- Own-Label Surge In Demand Predicted For Supermarkets
Around the Net In MAD London, Sean Hargrave - Thursday, April 6, 2017
Food price increases are likely to prompt British shoppers to buy supermark ...
- The Players' Tribune,Tyson Foods Expand Partnership With Branded Video Series
Publishers Daily, Sara Guaglione - Wednesday, April 5, 2017
'The Players' Tribune' has renewed its partnership with Tyson Foods to produ ...
- 'Southern Living' Extends Brand To Ready-To-Eat Meals
Publishers Daily, Sara Guaglione - Wednesday, April 5, 2017
Time Inc.'s Southern Living brand is introducing a line of ready-to-eat mea ...
- Stacy's Chips Bags Generate $100K For Women's Org Step Up
Marketing Daily, Karlene Lukovitz - Monday, April 3, 2017
All of the bags were claimed in under five hours, triggering $80,0 ...
- Reckitt Benckiser Tests The Appetite For Its Food Business
Marketing Daily - Top of the News, Thom Forbes - Tuesday, April 4, 2017
Would you like some mustard on that? If so, Reckitt Benckiser h ...
- 'GQ' Kicks Off T&E, Food And Travel Vertical
Publishers Daily, Sara Guaglione - Monday, April 3, 2017
The new platform gives the magazine's affluent and predominantly male readers advi ...
- You Don't Have To Be Jewish To Like A Nice Kosher All-Beef Hot Dog
MAD, Larissa Faw - Friday, March 31, 2017
Abeles-Heymann is launching its first advertising campaign for its all-beef kosher h ...
- Nielsen Debuts Overnight Screening For New Product Ideas
Marketing Daily, Karlene Lukovitz - Wednesday, March 22, 2017
The tool is designed to fill a need for a cost-effective soluti ...
- NEW! Milka's Easter Campaign Features Competitive Kids Participating In Easter Egg Hunt
Out to Launch, Amy Corr - Tuesday, March 21, 2017
Hulk Hogan distracts. Salt shakers sent to group therapy. Let's launch! ...
- 'Peanut' Tillman Lives Up To His Name In New Campaign
Marketing Daily, Karlene Lukovitz - Friday, March 17, 2017
"Does promoting peanuts make me a sellout? No -- but it do ...
- NEW! Mrs. Dash Sends Salt Shakers To 'Group Therapy'
Out to Launch, Amy Corr - Friday, March 17, 2017
Anyone who has seen the movie "Sausage Party" will get a ki ...
- Your Chicken a la Laboratory Is Served
Marketing Daily - Top of the News, Thom Forbes - Thursday, March 16, 2017
Your first reaction to the concept of lab-grown chicken and duck m ...
- CobornsDelivers.com, Making Grocery Time 'Me' Time
Out to Launch, Amy Corr - Wednesday, March 15, 2017
It took me a few seconds to detect the woman's sarcasm ...
- SeaPak 'Chillax' Videos Employ Improv-Like Vibe
Marketing Daily, Karlene Lukovitz - Wednesday, March 8, 2017
The campaign includes recipes and banner ads on platforms and digital servic ...
- Soylent Teams With W+K On 'Trish' AI Platform
MAD, Steve McClellan - Tuesday, March 7, 2017
According to the companies, the goal of the AI program is ...
- Wonderful Halos Celebrate Kids Making Smart Life Decisions
Out to Launch, Amy Corr - Wednesday, March 8, 2017
I sometimes feel that I eat my weight in Wonderful Halos. ...
- NEW! Adults With Kid Voices: HARIBO's Version Of Boardroom Meetings
Out to Launch, Amy Corr - Monday, March 6, 2017
I belly laugh each time I watch this ad -- and giv ...
- Village Voice Holds 10th Annual Culinary Event, Publishes Dining Guide
Publishers Daily, Sara Guaglione - Friday, March 3, 2017
This year's event will feature more than 60 New York restaurants representi ...
- NCAA Campaign Features Sneakers That Can Order Pizza Hut
Marketing Daily, Karlene Lukovitz - Wednesday, March 1, 2017
Most pairs of the limited-edition sneakers will be used for various promotion ...
- Time Inc. Launches 'Well Done' For Social Food Videos
The Social Graf, Erik Sass - Thursday, March 2, 2017
Time Inc. is launching Well Done, a new online hub for fo ...
- Parental Melt-Downs In New Peeps 'Crying Shame' Campaign
MAD, Larissa Faw - Tuesday, February 28, 2017
The "Crying Shame" campaign shows home videos of real-life moments in whi ...
- Snickers Unveils Two New TV Spots
Marketing Daily, Karlene Lukovitz - Tuesday, February 28, 2017
Following on its innovative but somewhat puzzling live Super Bowl ad starri ...
- Mess With Brands At Your Peril, Premier Foods Warns
Around the Net In MAD London, Sean Hargrave - Tuesday, February 28, 2017
"The temptation when you start working on a brand is to t ...
- Country Living, Cracker Barrel Partner For Fundraiser
Publishers Daily, Sara Guaglione - Monday, February 27, 2017
Shelter magazine Country Living has again teamed with store and restaurant cha ...
- Jamie Magazine To Relaunch For Female Urban 'Foodies'
Around the Net In MAD London, Sean Hargrave - Monday, February 27, 2017
This week's relaunch of Jamie follows eight months of research by Hear ...
- Millennials Drive Grocery's 'Perfect Storm'
Around the Net In MAD London, Sean Hargrave - Thursday, February 23, 2017
The perfect storm that is hitting the food industry and spurring consolidati ...
- Nestle Reveals That 5% Of Sales Are Now Direct
Around the Net In MAD London, Sean Hargrave - Wednesday, February 22, 2017
Nestle has credited its focus on innovation and marketing for helping i ...
- Why Nestle, Unilever And Mondelez Are Going Direct -- And Why Supermarkets Need To Be Afraid
London Blog, Sean Hargrave - Wednesday, February 22, 2017
Big FMCGs have a third option for growth in addition to cutti ...
- Mondelez, Kellogg's Or General Mills? Which Will Kraft Heinz Hone In On Now?
Around the Net In MAD London, Sean Hargrave - Tuesday, February 21, 2017
There has been a huge amount of consolidation in the food indust ...
- Haribo Imports UK Campaign To America
MAD, Larissa Faw - Monday, February 20, 2017
Haribo and its U.K. agency Quiet Storm came up with the origin ...