- Government Advises Parents To Cut Sugary Drinks For Children
Around the Net In MAD London, Sean Hargrave - Monday, July 20, 2015
Friday's report from The Scientific Advisory Committee on Nutrition (SACN)'s report ...
- Virgin Active Calls Media Review
Around the Net In MAD London, Sean Hargrave - Friday, July 17, 2015
The incumbent on the media account, estimated to be worth GBP3 millio ...
- Tess Daly Picked For Special K Relaunch
Around the Net In MAD London, Sean Hargrave - Wednesday, July 15, 2015
Tess Daly, the Strictly Come Dancing presenter, has been unveiled as t ...
- Real-Time Health Data Straight From The Consumer: When Is The Line Crossed?
RTBlog, Tyler Loechner - Wednesday, July 15, 2015
Microsoft this week released a preview of its Microsoft Health Cloud API ...
- Your Baby May Be Addicted To Computer Games
Around the Net in Video, P.J. Bednarski - Tuesday, July 7, 2015
Pediatricians worldwide are worried about how much, and how early, kids a ...
- Under Armour Gets Gritness, Furthers Connected Strategy
Search & Performance Marketing Daily, Laurie Sullivan - Sunday, July 5, 2015
Under Armour has quietly acquired Austin-based Gritness, a search engine that hel ...
- Protein World 'Beach Ready' Ad Cleared By ASA
Around the Net In MAD London, Sean Hargrave - Wednesday, July 1, 2015
Protein World's controversial "beach body ready" campaign has been cleared by t ...
- Sport England Teams Up With M&S On 'This Girl Can'
Around the Net In MAD London, Sean Hargrave - Thursday, June 4, 2015
Following a 'truly incredible' response to its 'This Girl Can' campaign ...
- Crowne Plaza 'Always On' With Title Sponsorship Of PGA Invitational
Marketing Daily, Karl Greenberg - Monday, May 18, 2015
The Challenge is a new social media contest that provides fans wi ...
- From Greeting Cards To Gadgets: The Evolution Of Mother's Day Gifts
Engage:Moms, Julie Michaelson - Friday, May 8, 2015
For as long as I can remember, Mother's Day has been synonymo ...
- Adidas Teams Up With Spotify For Adidas Go
Around the Net In MAD London, Sean Hargrave - Wednesday, May 6, 2015
Adidas has teamed up with Spotify to launch running app Adidas ...
- Outlandish Reasons To Join The YMCA
Out to Launch, Amy Corr - Wednesday, May 6, 2015
Jonathan Nowak directed a trio of amusing ads for the Greater Tw ...
- Track Your Laziness With Joe Boxer's Inactivity Tracker
Out to Launch, Amy Corr - Wednesday, May 6, 2015
Random iPhone App of the week:Joe Boxer launched the Inactivity Tracke ...
- Kohl's, Target Flex Fitness Flair
Marketing Daily, Sarah Mahoney - Monday, May 4, 2015
Kohl's is rolling out a new partnership with leading yoga brand Gai ...
- Beach Body Ready Ad Banned
Around the Net In MAD London, Sean Hargrave - Friday, May 1, 2015
A controversial diet supplement advertisement featuring a slender bikini-clad model has be ...
- Queens Housewife Who Started Weight Watchers In Her Living Room, Dies At 91
Marketing Daily - Top of the News, Thom Forbes - Thursday, April 30, 2015
Jean Nidetch, who was one of those folks who couldn't wait f ...
- ASA Considers Investigating 'Are You Beach Ready' Ad
Around the Net In MAD London, Sean Hargrave - Tuesday, April 28, 2015
After receiving hundreds of complaints over Protein World's "Are You Beach Bo ...
- Beach Body Campaign Company Rebuffs Social Media Criticism
Around the Net In MAD London, Sean Hargrave - Monday, April 27, 2015
The fitness company behind the "body shaming" social media storm sweeping acro ...
- Beach Body-Ready Company Must Be Loving The Haters
London Blog, Sean Hargrave - Monday, April 27, 2015
Call it what you like, but using a "beach ready" model wi ...
- Fitness Tracker Alone Is Get-In-Shape Motivation
Research Brief, Jack Loechner - Friday, April 24, 2015
According to The NPD Group, the sports instruments market hit the grou ...
- Labour Commits To Unhealthy Food Marketing Curbs For Children
Around the Net In MAD London, Sean Hargrave - Tuesday, April 14, 2015
Labour has reiterated a previous pledge by shadow health secretary Andy Burnh ...
- Hancock Introduces Life Insurance That Rewards Healthy Living
Marketing Daily, Sarah Mahoney - Friday, April 10, 2015
Hancock -- a longtime sponsor of the Boston Marathon -- is previewi ...
- TRX Wants People To Get 'Better'
Marketing Daily, Aaron Baar - Thursday, April 9, 2015
A new video from the brand (being shown on YouTube and ...
- Dove Challenges Women To Rethink 'Beautiful' In New Short Film
Around the Net In MAD London, Sean Hargrave - Thursday, April 9, 2015
Dove, the personal care brand owned by Unilever, has launched a vid ...
- Subway's Latest Jared Campaign Updates His Story, With Millennials In Mind
Marketing Daily, Karlene Lukovitz - Friday, April 3, 2015
The latest example is "Jared's Journey," a new 30-second TV spot/video th ...
- From Mobile To Miniature: The Internet Of Nano-things Comes Of Age
Marketing: Health, Prodeep Bose - Friday, April 3, 2015
A year ago, everyone was talking about Fitbits. Now everyone seems ...
- Weighing The Cost Of Fame
Marketing Daily, Benjamin Hordell - Wednesday, April 1, 2015
Although the beauty and fashion industries have been exploring the use ...
- Reebok Wants You To Be More Human
Marketing: Sports, Gordon Plutsky - Wednesday, April 1, 2015
Reebok officially took the next step in their complete brand transformation ...
- Government In Health Marketing Plan That Works Shocker!
London Blog, Sean Hargrave - Tuesday, March 31, 2015
The headlines are about to get personal and nasty, but remember th ...
- Disney Launches Family Fitness App Competition
Around the Net In MAD London, Sean Hargrave - Monday, March 9, 2015
Disney has launched a GBP95,000 competition to find developers to come ...