- Porsche Drivers Have Highest Credit Scores
Drive Time, Tanya Gazdik - Monday, August 31, 2020
Porsche buyers take the top spot with average credit scores of 7 ...
- Bank of America, ESPN Partner To Host Racial Equality Teen Talk
Marketing Daily, Tanya Gazdik - Saturday, August 29, 2020
The sponsorship underscores Bank of America's effort to advance issues of raci ...
- BMW, Mini Launch New Credit Cards
Marketing Daily, Tanya Gazdik - Saturday, August 22, 2020
The new BMW credit card offerings are designed to deliver the performan ...
- Discover Leverages Social Media To Elicit Support For Black-Owned Eateries
Marketing Daily, Steve Ellwanger - Wednesday, August 19, 2020
In the campaign's first month, it generated more than 12,000 nominations f ...
- LA Lakers, First Entertainment Offer Branded Debit Card
Marketing Daily, Tanya Gazdik - Wednesday, August 19, 2020
First Entertainment is promoting the card via a video featuring Lakers playe ...
- Pandemic Pushes Podcast Advertising, Messages Consumers Want To Hear
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, August 19, 2020
Purchasing and consumption habits have changed. As communicating with consumers during ...
- Ad Industry Opposes FTC's Proposed Security Regulations For Financial Institutions
Digital News Daily, Wendy Davis - Wednesday, August 12, 2020
The FTC's proposed changes could affect a broad swath of non-financial compani ...
- GoBear, Asian Fintech, To Work With Netcore On Engagement
Email Marketing Daily, Ray Schultz - Tuesday, August 11, 2020
Netcore's Smartech platform supports email delivery and several other functions, the compa ...
- Coldwell Banker Spends Big On NBA, Hulu
Marketing Daily, Tanya Gazdik - Monday, August 3, 2020
Over 23.7 million NBA fans are within the common home buying a ...
- Online Bank Chime Launches First Branding Campaign
Marketing Daily, Tanya Gazdik - Sunday, August 2, 2020
People need trusted financial services that are on their side more th ...
- Ally Asks PGA Fans To Cheer Virtually
Marketing Daily, Tanya Gazdik - Wednesday, July 29, 2020
The online bank is using the hashtag #allyRowdyGallery to promote the activati ...
- Advice For Banks On Email Marketing During The COVID-19 Pandemic
Around the Net in Email, Ray Schultz - Wednesday, July 29, 2020
Email has been invaluable in helping some mid-size banks bridge the g ...
- In Battle Against Credit Cards, Affirm Launches 'Gratitude' Campaign
Marketing Daily, Sarah Mahoney - Sunday, July 26, 2020
CMO says the pandemic-driven surge in online shopping has sparked "a monument ...
- Goldman Sachs Debuts PGA-Themed Effort
Marketing Daily, Tanya Gazdik - Sunday, July 19, 2020
Emotion-driven creative from 72andSunny features a supportive letter written to golfer Patri ...
- Login Attack Spoofs Mailgun And SendGrid, Researchers Say
Email Marketing Daily, Ray Schultz - Thursday, July 2, 2020
The "pernicious" attack also bypasses secure email gateways and DMARC, Ironscales repo ...
- National TV Sinks 23% In Ad Revenues To $716.4 Million, Sports TV Takes 66% Hit
Television News Daily, Wayne Friedman - Tuesday, June 30, 2020
Sports TV generated just $52.8 million dollars -- comprising 8% of a ...
- Social Media Is Trust-Building Machine -- Use It Wisely
Marketing Insider, - Tuesday, June 23, 2020
During a major crisis, social media offers valuable feedback on how yo ...
- Nike, NFL, Quicken Loans Respond To Racial Protests By Recognizing Juneteenth As Paid Holiday
Marketing Daily, Tanya Gazdik - Sunday, June 14, 2020
Although Juneteenth is not a federal holiday, most states and the Distri ...
- Banks Face Task Of Getting Customers Online: Analysis
Around the Net in Email, Ray Schultz - Friday, June 12, 2020
Given social distancing, this is the time for banks to teach custome ...
- Pandemic-Induced Digital Banking Leads To Branch Closings
Around the Net In Brand Marketing, Phyllis Fine - Sunday, June 7, 2020
No big surprise -- the pandemic lockdown has increased digital banking, wi ...
- NerdWallet Pivots To Help Customers Weather A Financial Crisis
Show Daily, Nina Lentini - Monday, June 8, 2020
The D2C financial services platform explains its marketing strategy during the COVID- ...
- Visa Identifies Behavioral Changes In Consumer Spending
Search & Performance Marketing Daily, Laurie Sullivan - Friday, May 1, 2020
As the cashless economy moved online in Q1, overall U.S. payments throu ...
- Global Advertising To Sink 8.1% -- A $50 Billion Drop -- In 2020
MediaDailyNews, Wayne Friedman - Thursday, May 28, 2020
WARC forecasts a $49.6 billion pullback to $563 billion this year, wi ...
- Ally Partners With Katie Couric For 'The Bright Side'
Marketing Daily, Tanya Gazdik - Monday, May 25, 2020
"These are stories about the best in humanity, and that is f ...
- TransUnion Analysis Shows How COVID-19 Impacts Fraud Worldwide, Millennials Most Financially
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, May 13, 2020
Millennials are the group most targeted by fraudsters in COVID-19 scams, a ...
- Axel Springer Merges eMarketer, Business Insider Intelligence To Form 'Insider Intelligence'
MediaDailyNews, Joe Mandese - Wednesday, May 6, 2020
eMarketer, founded in 1996 and acquired by German publishing company Axel Spring ...
- Subaru, State Farm Sponsor 'Parks And Recreation' Reunion
Marketing Daily, Tanya Gazdik - Wednesday, April 29, 2020
Subaru will match consumer donations up to $150,000 to benefit Feeding America ...
- Progressive Launches Work-From-Home Campaign
Marketing Daily, Tanya Gazdik - Wednesday, April 29, 2020
Shot on iPhones, "our teams worked together to do in 48 hou ...
- March Mayhem: Email Volume And KPIs Were All Over The Lot
Email Insider, Ray Schultz - Tuesday, April 28, 2020
The retail and travel fields saw declines in March email volume followi ...
- Visa Supports Small Businesses During NFL Draft
Marketing Daily, Tanya Gazdik - Thursday, April 23, 2020
A first of its kind for Visa, the spot was conceptualized, film ...