- Streaming Sports Network DAZN Fires Up Ad Business
Digital News Daily, Alex Weprin - Thursday, March 14, 2019
The company will seek out global advertisers seeking an international audience, ...
- NBC News Streaming Service To Launch In May
Digital News Daily, Alex Weprin - Monday, March 11, 2019
The company has been streaming segments and shows since late last yea ...
- AT&T Expands Esports Presence With ESL Deal
Digital News Daily, Alex Weprin - Monday, March 11, 2019
The ESL Mobile Open will run year-round and kick off later th ...
- Telemundo To Launch First U.S. Spanish-Language Esports Channel
Digital News Daily, Alex Weprin - Thursday, March 7, 2019
The channel will stream more than 2,000 hours of programming annually. ...
- SiriusXM Creates Content Team, Synergies At Pandora
Digital News Daily, Alex Weprin - Wednesday, March 6, 2019
The team will develop original content for Pandora around sports, music, comed ...
- Gillette Strikes Global Marketing Deal With Twitch
Digital News Daily, Alex Weprin - Wednesday, March 6, 2019
The Gillette Gaming Alliance will be comprised of 11 Twitch streamers fr ...
- Viacom Completes Pluto TV Acquisition, Strengthens Video Offers
Digital News Daily, Alex Weprin - Monday, March 4, 2019
Viacom plans to use Pluto as a free OTT streaming service a ...
- Hulu And YouTube Prepare To Overtake Satellite Giants Atop Streaming Bundle Market
Video Insider, Alex Weprin - Tuesday, March 5, 2019
The success of Hulu and YouTube TV shows the power of marketi ...
- Sling TV Tripled Advertising Revenues In 2018, Credits Dynamic Ad Insertion
Digital News Daily, Alex Weprin - Thursday, February 28, 2019
Sling supports DAI on more than 90 of its networks. Those a ...
- Lightstream Raises $8M, Plans Expansion Of Live Streaming Video Suite
Digital News Daily, Alex Weprin - Wednesday, February 27, 2019
Lightstream's tech stack is geared toward content creators; in particular, video ga ...
- Sling TV Cutting Prices Amid Increased Competition
Digital News Daily, Alex Weprin - Wednesday, February 27, 2019
Sling's promotion, tied to tax season, offers 40% subscription prices for t ...
- Hulu Launches Sports-Focused Marketing Campaign
Digital News Daily, Alex Weprin - Monday, February 18, 2019
The national marketing campaign kicked off over the weekend during the N ...
- CBS Recalibrates OTT Plans
Digital News Daily, Alex Weprin - Friday, February 15, 2019
The company is rethinking its windowing and syndication strategy for CBS A ...
- Telaria, ZypMedia Forge OTT Ad Deal
Digital News Daily, Alex Weprin - Thursday, February 14, 2019
ZypMedia's Ramandeep Ahuja said the deal "bolsters our ability to connect loc ...
- Epix Becomes Latest Premium Pay-TV Service To Jump Into Streaming Wars
Digital News Daily, Alex Weprin - Monday, February 11, 2019
Epix Now is priced to undercut its competitors at $5.99 per mont ...
- T-Mobile To Help Consumers Navigate 'Subscription-Palooza' Of OTT Services
Digital News Daily, Alex Weprin - Friday, February 8, 2019
T-Mobile wants to help its customers discover new streaming services, and he ...
- Disney Outlines Future Of Streaming Efforts
Digital News Daily, Alex Weprin - Wednesday, February 6, 2019
ESPN+ now has more than 2 million subscribers -- twice as ma ...
- DistroScale Launches Free OTT Offering, DistroTV
Digital News Daily, Alex Weprin - Tuesday, February 5, 2019
The company has forged partnerships with Bonnier (the owner of Saveur a ...
- Technical Issues Marred Super Bowl Stream For Some Roku Users
Digital News Daily, Alex Weprin - Monday, February 4, 2019
A number of Roku users found that their feed of the ga ...
- Super Bowl Sets Streaming Viewership Record
Digital News Daily, Alex Weprin - Monday, February 4, 2019
CBS says the streamed version drew an average minute audience of 2 ...
- Super Bowl Streaming Viewership Poised To Surge
Digital News Daily, Alex Weprin - Thursday, January 31, 2019
CBS has the TV rights to this year's game and will ma ...
- Cheddar Taps Telaria As Programmatic SSP
Digital News Daily, Alex Weprin - Wednesday, January 30, 2019
The deal comes in the midst of a rapid expansion by Chedda ...
- Live Streaming Viewing Rose 65% In 2018
Digital News Daily, Alex Weprin - Tuesday, January 29, 2019
Live viewership was driven by live events, in particular coverage of t ...
- Cheddar To Launch 'Cheddar Nights' Evening Block In February
Digital News Daily, Alex Weprin - Monday, January 28, 2019
"Cheddar Nights," as the programming block is called, will be anchored ...
- The Streaming Pricing Wars Are On
Video Insider, Alex Weprin - Tuesday, January 29, 2019
Streaming video services' value is being rejiggered, built around research that sugges ...
- StreamElements Raises $11M In Esports Funding Round
Digital News Daily, Alex Weprin - Friday, January 25, 2019
StreamElements offers a full-service production stack for gamers and creators on YouTu ...
- Tostitos To Livestream Tortilla Chip Bowl From SBLIII For 53 Hours
Marketing Daily, Karlene Lukovitz - Friday, January 25, 2019
The brand will aim to engage viewers over 53 hours with pri ...
- BMW Celebrates Diversity To Showcase Sporty X2 Model
The MediaPost Cases, Nina Lentini - Thursday, March 14, 2019
The LGBTQ community, possessing a bold and rebellious mindset to live li ...
- Hulu Lowers Price For Ad-Supported Tier
Digital News Daily, Alex Weprin - Thursday, January 24, 2019
With its advertising business spinning into high gear with programmatic options, direct-sal ...
- Study: 'YouTube Enthusiasts' Watch As Much Linear TV As Regular Adults
Digital News Daily, Alex Weprin - Thursday, January 24, 2019
The VAB report found YouTube enthusiasts watched just as much traditional ad-support ...