- 1800 Tequila Is 'Obsessed' With Craft
Out to Launch, Fern Siegel - Wednesday, May 28, 2025
The campaign extends with a bartender education platform. ...
- Jack Daniel's Answers The 'Call' For A New Generation
MAD, Fern Siegel - Tuesday, May 27, 2025
Energy BBDO's campaign emphasizes the brand's enduring commitment to traditional whiskey-making techniq ...
- Miller Lite, Kingsford Bring Back Beercoal
Marketing Daily, Teresa Buyikian - Wednesday, May 21, 2025
When burned, the charcoal briquets release "the taste of Miller Lite wrappi ...
- Budweiser, Bud Light Celebrate Grill Season With ESPN, Star Athletes
Marketing Daily, Teresa Buyikian - Tuesday, May 20, 2025
NFL legend Emmitt Smith and baseball great Ken Griffey Jr. participate, alo ...
- Golden State Valkyries Takes On La Crema As Official Wine Sponsor
Marketing Daily, Teresa Buyikian - Monday, May 19, 2025
La Crema is also the official wine of the WNBA and ...
- Bombay Sapphire's 'Blue' Colors Sensory Moments
MAD, Fern Siegel - Friday, May 16, 2025
AMV BBDO handled the creative for the pan-European media partnership. ...
- Bombay Sapphire Named Official Gin Of E1 Electric Power Boat Racing Championships
Marketing Daily, Teresa Buyikian - Friday, May 16, 2025
The partnership will officially kick off at the next race, to ...
- American Honey Whiskey Awards Someoddpilot Creative AOR
MAD, Fern Siegel - Thursday, May 15, 2025
The Chicago-based agency will create a new brand identity and multi-year bra ...
- Casamigos Celebrates Namesake In 'House Of Friends'
Marketing Daily, Teresa Buyikian - Thursday, May 15, 2025
In hero spot, guests frolic at a sunny resort, socializing in t ...
- Topo Chico Hard Tweaks A Classic Margarita
Out to Launch, Fern Siegel - Thursday, May 15, 2025
To promote the drinks, Alma launched the "Hello Topo Chico" campaign. ...
- Study: US 'Tequila Seekers' Desire Additive-Free, Aged Tequila
Marketing Daily, Teresa Buyikian - Wednesday, May 14, 2025
Despite the affluent status of tequila drinkers, a whopping 75% still b ...
- Aperol Celebrates Aperitivo Season In Global Summer Campaign
Marketing Daily, Teresa Buyikian - Tuesday, May 13, 2025
The centerpiece of the 30-country campaign is an online video and ...
- Woof! Lucky One Vodka Lemonade Taps 'Furfluencer' Miss Peaches
Marketing Daily, Teresa Buyikian - Monday, May 12, 2025
Gallo aims to promote the RTD cocktail -- and also help resc ...
- Traveller Named Baseball's First Official Whiskey
Marketing Daily, Teresa Buyikian - Friday, May 9, 2025
The partnership will include "360-degree" marketing that will highlight the whiskey acro ...
- High-Fashion Booze: Johnnie Walker Partners With Designer For 'Couture' Whiskeys
Marketing Daily, Teresa Buyikian - Monday, May 5, 2025
Olivier Rousteing, creative director of Balmain, worked with Johnnie Walker's master blend ...
- Wisconsin Neighbors Leinenkugel Brewing, Duluth Trading Drop Merch Collab
Marketing Daily, Teresa Buyikian - Wednesday, April 30, 2025
Clothing in the limited-edition menswear collection features artwork suggesting summertime on t ...
- Heineken, Joe Jonas Take The Media Out Of Social In Global Ad Effort
Marketing Daily, Teresa Buyikian - Tuesday, April 29, 2025
Joe Jonas enters a post-apocalyptic world sans social media in Heineken's campai ...
- Ron Zacapa Rum Collab With Fashion House Honors Latin-American Artisans
Marketing Daily, Teresa Buyikian - Monday, April 28, 2025
The limited-edition set features a bottle of rum and bag handcrafted ...
- UrFriendCharles.com Launches Platform For Black-Owned Liquor Companies
Marketing Daily, Teresa Buyikian - Friday, April 25, 2025
UrFriendCharles.com launches in the U.S. with 150 products and the ability ...
- NBA Storefronts Get Michelob Ultra Makeover
Marketing Daily, Teresa Buyikian - Wednesday, April 23, 2025
NBA storefronts turned into Michelob Ultra red, white and blue displays, wi ...
- New Amsterdam Vodka Campaign Highlights Barfly Race
Marketing Daily, Teresa Buyikian - Tuesday, April 22, 2025
Two guys run through NYC in a race to beat the b ...
- How Many Cocktail-Shaking Humans Can A Liquor Brand Gather In One Place?
Marketing Daily, Teresa Buyikian - Tuesday, April 22, 2025
Gold Bar Whiskey aims to break a Guinness World Record for mo ...
- Crown Royal Hits The Road With Country Star Kane Brown
Marketing Daily, Teresa Buyikian - Friday, April 18, 2025
Concert-goers will be introduced to the Purple Bag Project, which turns t ...
- Santa Margarita Collabs With LoveShackFancy On New Rose Magnum
Marketing Daily, Teresa Buyikian - Thursday, April 17, 2025
LoveShackFancy's vintage floral print adorns the bottle, cap and gift box ...
- Star Hill's Brand Design Evokes Land, Sustainability
MAD, Fern Siegel - Wednesday, April 9, 2025
The bottle design is meant to feel handmade, moving beyond the Prohibition-e ...
- Malibu Rum Taps Brian Cox To Push Back Against Overwork Culture
Marketing Daily, Teresa Buyikian - Wednesday, April 9, 2025
In a twist on his bad-boss "Succession" character, Cox is seen blissful ...
- Cox Breaks 'Succession' Character To Savor Malibu Downtime
MAD, Fern Siegel - Tuesday, April 8, 2025
The creative, by Wieden + Kennedy London, runs on YouTube and vario ...
- Miller High Life Celebrates Dive Bar Sounds As Leadup To Music Platform
Marketing Daily, Teresa Buyikian - Monday, April 7, 2025
"Soundtrack to the High Life" includes concert sponsorships and an album featuri ...
- Grapes Of Wrath: 'Nature' Powers Juggernaut Wines Spots
MAD, Fern Siegel - Friday, April 4, 2025
Each predator is a metaphor for the winery's varietals. ...
- Peroni Nastro Azzurro Partners With Chef Giada De Laurentiis
Marketing Daily, Teresa Buyikian - Friday, April 4, 2025
The partnership kicks off with social content and continues with activations ...