- Aflac Intros DuckChat To Aid In Open Enrollment
Marketing Daily, Tanya Gazdik - Wednesday, November 1, 2017
A new TV spot introduces DuckChat via Facebook Messenger, a new 24 ...
- Global AXA Campaign Promotes New Brand Positioning
Out to Launch, Steve McClellan - Tuesday, October 31, 2017
Financial services company AXA has launched its first global campaign--developed by Public ...
- Liberty Mutual Selects Goodby For U.S. Consumer Advertising
MAD, Steve McClellan - Friday, October 27, 2017
Goodby Silverstein & Partners joins Liberty Mutual's roster of agencies and wi ...
- Majority Of U.S. Banking Customers Vocal When Displeased
Marketing Daily, Tanya Gazdik - Monday, October 30, 2017
Other forms of expressing displeasure include venting on social media platforms, accordi ...
- Senate Throws Out CFPB Rule Allowing Consumers To Sue
Marketing Daily - Top of the News, Thom Forbes - Wednesday, October 25, 2017
Implementing the rarely used - before this year - Congressional Review Ac ...
- Consumers Feel Retailers Know Them Better Than Their Bank
Marketing Daily, Tanya Gazdik - Wednesday, October 18, 2017
Most customers (54%) would be open to receiving marketing communications from the ...
- Venmo Aims To Remove IOU Awkwardness
Marketing Daily, Tanya Gazdik - Monday, October 16, 2017
The brand hopes to remove the "awkwardness" of IOUs between friends ...
- Bullseye Strategy Wins Financial Services Account
Accounts on the Move, Steve McClellan - Thursday, October 12, 2017
Bullseye Strategy has been selected for digital marketing duties by Carolina Financi ...
- New York AG Looks Into Deloitte Data Breach
Email Marketing Daily, Ray Schultz - Friday, October 13, 2017
The New York Attorney General is investigating the Deloitte data breach. ...
- Equifax Hack Affected Nearly Twice As Many As Thought
Around the Net In MAD London, Sean Hargrave - Wednesday, October 11, 2017
Credit rating firm Equifax has admitted that nearly double the number ...
- United Capital Selects Mindgruve For AOR Duties
Accounts on the Move, Larissa Faw - Monday, October 9, 2017
United Capital Financial Advisors has selected Mindgruve as its agency of reco ...
- Two In Three Brits Wary Of Open Banking
Around the Net In MAD London, Sean Hargrave - Tuesday, October 3, 2017
There is a problem with new rules that force banks to embra ...
- Barclaycard And Timex Partner On Contactless Watch
Around the Net In MAD London, Sean Hargrave - Monday, October 2, 2017
Barclaycard is teaming up with Timex to offer watches with traditional di ...
- Bank Names And Logos Used In New Phishing Scam: Barracuda
Email Marketing Daily, Ray Schultz - Friday, September 29, 2017
Scam artists are sending emails pretending to be security messages from ba ...
- Deloitte Hit With Email Hack Due To Lack Of Two-Step Verification
Email Marketing Daily, Jess Nelson - Monday, September 25, 2017
Deloitte confirmed on Monday that the global accounting firm was a vict ...
- JP Morgan Chase Deemed Most Popular
Marketing Daily, Tanya Gazdik - Sunday, September 24, 2017
The prevailing trends suggest fintechs and niche "challenger banks" are biting in ...
- CommunityAmerica Credit Union Leverages NFL Sponsorship
Marketing Daily, Tanya Gazdik - Tuesday, September 19, 2017
The 75-year-old company is ready to grow from middle-tier to major playe ...
- Barclays Shifting $80 Million Global Media Assignment To Omnicom
Accounts on the Move, Steve McClellan - Wednesday, September 6, 2017
Financial services company Barclays has decided to move its global media accou ...
- Farmers Insurance Brings Help To Hurricane Victims
Marketing Daily, Tanya Gazdik - Friday, September 1, 2017
"Farmers Insurance understands that beyond the physical devastation, the emotional toll c ...
- Barkley Launches New Health & Finance Group By Onboarding Another KC Agency
Mediapsssst, Richard Whitman - Sunday, August 20, 2017
Healthcare specialist Meers Advertising is becoming part of Barkley to help activa ...
- IRS Phishing Scam Targets Tax Professionals
Email Marketing Daily, Jess Nelson - Monday, August 14, 2017
The Internal Revenue Service (IRS) is warning about a new email impersonati ...
- SafeAuto Spoofs AI Devices Like Alexa
Marketing Daily, Tanya Gazdik - Sunday, August 13, 2017
The Columbus, Ohio-based brand is introducing Farnhaan, the confidently wrong AI devi ...
- Millennial Email Overload: Study Shows Constant Checking Leads To Stress
Email Insider, Ray Schultz - Friday, August 11, 2017
Millennials may be burning out on email. They check their work messag ...
- Ally Vows To 'Do Anything' For Customers
Marketing Daily, Tanya Gazdik - Monday, August 7, 2017
The spots are aimed at reaching the affluent consumer, with a foc ...
- Allstate Connects With Hispanic Consumers Via Soccer
Marketing Daily, Tanya Gazdik - Thursday, July 27, 2017
"Facebook is where our soccer audience engages with Mala Suerte the most ...
- Moneysupermarket.com Fined For Emailing Former Subscribers
Around the Net In MAD London, Sean Hargrave - Monday, July 24, 2017
Moneysupermarket.com has been given a fine of GBP80,000 after emailing people w ...
- Consumers Easily Click On Risky Links: Study
Email Marketing Daily, Ray Schultz - Monday, July 24, 2017
Consumers are more suspicious of their own banks than they are ...
- Tourist Spending Surges 18% In The UK Due To Weak Pound
Around the Net In MAD London, Sean Hargrave - Friday, July 21, 2017
British brands that are reliant on overseas visitors may be cheering th ...
- Millennials Could Use Financial Education
Marketing Daily, Tanya Gazdik - Friday, July 21, 2017
According to a recent survey, 41% of Millennials said that the thoug ...
- Discover Uses Digital-First Approach To Reach Millennials
Marketing Daily, Tanya Gazdik - Tuesday, July 18, 2017
"Millennials are of ongoing interest to Discover, especially as this generation continu ...