurie Sullivan - Monday, November 16, 2020
Google wants to make it perfectly clear it does not use person ...
- Many Online Companies Extend CCPA Rights Nationwide, Survey Finds
Digital News Daily, Wendy Davis - Thursday, November 12, 2020
Many businesses in the online ad ecosystem are extending rights set o ...
- Firm Appeals GDPR Penalty, Fine Is Reduced By Millions: Report
Email Marketing Daily, Ray Schultz - Friday, November 13, 2020
1&1 Telecom will pay EUR900,000 instead of EUR9.6 million, a German appea ...