Tag results for "esports"
- Esports Firm Andbox Rebrands, Expands NYC OperationThe company has been renamed NYXL and is building a new multimilli ...
- In-Game Ad Platform Anzu Strikes Measurement Deal With Oracle MoatIn-game ad platform Anzu and Oracle Moat say they will be t ...
- NBC Strikes Video-Game Ad Sales Deal With Anzu.ioNBCU is expanding into in-video games ad sales through a deal wi ...
- Social Platform Acquires VR Firm, Studio To Help Creators Enter MetaverseDisplay Social will offer virtual production capabilities, an esports arena, an extend ...
- Google To Allow Advertisers To Run Sports Betting Ads In New YorkNew York State will allow people to place sports bets beginning Ja ...
- Subaru Launches eSports Gaming CenterThe Subaru Esports Hub features 12 gaming stations with PlayStation 4 ...
- Mercedes-Benz, Riot Games Collaborate On Championship RingsThe rings showcase the Mercedes-Benz brand with its signature star pattern alongsi ...
- Waking Up To GamingBud Light's Director of Sports Marketing talks esports opportunities for brands, B ...
- New Agency Misfits Will Target Fast-Growing Esports AudienceThe shop, part of Misfits Gaming Group, will focus on content creati ...
- Formula E Founding Sponsor Tag Heur To Deepen RelationshipThe driver who claims the Tag Heuer Fastest Lap is awarded o ...
- Formula E Campaign Targets Socially Conscious Sports FansThe global effort will focus on the sport's role in accelerating chan ...
- Still Casual, But Less Dirty: Mobile GamingMobile gaming is for more casual players, but many high-profile gamers crea ...
- The 'Cyberpunk' ProblemOver the past few months, many gamers shed doubt on the much-anticipat ...
- Metaverse, Metaverse, Metaverse - Your Monthly ReminderWhere can you find Baby Yoda & the Mandalorian, Wolverine, Kratos, Ir ...
- It's Time For Major Sports Leagues, Platforms To Seek New AudiencesTraditional sports TV/media platforms need to ramp up efforts -- especially ...
- Deepen The Data In Gaming And Esports - Get To The GamerYouGov released its first major Gaming & Esports report, which includes gener ...
- ESPN Ends Daily News Coverage Of Esports, But Who Cares?Esports viewership is growing -- but it hasn't translated into mainstream accepta ...
- ESPN To Shut Down Esports Editorial DivisionThe signs seem to point to ESPN moving in a D2C directio ...
- Uproxx Launches Gaming Vertical, Will Promote Streams, EventsThe new Uproxx Edge vertical will cover the cross-section of gaming, musi ...
- The Mystical Components Of 'Authenticity' In Gaming And Esports MarketingWhat does "authenticity" look like to gamers? How are brands getting ...
- Addressing Social Issues In Gaming And Esports: A Work In ProgressSocial issues around race, sexism, and representation are also present in t ...
- Not-So-Strange Bedfellows: Ford Models, Gaming Influencers And FashionFashion and "hypebeast" culture (clothing desired for the "hype" celebrities put arou ...
- Mercedes-Benz Partners With Riot GamesThe automaker joins Cisco, Bose, Mastercard, Louis Vuitton, Dell's Alienware, Unilever's Ax ...
- Tweaks To TwitchLast week, Twitch announced it has been added to Amazon's ad portfol ...
- A Lesson From Obi-Wan And Anakin On Interruptive Ads In Video GamesWhen it comes to interruptive ads in games, the resounding message fr ...
- Everything You Wanted To Know About Esports: Q&A With Zach OscarFor example: Esports and gaming are NOT the same thing. ...
- TEGNA And Beasley Media Group Enhance Local Broadcast With EsportsOver the past few years, TV networks have tested bringing esports a ...
- Case Study: Waking Up To GamingIn a category that is "growing like crazy," the brand has tak ...
- Big-Name Entertainment Investments Continue To Pour Into GamingTraditional sports teams are running esports competitions to engage fans, streamers a ...
- What VENN Launch Means For Gamers And AdvertisersFor its August 5 launch, VENN will be featured for free ...
