- Hearst Sees Triple Digit Ecommerce Boost Across 'Men's Health,' 'Good Housekeeping,' 'Cosmo'
Publishers Daily, Melynda Fuller - Tuesday, May 5, 2020
Since mid-March, the company has seen an increase in ecommerce-driven product sal ...
- Roku Boosts DSP Operations, Launches OneView Platform
Television News Daily, Wayne Friedman - Tuesday, May 5, 2020
Roku says its OneView platform will leverage TV identity data to mana ...
- GoDaddy Data Breach Affected SSH Accounts
Around the Net in Email, Ray Schultz - Tuesday, May 5, 2020
GoDaddy has reported an email breach involving the access of SSH accoun ...
- Data Startup Syncari Adds Former Marketo Execs To Team
Digital News Daily, Ray Schultz - Tuesday, May 5, 2020
Scott Edmonds is joining Syncari as CRO and Reade Triolo is joini ...
- Digital Afterlife Is Less Than Heavenly In Amazon's 'Upload'
TVBlog, Adam Buckman - Tuesday, May 5, 2020
Although "Upload" takes a lighthearted look at its subject matter, it manag ...
- Quibi Claims It Has Fixed Email Data Leakage Issue: Report
Around the Net in Email, Ray Schultz - Monday, May 4, 2020
Quibi told Variety it has fixed the issue raised in a repo ...
- Killi's Fair-Trade Data Program: Brands Create Relationships With Consumers For Their Data
Data & Programmatic Insider, Laurie Sullivan - Monday, May 4, 2020
The program provides brands with user consent and privacy-compliant data in ...
- Downturn Marketing: Reaching Workers And The Unemployed At Home
Email Insider, Ray Schultz - Monday, May 4, 2020
NetWise offers an ID graph that it says can help brands identi ...
- Connecting Markets And Business During Pandemic: 'A Haircut For Personal Data?'
MediaDailyNews, Tony Jarvis - Monday, May 4, 2020
ESOMAR, the global voice of the data, research and insights community, moderat ...
- 89% Of Consumers Concerned About Returning To Brick And Mortar
Search & Performance Marketing Daily, Laurie Sullivan - Friday, May 1, 2020
Despite some consumers longing for those pre-pandemic days of shopping in store ...
- CIMM Launches Best Practices Study On Combining Smart TV, STB Data
Advanced TV Insider, Karlene Lukovitz - Friday, May 1, 2020
The study aims to develop guidelines for the emerging practice of mergi ...
- GfK, Dstillery Reimagine Automotive Ad Targeting
Digital News Daily, Laurie Sullivan - Thursday, April 30, 2020
GfK and Dstillery believe they have developed an ad-targeting model that strong ...
- Brands Are Using More Data And Spending More On It: Study
Email Marketing Daily, Ray Schultz - Friday, May 1, 2020
Most firms are succeeding with their data strategies despite hurdles, Ascend2 repo ...
- Take It To The Bank: Publicis Guarantees Outcomes Under New 'Pact'
MAD, Larissa Faw - Thursday, April 30, 2020
"The plan has always been to create data-led packages using AI technolog ...
- Google Purchase Of Fitbit Deserves Close Look, Advocates Say
PolicyBlog, Wendy Davis - Thursday, April 30, 2020
"Given Google's existing dominance in the gathering and monetizing of consumer dat ...
- The COVID-19 Script: How To Act On The Changing Email Response In April
Email Insider, Ray Schultz - Thursday, April 30, 2020
This is not the time for great urgency in subject lines. Instea ...
- Supreme Court Asks hiQ To Respond In Battle Over Data Scraping
Digital News Daily, Wendy Davis - Monday, April 27, 2020
The Supreme Court wants analytics company hiQ to respond to LinkedIn's reque ...
- Infogroup Debuts B2B Intent Data Platform
Email Marketing Daily, Ray Schultz - Tuesday, April 28, 2020
Data Axle helps brands act on interest based on behavior in multip ...
- The B2B Data Scramble: Most Brands Plan To Spend More On Quality This Year
Email Insider, Ray Schultz - Monday, April 27, 2020
Although brands are increasing their spending on data, few believe data improveme ...
- Dynamic Yield Debuts Tool To Help Email Marketers Use Its Data
Email Marketing Daily, Ray Schultz - Monday, April 27, 2020
Audience Export Manager allows brands to use behavioral and browsing activity dat ...
- Verizon Media Launches COVID-19 Resources, Tracking Updates For Yahoo Search, Finance, Weather
Performance Marketing Insider, Laurie Sullivan - Monday, April 27, 2020
The data provides COVID-19 information on locations, cases, deaths and recoveries ...
- Italian Email Provider Hacked: Report
Email Marketing Daily, Ray Schultz - Thursday, April 23, 2020
Data from users of Email.it is now being offered for bitcoin ...
- Out-of-Home Media-Planning Data Reveals Americans Beginning To Travel More
MediaDailyNews, Joe Mandese - Thursday, April 23, 2020
America has already begun "opening up," according to some unique out-of-home media-planni ...
- Cookieless Targeting Finds Its Way Into Online Advertising From Unlikely Tech Companies
Digital News Daily, Laurie Sullivan - Tuesday, April 21, 2020
Looking to find a solution to Google's cookie shutdown, companies are rolli ...
- Ad Veterans Wiener, Hofstetter Step In To Lead Profitero
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, April 21, 2020
Wiener and Hofstetter, whose careers have been in sync for nearly ...
- TVadSync Offers Faster Turnaround TV Attribution Platform
Television News Daily, Wayne Friedman - Tuesday, April 21, 2020
The attribution service can deliver results based on smart TV data with ...
- Supreme Court To Hear Appeal Over Scope Of Anti-Hacking Law
Digital News Daily, Wendy Davis - Monday, April 20, 2020
The U.S. Supreme Court has agreed to take up a battle ov ...
- Infutor Provides BDEX With New Post-Cookie ID Tool
Digital News Daily, Ray Schultz - Tuesday, April 21, 2020
Total Mobile Ad ID links hashed email identities with digital drives, t ...
- Braze Enhances Platform, Partners With Movable Ink
Email Marketing Daily, Ray Schultz - Tuesday, April 21, 2020
Braze has also expanded its partnership with Snowflake to provide a unifi ...
- Programmatic Hit Bottom, Then Began To Climb In April: Analysis
Data & Programmatic Insider, Laurie Sullivan - Monday, April 20, 2020
As COVID-19 cases rose, competition for programmatic bidders declined. A Goodway Gro ...